Bachelor of Arts/Science Integrated Marketing Communications: General

Build a successful sports communication career with advanced studies in sports writing, sports publications and sports communication experiences. This track develops your skills and knowledge in multiple fields with a focus on sports communication. The career outlook of this program include sports writing, sports publications and sports communication experiences. The University of West Alabama is a state-supported, coeducational institution of higher learning governed by a Board of Trustees appointed by the Governor. As a regional institution, the University's foremost commitment is to meeting the educational needs of the State and particularly of the West Alabama area. Valuing a diverse student enrollment, though, it also welcomes students from throughout the United States and from other countries.