Digital Marketing and Analytics - MSc Postgraduate Programme By Kent Business School |TopUniversities
Programme Duration

12 monthsProgramme duration

Tuitionfee

20,700 GBPTuition Fee/year

Main Subject Area

MarketingMain Subject Area

Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

How do brands stand out in a world where every click, like and share is tracked? And how will you stand out in one of the most in-demand career paths today?

The MSc Digital Marketing and Analytics equips you with the creative and analytical skills to thrive in the digital marketing landscape - where insight is driven by data and innovation shapes success.

At KBS, you’ll explore digital strategy, social media storytelling, consumer behaviour, data mining and analytics tools.

You’ll design campaigns, build websites, and analyse real data - while tackling key ethical questions about privacy, AI, inclusion and sustainability.

With guest lectures, industry projects and a strong global focus, you’ll graduate ready to lead digital marketing strategies that are intelligent, impactful and future-facing.

What Triple Accreditation Means for You

  • Future-focused: Your teaching will meet the highest international standards – which are valued by employers worldwide.
  • Globally-connected: You’ll study alongside students and experts from all over the world – developing your own network.
  • Career-ready: You will gain real-world experience and practical skills that strengthen your career prospects and develop a stand-out CV.

Study the Digital Marketing and Analytics MSc at Kent Business School and graduate with the confidence to excel in your career.

Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

How do brands stand out in a world where every click, like and share is tracked? And how will you stand out in one of the most in-demand career paths today?

The MSc Digital Marketing and Analytics equips you with the creative and analytical skills to thrive in the digital marketing landscape - where insight is driven by data and innovation shapes success.

At KBS, you’ll explore digital strategy, social media storytelling, consumer behaviour, data mining and analytics tools.

You’ll design campaigns, build websites, and analyse real data - while tackling key ethical questions about privacy, AI, inclusion and sustainability.

With guest lectures, industry projects and a strong global focus, you’ll graduate ready to lead digital marketing strategies that are intelligent, impactful and future-facing.

What Triple Accreditation Means for You

  • Future-focused: Your teaching will meet the highest international standards – which are valued by employers worldwide.
  • Globally-connected: You’ll study alongside students and experts from all over the world – developing your own network.
  • Career-ready: You will gain real-world experience and practical skills that strengthen your career prospects and develop a stand-out CV.

Study the Digital Marketing and Analytics MSc at Kent Business School and graduate with the confidence to excel in your career.

Admission Requirements

63+
6+
110+
80+

1 Year
Sep

Tuition fees

Domestic
15,000 GBP
International
20,700 GBP

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

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