Bachelor of Science in Personal Finance: Personal Finance

UW–Madison has offered education in family and individual financial health since 1903. With a strong history, this program combines an emphasis on financial management with the economic well-being of individuals and families. You will learn analytical and problem solving skills, communication and listening, and empathy, as well as financial industry skills. Students will learn key concepts in the curriculum, including principles of financial planning and development, risk and insurance, taxation, investment planning, retirement and savings, and estate planning. All graduates who complete the Certified Financial Planner (CFP) required courses leave fully prepared to sit for the CFP exam. By combining finance and problem-solving with helping people, the BS in Personal Finance prepares you for a rewarding career in a rapidly growing field. Students will graduate equipped to serve the needs of a variety of clients and work in a broad range of finance jobs, such as financial analyst, risk management specialist, community educator, investment associate, product manager, or business development consultant.