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he Master of Communication Management (MCM) program serves both new and experienced professionals who want to become transformative leaders, drive innovation, and positively affect global business communication. Core classes in communication theory and applied research set the foundation for coursework in strategic corporate communication, integrated and global marketing, change management, and other applied domains. Communication Management students learn how to relate and adapt strategy to real-world business situations in collaboration with top-tier faculty and a global cohort of working professionals. Students explore psychological and societal impacts of marketing messages, evaluate theory and research based on value and attitude formation, and interpret data to measure the success of campaigns or initiatives.
Program overview
Main Subject
Communication and Media Studies
Degree
Other
Study Level
Masters
Study Mode
Online
he Master of Communication Management (MCM) program serves both new and experienced professionals who want to become transformative leaders, drive innovation, and positively affect global business communication. Core classes in communication theory and applied research set the foundation for coursework in strategic corporate communication, integrated and global marketing, change management, and other applied domains. Communication Management students learn how to relate and adapt strategy to real-world business situations in collaboration with top-tier faculty and a global cohort of working professionals. Students explore psychological and societal impacts of marketing messages, evaluate theory and research based on value and attitude formation, and interpret data to measure the success of campaigns or initiatives.
Admission Requirements
3+
6+
90+
61+
13 Aug 2021
May
Sep
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
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Communication Management, M.C.M.
USC Marshall School of Business, Los Angeles, United States
# 7QS Subject Rankings
16 monthsProgram duration
13 Aug, 2021Application Deadline
Communication and Media StudiesMain Subject Area
Program overview
Main Subject
Communication and Media Studies
Degree
Other
Study Level
Masters
Study Mode
Online
Program overview
Main Subject
Communication and Media Studies
Degree
Other
Study Level
Masters
Study Mode
Online
Admission Requirements
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
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