The Grenoble MSc Marketing Management programme has a deep focus on digital skills to ensuring that students are up to date with the latest digital marketing trends and methods. The programme allows the students to put their skills into practice with a hands-on business example, using their knowledge to create solutions to marketing challenges. This programme is studied over two years, you will spend the first full academic year studying a wide range of marketing topics, including content marketing, digital analytics, and brand management, while the second year is devoted to your Final Management Project (FMP). Free beginner's German classes for all students. Flexible payment plans available!

Grenoble Ecole de Management is a triple-accredited institution by the Association of MBAs (AMBA), the Association to Advance Collegiate Schools of Business (AACSB), and the European Quality Improvement System (EQUIS).

Grenoble Ecole de Management was ranked 21st in the Financial Times European Business Schools 2017 ranking.

Who is the MSc Marketing Management for?

This course is aimed at ambitious graduates and experienced managers who want the formal qualification and training that will set them apart in the marketing field. The programme will teach you the skills needed to become an effective marketing professional with the ability to maintain steady performance in the international business marketplace.

Why take the MSc Marketing Management?

The Grenoble MSc Marketing Management focuses on digital skills, ensuring that you are up-to-date with the latest digital marketing trends and methods.

You will learn from experienced faculty members, visiting lecturers from other prestigious universities, and business professionals. This will ensure that you develop an understanding of general marketing concepts and the practical elements of success in the field.

In addition to core business skills, such as accounting and international negotiations, you will cover a wide range of marketing topics, including digital analytics, content marketing, and brand management.

During the course, you will also take part in an integrative marketing case story. This means you will be able to put your skills into practice with a hands-on business example, using your new knowledge to create solutions to marketing challenges.

Employability stats and USP's

• 100% students in full time employment within 2 months of graduating
• 94% students working on jobs with international projects
• Triple accreditation is an honour shared by less than 1% of the world’s elite business schools
• Germany has the 2nd best unemployment rate in the EU, at 3.4%

Our graduates are now working in a wide variety of fields – including marketing, business development, consulting, and management – and our alumni come from over 60 different nations.

Career direction

Graduates of the programme are qualified for positions in Marketing, Digital & Advertising, Market Research, Retailing, Logistics & Sales such as: Marketing Executive, Product Management, Content Manager, Media Planner, Senior Researcher, Retail Merchandise, Logistics Executive and more.

Join a family of globally successful alumni from Grenoble

Sandra Valero MSc Marketing graduate, Sandra Valero shares how her marketing skillset got her to where she is today. Having started her career at an international digital security company as a product marketer, Sandra is currently working in Dubai as a Business Development Manager for the Middle East region.

Flexible payments

GISMA offers flexible payment plans that allow you to spread the costs of your programme fees across six instalments.  A deposit of €2,000 is required to start.