Online Bachelor of Science in General Business with a concentration in Digital Marketing 48 months Undergraduate Programme By Louisiana State University |TopUniversities
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Online Bachelor of Science in General Business with a concentration in Digital Marketing

Location

Louisiana State University, Baton Rouge, United States
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Subject Ranking

# 501-550QS Subject Rankings

Programme Duration

48 monthsProgramme duration

Main Subject Area

Business and Management StudiesMain Subject Area

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University CTA

Programme overview

Main Subject

Business and Management Studies

Degree

BSc

Study Level

Undergraduate

Study Mode

Online

Marketing is an essential part of growing a business, and digital marketing focuses on using innovation in technology to develop client bases, interact with customers, and gather consumer data in a technologically-driven age. LSU Online and the LSU E. J. Ourso College of Business are meeting industry needs with the online Bachelor of Science in General Business with a concentration in Digital Marketing. Individuals will learn the basics of marketing analytics, focusing on the processes, techniques, and tools used in the customer acquisition process. The coursework is designed to deliver competencies in data management, data mining, and integrated campaigns on multiple interactive mediums. Career opportunities with this degree include SEO/SEM specialist, email marketing specialist, and digital marketing manager.

Programme overview

Main Subject

Business and Management Studies

Degree

BSc

Study Level

Undergraduate

Study Mode

Online

Marketing is an essential part of growing a business, and digital marketing focuses on using innovation in technology to develop client bases, interact with customers, and gather consumer data in a technologically-driven age. LSU Online and the LSU E. J. Ourso College of Business are meeting industry needs with the online Bachelor of Science in General Business with a concentration in Digital Marketing. Individuals will learn the basics of marketing analytics, focusing on the processes, techniques, and tools used in the customer acquisition process. The coursework is designed to deliver competencies in data management, data mining, and integrated campaigns on multiple interactive mediums. Career opportunities with this degree include SEO/SEM specialist, email marketing specialist, and digital marketing manager.

Admission Requirements

1100+
6+
79+

Jan
May

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