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Students work with an enthusiastic, research-active faculty with broad interests and excellent contacts among leading firms in a variety of industries. The Department of Marketing’s Marketing RoundTable and Sales Executive RoundTable bring leading figures in business and academics to campus. The department houses research centers such as the Center for Business and Industrial Marketing where students and affiliated faculty receive exposure to real-world business problems directly from senior marketing executives. Their research and resulting publications in scholarly journals are embedded in both marketing theory and marketing practice.
Tailor Your Program of Study
You will play an active role in designing your program of study during the coursework phase of the program. You will take 15 hours of research methods courses, 18 hours of discipline-specific coursework within your major, and nine hours dedicated to a secondary area of interest.
Focus on Research
Research is the main component of the Ph.D. program. You will be mentored by highly productive research faculty and strongly encouraged to publish in scholarly journals and present research papers at national and regional conferences. You will be encouraged to attend Robinson’s Research Workshops as well.
Join Robinson Ph.D. Fellows
You automatically will become a member of the Robinson Ph.D. Fellows student organization. Through the organization, you will foster a sense of community with other doctoral students and make valuable connections with faculty. You also will receive academic and professional development support. Key activities include but are not limited to:
New student orientation sessions
Lunch and Learn seminars focusing on topics of relevance to all Ph.D. students such as insurance, taxation, and investments; publishing in academic journals; surviving the comprehensive exams; Mplus statistical modeling; the Institutional Review Board process; and how to conceptualize, plan, and execute your dissertation
Sponsored travel to assist in presenting your research at premier conferences in your field of study
Students work with an enthusiastic, research-active faculty with broad interests and excellent contacts among leading firms in a variety of industries. The Department of Marketing’s Marketing RoundTable and Sales Executive RoundTable bring leading figures in business and academics to campus. The department houses research centers such as the Center for Business and Industrial Marketing where students and affiliated faculty receive exposure to real-world business problems directly from senior marketing executives. Their research and resulting publications in scholarly journals are embedded in both marketing theory and marketing practice.
Tailor Your Program of Study
You will play an active role in designing your program of study during the coursework phase of the program. You will take 15 hours of research methods courses, 18 hours of discipline-specific coursework within your major, and nine hours dedicated to a secondary area of interest.
Focus on Research
Research is the main component of the Ph.D. program. You will be mentored by highly productive research faculty and strongly encouraged to publish in scholarly journals and present research papers at national and regional conferences. You will be encouraged to attend Robinson’s Research Workshops as well.
Join Robinson Ph.D. Fellows
You automatically will become a member of the Robinson Ph.D. Fellows student organization. Through the organization, you will foster a sense of community with other doctoral students and make valuable connections with faculty. You also will receive academic and professional development support. Key activities include but are not limited to:
New student orientation sessions
Lunch and Learn seminars focusing on topics of relevance to all Ph.D. students such as insurance, taxation, and investments; publishing in academic journals; surviving the comprehensive exams; Mplus statistical modeling; the Institutional Review Board process; and how to conceptualize, plan, and execute your dissertation
Sponsored travel to assist in presenting your research at premier conferences in your field of study
Admission Requirements
7.5+
101+
08 Jan 2026
5 Years
Aug
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
PhD in Marketing
Atlanta Campus, Atlanta, United States
60 monthsProgramme duration
08 Jan, 2026Application Deadline
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
PhD
Study Level
PHD
Study Mode
On Campus
Students work with an enthusiastic, research-active faculty with broad interests and excellent contacts among leading firms in a variety of industries. The Department of Marketing’s Marketing RoundTable and Sales Executive RoundTable bring leading figures in business and academics to campus. The department houses research centers such as the Center for Business and Industrial Marketing where students and affiliated faculty receive exposure to real-world business problems directly from senior marketing executives. Their research and resulting publications in scholarly journals are embedded in both marketing theory and marketing practice.
Tailor Your Program of Study
You will play an active role in designing your program of study during the coursework phase of the program. You will take 15 hours of research methods courses, 18 hours of discipline-specific coursework within your major, and nine hours dedicated to a secondary area of interest.
Focus on Research
Research is the main component of the Ph.D. program. You will be mentored by highly productive research faculty and strongly encouraged to publish in scholarly journals and present research papers at national and regional conferences. You will be encouraged to attend Robinson’s Research Workshops as well.
Join Robinson Ph.D. Fellows
You automatically will become a member of the Robinson Ph.D. Fellows student organization. Through the organization, you will foster a sense of community with other doctoral students and make valuable connections with faculty. You also will receive academic and professional development support. Key activities include but are not limited to:
Programme overview
Main Subject
Marketing
Degree
PhD
Study Level
PHD
Study Mode
On Campus
Students work with an enthusiastic, research-active faculty with broad interests and excellent contacts among leading firms in a variety of industries. The Department of Marketing’s Marketing RoundTable and Sales Executive RoundTable bring leading figures in business and academics to campus. The department houses research centers such as the Center for Business and Industrial Marketing where students and affiliated faculty receive exposure to real-world business problems directly from senior marketing executives. Their research and resulting publications in scholarly journals are embedded in both marketing theory and marketing practice.
Tailor Your Program of Study
You will play an active role in designing your program of study during the coursework phase of the program. You will take 15 hours of research methods courses, 18 hours of discipline-specific coursework within your major, and nine hours dedicated to a secondary area of interest.
Focus on Research
Research is the main component of the Ph.D. program. You will be mentored by highly productive research faculty and strongly encouraged to publish in scholarly journals and present research papers at national and regional conferences. You will be encouraged to attend Robinson’s Research Workshops as well.
Join Robinson Ph.D. Fellows
You automatically will become a member of the Robinson Ph.D. Fellows student organization. Through the organization, you will foster a sense of community with other doctoral students and make valuable connections with faculty. You also will receive academic and professional development support. Key activities include but are not limited to:
Admission Requirements
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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