12 monthsProgramme duration
SepStarting Month
Programme overview
Main Subject
Communication and Media Studies
Degree
MA
Study Level
Masters
Study Mode
On Campus
MA Social Media and Digital Marketing
Overview
- Gain advanced knowledge and skills in digital marketing and social media management
- Learn how social media and digital platforms are used in contemporary business settings to drive sales and promotional activity, with a focus on precision tracking of interactions, content creation, conceptualising and streamlining e-commerce activities, and critically engaging with techniques such as SEO
- Our vibrant postgraduate community benefits from research-inspired teaching from experts in social media and related subdisciplines, including gamification and critical video game theory, celebrity cultures, promotional cultures, algorithm bias, and user data analysis
- Our MA is industry-focused, and you will graduate uniquely equipped for employment in social media and marketing positions across a range of industries
To learn more about modules, assessment methods, facilities and our staff research expertise please visit our course page.
Programme overview
Main Subject
Communication and Media Studies
Degree
MA
Study Level
Masters
Study Mode
On Campus
MA Social Media and Digital Marketing
Overview
- Gain advanced knowledge and skills in digital marketing and social media management
- Learn how social media and digital platforms are used in contemporary business settings to drive sales and promotional activity, with a focus on precision tracking of interactions, content creation, conceptualising and streamlining e-commerce activities, and critically engaging with techniques such as SEO
- Our vibrant postgraduate community benefits from research-inspired teaching from experts in social media and related subdisciplines, including gamification and critical video game theory, celebrity cultures, promotional cultures, algorithm bias, and user data analysis
- Our MA is industry-focused, and you will graduate uniquely equipped for employment in social media and marketing positions across a range of industries
To learn more about modules, assessment methods, facilities and our staff research expertise please visit our course page.
Admission Requirements
Scholarships
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