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This highly practical digital marketing Master's degree will equip you with the theoretical knowledge and applied skills to be able to design, deliver and evaluate successful strategies and campaigns. If you are looking to top-up your skillset and are unable to commit to the full programme of study, there is the opportunity to study modules on an individual basis. The course aims to introduce you to a wide range of technologies and techniques, providing you with an overview of the digital marketing landscape. It is delivered with significant input from industry partners and much of the work you will complete is based on live digital marketing projects in collaboration with real businesses including website and SEO audits, content creation, marketing and digital PR. This allows you to develop a portfolio of real world experience as you study and build relationships with industry.
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
This highly practical digital marketing Master's degree will equip you with the theoretical knowledge and applied skills to be able to design, deliver and evaluate successful strategies and campaigns. If you are looking to top-up your skillset and are unable to commit to the full programme of study, there is the opportunity to study modules on an individual basis. The course aims to introduce you to a wide range of technologies and techniques, providing you with an overview of the digital marketing landscape. It is delivered with significant input from industry partners and much of the work you will complete is based on live digital marketing projects in collaboration with real businesses including website and SEO audits, content creation, marketing and digital PR. This allows you to develop a portfolio of real world experience as you study and build relationships with industry.
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
Robert Gordon University is a dynamic modern university with an international reputation for providing high quality education at the undergraduate, postgraduate and PhD level. The university is consistently placed amongst the top universities due to its approach to postgraduate employment. When it comes to graduate employment, Robert Gordon University is top university in the UK with 97.7% of students graduating with first degrees (HESA Destination of UK Leavers’ Survey 2013/14). Since employers want more than just a degree, 90% of our courses offer placements from six weeks to a year and the university has links with over 80 universities in 24 countries for study abroad programmes.
The university has a diverse and exciting range of undergraduate courses all taught in state-of-the-art facilities, helping you to progress and develop skills within your chosen subject. The new £120 million campus development enables the university to realise its ambition to deliver the best riverside campus in Europe for all students to enjoy with local buses taking you right into campus.
Robert Gordon University (RGU) is a dynamic, modern place to study with an international reputation for providing high quality education from undergraduate through to PhD level. RGU’s diverse and exciting range of degree programmes are taught in state-of-the-art facilities by specialists who maintain close links with the world of work. The new £120 million campus development enables the university to realise its goal of delivering the best riverside campus in Europe.
RGU is one of the top UK Universities for postgraduate employability, with a 98.5% employment rate (HESA Destination of UK Leavers’ Survey 2013/14). All of RGU’s programmes are designed to offer an effective combination of academic study and practical experience, developed in close consultation with industry. Many RGU courses hold professional accreditations such as AMBA, RICS, CIMA and many more. RGU’s postgraduate courses are suitable for individuals with an undergraduate degree or alternatively some courses will allow entry to those with appropriate working experience in industry.
Robert Gordon University attracts a vast range of nationalities with high quality professional courses that offer close industry links and excellent employment prospects. For more information, visit International Students.
Digital Marketing (Taught)
12 monthsProgram duration
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Admission requirements
Exam Scores
Tuition fee and scholarships
Scholarships
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
More programs from the university
Bachelor UG
Master PG
MBA
Robert Gordon University is a dynamic modern university with an international reputation for providing high quality education at the undergraduate, postgraduate and PhD level. The university is consistently placed amongst the top universities due to its approach to postgraduate employment.
When it comes to graduate employment, Robert Gordon University is top university in the UK with 97.7% of students graduating with first degrees (HESA Destination of UK Leavers’ Survey 2013/14). Since employers want more than just a degree, 90% of our courses offer placements from six weeks to a year and the university has links with over 80 universities in 24 countries for study abroad programmes.
The university has a diverse and exciting range of undergraduate courses all taught in state-of-the-art facilities, helping you to progress and develop skills within your chosen subject. The new £120 million campus development enables the university to realise its ambition to deliver the best riverside campus in Europe for all students to enjoy with local buses taking you right into campus.
