Digital Advertising MS Postgraduate Programme By Loyola University Chicago |TopUniversities

Programme overview

Main Subject

Communication and Media Studies

Degree

MSc

Study Level

Masters

Study Mode

On Campus

The Master of Science in Digital Advertising is a distinctive graduate program that delves deeply into the science and creativity behind the digital advertising field.  

This 30-credit program caters to students who are eager to explore the realm of digital media and emerging technologies, such as machine learning and artificial intelligence, to enhance advertising strategies, tactics, and messaging. You will learn to strategically leverage digital media buying and craft captivating, data-driven content to drive business results. Moreover, the curriculum delves into the ethical considerations inherent in consumer psychology, guiding students in making strategic decisions in advertising content creation. 

Programme overview

Main Subject

Communication and Media Studies

Degree

MSc

Study Level

Masters

Study Mode

On Campus

The Master of Science in Digital Advertising is a distinctive graduate program that delves deeply into the science and creativity behind the digital advertising field.  

This 30-credit program caters to students who are eager to explore the realm of digital media and emerging technologies, such as machine learning and artificial intelligence, to enhance advertising strategies, tactics, and messaging. You will learn to strategically leverage digital media buying and craft captivating, data-driven content to drive business results. Moreover, the curriculum delves into the ethical considerations inherent in consumer psychology, guiding students in making strategic decisions in advertising content creation. 

Admission Requirements

  • Transcripts
  • 1 Recommendation
  • 3.0 Minimum Major GPA
  • Resume/CV
  • Statement of Purpose
  • Writing Sample

Statement of Purpose Details

Please provide a statement (250 words or less; 1 double-spaced page) answering the following question: Why are you applying to the master's program in Digital Advertising and how do you expect to benefit from it?


  • Candidates are required to submit references or letter(s) of recommendation for acceptance
  • Candidates are required to submit an essay(s) for acceptance

Tuition fees

Domestic
38,100
Domestic (Out of State)
38,100
International
38,100

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

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