48 monthsProgramme duration
22,436 USDTuition Fee/year
SepStarting Month
Programme overview
Main Subject
Art and Design
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
Programme Aims & Learning Outcomes
The BA (Hons) Scheme in Design equips students with the skills, knowledge, and abilities needed to become the designers of tomorrow. The Scheme emphasises the integration of design and its relevance to society, the needs of a changing world, digital readiness and technological integration with the digital world, the growing need for design entrepreneurship and innovation, and the need for future designers to possess interdisciplinary capabilities.
In addition to developing core design skills, students develop the ability to think critically, learn independently, explore multi-layered design processes, conduct design exploration, work individually and in teams, develop social and cultural understanding, seek technical solutions to design problems, work with others outside of design, and pursue new design directions and solutions that extend their creative ability.
This uniquely structured Scheme enables students to choose personalised study pathways to develop their unique skills and abilities. It offers an integrated and holistic approach that leads students from general education to specialised education in nine Design Specialisms: Advertising Design, Environmental Design, Information Design, Interaction Design, Interior Design, Media Design, Product Design, Service Design, and Social Design.
International perspectives and opportunities enable students to learn about design in other contexts. The Scheme includes overseas exchange opportunities, study trips, internships, and collaborations. The School’s close connections with the regional design industry allow students to participate in real-world design projects with direct industry input, as well as undertake summer industry internships.
Programme overview
Main Subject
Art and Design
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
Programme Aims & Learning Outcomes
The BA (Hons) Scheme in Design equips students with the skills, knowledge, and abilities needed to become the designers of tomorrow. The Scheme emphasises the integration of design and its relevance to society, the needs of a changing world, digital readiness and technological integration with the digital world, the growing need for design entrepreneurship and innovation, and the need for future designers to possess interdisciplinary capabilities.
In addition to developing core design skills, students develop the ability to think critically, learn independently, explore multi-layered design processes, conduct design exploration, work individually and in teams, develop social and cultural understanding, seek technical solutions to design problems, work with others outside of design, and pursue new design directions and solutions that extend their creative ability.
This uniquely structured Scheme enables students to choose personalised study pathways to develop their unique skills and abilities. It offers an integrated and holistic approach that leads students from general education to specialised education in nine Design Specialisms: Advertising Design, Environmental Design, Information Design, Interaction Design, Interior Design, Media Design, Product Design, Service Design, and Social Design.
International perspectives and opportunities enable students to learn about design in other contexts. The Scheme includes overseas exchange opportunities, study trips, internships, and collaborations. The School’s close connections with the regional design industry allow students to participate in real-world design projects with direct industry input, as well as undertake summer industry internships.
Admission Requirements
Tuition fees
International
Scholarships
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