Arts and Humanities (5)
Architectural Techology
Architecture
Communication Design (Graphic Design, Illustration , Photography)
Construction Management
Contemporary Art Practice (Moving Image, Photography, Printmaking, Sculpture)
Design
Fashion and Textiles Design
Fine Art
Painting
Photography
Surveying (Building)
Surveying (Quantity)
Three Dimensional Design
Business and Management (5)
Accounting (Full-time)
Accounting (Part-time)
Accounting (Top-up)
Accounting and Finance
Accounting and Management
Digital Marketing
Events Management
Fashion Management
International Business Management
Management
Management with Human Resources Management
Management with Marketing
Engineering and Technology (5)
Computer Science
Computer Science (Placement)
Computing (Application Software Development)
Computing (Application Software Development) (Placement)
Computing Science
Cyber Security
Cyber Security (Placement)
Cyber Security and Network Management
Electronic and Biomedical Technology
Electronic and Electrical Engineering
Electronic and Electrical Engineering BEng
Electronic and Electrical Engineering BSc
Mechanical Engineering BEng
Mechanical Engineering BSc
Mechanical Engineering MEng
Mechanical and Biomedical Technology BEng
Mechanical and Biomedical Technology MEng
Mechanical and Electrical Engineering BEng
Mechanical and Electrical Engineering MEng
Mechanical and Offshore Engineering BEng
Mechanical and Offshore Engineering MEng
Life Sciences and Medicine (5)
Applied Biomedical Science
Applied Bioscience
Applied Social Sciences
Biomedical Science
Diagnostic Radiography
Dietetics
Food Nutrition and Human Health BSc (Hons)
Forensic and Analytical Science
Midwifery
Nursing (Adult)
Nursing (Children and Young People)
Nursing (Mental Health)
Nursing - Dual Registration in Adult and Children and Young People
Nursing - Dual Registration in Adult and Mental Health
Nursing - Dual Registration in Children and Young People and Mental Health
Occupational Health
Occupational Therapy
Paramedic Practice
Paramedic Practice (Remote & Hazardous Environments)
Pharmacy
Physiotherapy
Social Sciences and Management (5)
Applied Sports and Exercise Science
Digital Media
Digital Media (Placement)
International Hospitality Management
International Tourism Management
Journalism
Law
Law (Full-time)
Law and Management
Media
Public Relations
Residential Child Care
Social Work
Social Work
Sport Coaching
Robert Gordon University (RGU) is a dynamic, modern place to study with an international reputation for providing high quality education from undergraduate through to PhD level. RGU’s diverse and exciting range of degree programmes are taught in state-of-the-art facilities by specialists who maintain close links with the world of work. The new £120 million campus development enables the university to realise its goal of delivering the best riverside campus in Europe.
RGU is one of the top UK Universities for postgraduate employability, with a 98.5% employment rate (HESA Destination of UK Leavers’ Survey 2013/14). All of RGU’s programmes are designed to offer an effective combination of academic study and practical experience, developed in close consultation with industry. Many RGU courses hold professional accreditations such as AMBA, RICS, CIMA and many more. RGU’s postgraduate courses are suitable for individuals with an undergraduate degree or alternatively some courses will allow entry to those with appropriate working experience in industry.
Robert Gordon University attracts a vast range of nationalities with high quality professional courses that offer close industry links and excellent employment prospects. For more information, visit International Students.
Arts and Humanities (6)
Advanced Architectural Design (Taught)
Architecture Part 2 RIBA/ARB (Taught)
Curatorial Studies (Taught)
Curatorial Studies (Taught)
Fashion & Textiles (Taught)
Fashion & Textiles (Taught)
Fine Art (Taught)
Fine Art (Taught)
Jewellery (Taught)
Jewellery (Taught)
Product Design (Taught)
Product Design (Taught)
Business and Management (6)
Accounting and Finance (Taught)
Accounting and Finance (Taught) (Placement)
Accounting and Finance Professional (Taught) (Top-up)
Business Analytics (Taught)
Business Analytics (Taught)
Business Innovation and Entrepreneurship (Taught)
Business Innovation and Entrepreneurship (Taught) (Placement)
Business Leadership and Management (Taught)
Business Leadership and Management (Taught)
Business Leadership and Management (Taught) (Placement)
Business and Management (Taught)
Business and Management (Taught)
Business and Management (Taught) (Placement)
Business with Financial Management (Taught)
Business with Financial Management (Taught) (Placement)
Business with HR Management (Taught)
Business with HR Management (Taught)
Business with HR Management (Taught) (Placement)
Business with Marketing Management (Taught)
Business with Marketing Management (Taught) (Placement)
