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Develop the essential, digitally relevant skills for the world of advertising, copywriting and marketing communications, opening up opportunities in specialist agencies, integrated brand communications and client side brand management. Gain vital work experience and awareness on placement and working with external agencies, and build your network of industry contacts. Relate marketing to finance, HRM and operations and take specialist units in PR and e-Business. Examine international business and marketing management - branding, buyer behaviour, distribution and competition - with specialist units in marketing communications, media analysis and planning.
Programme overview
Main Subject
Marketing
Degree
BSc
Study Level
Undergraduate
Develop the essential, digitally relevant skills for the world of advertising, copywriting and marketing communications, opening up opportunities in specialist agencies, integrated brand communications and client side brand management. Gain vital work experience and awareness on placement and working with external agencies, and build your network of industry contacts. Relate marketing to finance, HRM and operations and take specialist units in PR and e-Business. Examine international business and marketing management - branding, buyer behaviour, distribution and competition - with specialist units in marketing communications, media analysis and planning.
Admission Requirements
6+
80+
550+
3 Years
Jan-2000
Domestic
27,750 GBP
International
37,050 GBP
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Advertising and Marketing Communications
Luton Campus, Luton, United Kingdom
36 monthsProgramme duration
37,050 GBPTuition Fee/year
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
BSc
Study Level
Undergraduate
Programme overview
Main Subject
Marketing
Degree
BSc
Study Level
Undergraduate
Admission Requirements
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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Human Rights and Social Enterprise (Taught)
International Business Law (Taught)
International Business Law (Taught)
International Commercial Dispute Resolution Law (Taught)
International Commercial Dispute Resolution Law (Taught)
International Education (Leadership and Administration) (Taught)
International Education (Leadership and Administration) (Taught)
International Human Resource Management (Taught)
International Human Resource Management (Taught)
International Journalism (Taught)
International Journalism (Taught)
International Journalism with Data Analytics (Taught)
International Journalism with Data Analytics (Taught)
International Journalism with Project Management (Taught)
International Journalism with Project Management (Taught)
International Oil and Gas Law (Taught)
International Oil and Gas Law (Taught)
International Relations Management (Taught)
International Relations Management (Taught)
International Social Welfare and Social Development (Taught)
International Social Welfare and Social Development (Taught)
International Tourism Planning and Management (Taught)
International Tourism Planning and Management (Taught)
Mass Communications (Taught)
Mass Communications (Taught)
Mass Communications with Data Analytics (Taught)
Mass Communications with Data Analytics (Taught)
Mass Communications with Project Management (Taught)
Mass Communications with Project Management (Taught)
Medical Education (Taught)
Medical Education (Taught)
Physical Education and Sport Pedagogy (Taught)
Physical Education and Sport Pedagogy (Taught)
Public Health MSc
Public Health MSc
Purchasing Logistics and Supply Chain Management with Data Analytics (Taught)
Purchasing Logistics and Supply Chain Management with Data Analytics (Taught)
Purchasing, Logistics and Supply Chain Management (Taught)
Purchasing, Logistics and Supply Chain Management (Taught)
Screen Performance and Communication Techniques (Taught)
Screen Performance and Communication Techniques (Taught)
Social Work (Taught)
Social Work (Taught)
Sport and Physical Activity (Leadership and Management) (Taught)
Sport and Physical Activity (Leadership and Management) (Taught)
Strength and Conditioning (Taught)
Strength and Conditioning (Taught)
Telecommunications Management (Taught)
Telecommunications Management (Taught)
Television Production (Taught)
Television Production (Taught)
Others (1)
Business Administration (Digital Technology Management) (Taught)
Business Administration (Digital Technology Management) (Taught)
Business Administration (Executive) (Taught)
Business Administration (Executive) (Taught)
Business Administration (Finance) (Taught)
Business Administration (Finance) (Taught)
Business Administration (Global Banking School) (Taught)
Business Administration (Global Banking School) (Taught)
Business Administration (Hospital and Health Services Management) (Taught)
Business Administration (Hospital and Health Services Management) (Taught)
Business Administration (Human Resource Management) (Taught)
Business Administration (Human Resource Management) (Taught)
Business Administration (Internship) (Taught)
Business Administration (Internship) (Taught)
Business Administration (Logistics and Supply Chain Management) (Taught)
Business Administration (Logistics and Supply Chain Management) (Taught)
Business Administration (Marketing) (Taught)
Business Administration (Marketing) (Taught)
Business Administration (Oil and Gas Management) (Taught)
Business Administration (Oil and Gas Management) (Taught)
Business Administration (Taught)
Business Administration (Taught)
Business Administration with Data Analytics (Taught)
Business Administration with Data Analytics (Taught)