Business with Strategic Risk Management (Taught)
Business with Strategic Risk Management (Taught)
Business with Strategic Risk Management (Taught) (Placement)
Construction Project Management (Taught)
Construction Project Management (Taught)
Digital Marketing (Taught)
Digital Marketing (Taught)
Fashion Management (Taught)
Financial Management (Taught)
Financial Management (Taught)
Financial Management (Taught) (Placement)
Health and Safety Risk Management (Taught) (Full-time)
Health and Safety Risk Management (Taught) (Part-time)
International Business (Taught)
International Business (Taught)
International Business (Taught) (Placement)
International Marketing Management (Taught)
Oil and Gas Accounting (Taught)
Oil and Gas Accounting (Taught) (Placement)
Project Management (Taught)
Project Management (Taught)
Project Management (Taught) (Full-time)
Project Management (Taught) (Part-time)
Project Management (Taught) (Placement)
Quality Management (Taught) (Full-time)
Quality Management (Taught) (Part-time)
Engineering and Technology (6)
Analytical Science (Food Analysis, Authenticity and Safety) (Taught)
Analytical Science (Food Analysis, Authenticity and Safety) (Taught)
Asset Integrity Management (Taught)
Cyber Security (Taught)
Cyber Security (Taught)
Data Science (Taught)
Data Science (Taught)
Drilling and Well Engineering (Taught)
Drilling and Well Engineering (Taught)
Energy Management (Taught)
Energy Management (Taught) (Placement)
Engineering (Taught)
IT for the Oil and Gas Industry (Taught)
IT for the Oil and Gas Industry (Taught)
Information Technology (Taught)
Information Technology (Taught)
Information Technology with Business Intelligence (Taught)
Information Technology with Business Intelligence (Taught)
Information Technology with Cyber Security (Taught)
Information Technology with Cyber Security (Taught)
Information Technology with Network Management (Taught)
Information Technology with Network Management (Taught)
Oil and Gas Engineering (Taught)
Oil and Gas Engineering (Taught)
Petroleum Production Engineering (Taught)
Petroleum Production Engineering (Taught)
Solar Energy Systems (Taught)
Solar Energy Systems (Taught)
Subsea Engineering (Taught)
Life Sciences and Medicine (6)
Advanced Pharmacy Practice (Taught)
Advancing Practice (Taught) (Full-time)
Advancing Practice (Taught) (Part-time)
Applied Psychology (Taught) (Full-time)
Applied Psychology (Taught) (Part-time)
Biomedical Technology (Taught)
Clinical Pharmacy Practice (Taught)
Clinical Pharmacy Service Development (Taught)
Pharmaceutical Science (Taught)
Physiotherapy (Pre-registration) (Taught)
Public Health and Health Promotion (Taught)
Natural Sciences (6)
Analytical Sciences (Drug Analysis and Toxicology) (Taught)
Analytical Sciences (Drug Analysis and Toxicology) (Taught)
Analytical Sciences (Environmental Analysis) (Taught)
Analytical Sciences (Environmental Analysis) (Taught)
Social Sciences and Management (6)
Communication Design (Taught)
Communication Design (Taught)
Construction Law and Arbitration (Taught)
Corporate Communications and Public Affairs (Taught)
Corporate Communications and Public Affairs (Taught)
Human Resource Management (Taught)
Human Resource Management (Taught)
Human Resource Management (Taught) (Full-time)
Human Resource Management (Taught) (Part-time)
Human Resource Management (Taught) (Placement)
Information and Library Studies (Taught) (Full-time)
Information and Library Studies (Taught) (Part-time)
International Tourism and Hospitality Management (Taught)
International Tourism and Hospitality Management (Taught)
Journalism (Taught)
Law (Taught)
Law (Taught)
Law (Taught) (Full-time)
Law (Taught) (Part-time)
Law and Dispute Resolution (Taught)
Law and Dispute Resolution (Taught) (Full-time)
Law and Dispute Resolution (Taught) (Part-time)
Law and Energy Law (Taught)
Law and Energy Law (Taught)
Law and Energy Law (Taught) (Full-time)
Law and Energy Law (Taught) (Part-time)
Law and International Commercial Law (Taught)
Law and International Commercial Law (Taught)
Law and International Law (Taught)
Law and International Law (Taught)
Oil, Gas and Renewable Energy Law (Taught)
Oil, Gas and Renewable Energy Law (Taught) (Full-time)
Oil, Gas and Renewable Energy Law (Taught) (Part-time)
Procurement and Supply Chain Management (Taught)
Procurement and Supply Chain Management (Taught)
Procurement and Supply Chain Management (Taught) (Full-time)
Procurement and Supply Chain Management (Taught) (Part-time)
Procurement and Supply Chain Management (Taught) (Placement)
Social Work (Taught)
Strategic Service Planning and Delivery in Health and Social Care (Taught)
Others (1)
Business Administration (Taught)
Business Administration (Taught)
Oil and Gas Management (Taught)
Oil and Gas Management (Taught)
Sustainability and Energy Transitions (Taught)
Sustainability and Energy Transitions (Taught) (Full-time)
Sustainability and Energy Transitions (Taught) (Part-time)