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The MSc Global Marketing will equip you with an in-depth and critical understanding of marketing theories as they apply to local, national and international environements. The course stands out from other marketing degrees with its international focus, its emphasis on ethical and sustainable marketing and its formal links with industry. You'll study a range of contemporary topics based on our leading research, including global marketing, social and ethical marketing, digital marketing and brand management. The cohort-specific, research-informed teaching is delivered by leading academics and industry experts and is updated year-on-year to reflect the latest thinking. This course will provide you with the academic knowledge and practical skills to pursue marketing careers in private, public and not-for-profit sectors around the world. Graduates have gone on to work for organisations such as Nestlé, Accenture, EPSON, and Coca-Cola.
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
The MSc Global Marketing will equip you with an in-depth and critical understanding of marketing theories as they apply to local, national and international environements. The course stands out from other marketing degrees with its international focus, its emphasis on ethical and sustainable marketing and its formal links with industry. You'll study a range of contemporary topics based on our leading research, including global marketing, social and ethical marketing, digital marketing and brand management. The cohort-specific, research-informed teaching is delivered by leading academics and industry experts and is updated year-on-year to reflect the latest thinking. This course will provide you with the academic knowledge and practical skills to pursue marketing careers in private, public and not-for-profit sectors around the world. Graduates have gone on to work for organisations such as Nestlé, Accenture, EPSON, and Coca-Cola.
Admission Requirements
61+
176+
6+
87+
You should have, or be about to complete a 2:1 undergraduate degree (or equivalent qualification). This can be in any subject, though we may give preference to applicants with knowledge of marketing and/or business management.
Jan-2000
Tuition fees
Domestic
10,440 GBP
International
21,890 GBP
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
MSc Global Marketing
University of York, York, United Kingdom
21,890 GBPTuition Fee/year
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Admission Requirements
You should have, or be about to complete a 2:1 undergraduate degree (or equivalent qualification). This can be in any subject, though we may give preference to applicants with knowledge of marketing and/or business management.
Tuition fees
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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MA Music Education: Instrumental and Vocal Teaching
MA Music Performance: Historical Performance Practices
MA Music Performance: Historical Performance Practices
MA Music Performance: Piano Studies
MA Music Performance: Piano Studies
MA Music Performance: Solo Voice Ensemble Singing
MA Music Performance: Solo Voice Ensemble Singing
MA Music Performance: Vocal Studies
MA Music Performance: Vocal Studies
MA Music Production and Audio Cultures
MA Music Production and Audio Cultures
MA Music, Management and Marketing
MA Music, Management and Marketing
MA Music: Composition
MA Music: Composition
MA Musicology
MA Musicology
MA Philosophy
MA Philosophy
MA Philosophy of Artificial Intelligence
MA Philosophy of Artificial Intelligence
MA Public History
MA Public History
MA Queer Studies
MA Queer Studies
MA Renaissance Literature 1500-1700
MA Renaissance Literature 1500-1700
MA Renaissance and Early Modern Studies
MA Renaissance and Early Modern Studies
MA Roman Archaeology
MA Roman Archaeology
MA Stained Glass Conservation and Heritage Management
MA Stained Glass Conservation and Heritage Management
MA Victorian Literature and Culture
MA Victorian Literature and Culture
MSc Artificial Intelligence for the Creative Industries
MSc Artificial Intelligence for the Creative Industries
MSc Audio and Music Technology
MSc Audio and Music Technology
MSc Bioarchaeology
MSc Bioarchaeology
MSc Digital Archaeology
MSc Digital Archaeology
MSc Digital Heritage
MSc Digital Heritage
MSc Early Prehistory and Human Origins
MSc Early Prehistory and Human Origins
MSc Film and Television Production with Sound
MSc Film and Television Production with Sound
MSc Forensic Speech Science
MSc Forensic Speech Science
MSc Funerary Archaeology
MSc Funerary Archaeology
MSc Linguistics
MSc Linguistics
MSc Material Culture and Experimental Archaeology
MSc Material Culture and Experimental Archaeology
MSc Psycholinguistics
MSc Psycholinguistics
Music Education with Performance
Music Education with Performance
Theatre-Making
Theatre-Making
Translation and Applied Technologies
Translation and Applied Technologies
Business and Management (6)
Accounting and Finance
Accounting and Finance
Business Analytics
Business Analytics
Logistics and Supply Chain Management
Logistics and Supply Chain Management
MSc Accounting and Management
MSc Accounting and Management
MSc Corporate Finance
MSc Corporate Finance
MSc Development Economics and Emerging Markets
MSc Development Economics and Emerging Markets
MSc Econometrics and Economics
MSc Econometrics and Economics
MSc Economics
MSc Economics
MSc Economics and Public Policy
MSc Economics and Public Policy
MSc Finance and Investments
MSc Finance and Investments
MSc Finance and Management
MSc Finance and Management
MSc Financial Economics
MSc Financial Economics
MSc Financial Engineering
MSc Financial Engineering
MSc Global Marketing
MSc Global Marketing
MSc International Business
MSc International Business
MSc International Business and Strategic Management
MSc International Business and Strategic Management
MSc International Strategic Management
MSc International Strategic Management
MSc Management
MSc Management
MSc Project Analysis, Finance and Investment
MSc Project Analysis, Finance and Investment
MSc in Finance, Leadership and Management
MSc in Finance, Leadership and Management
MSc in Innovation, Leadership and Management
MSc in Innovation, Leadership and Management
MSc in International Business, Leadership and Management
MSc in International Business, Leadership and Management
Sustainable Finance
Sustainable Finance
Engineering and Technology (6)
Advanced Computer Science
Advanced Computer Science
Artificial Intelligence
Artificial Intelligence
Biotechnology
Biotechnology
Cyber Security
Cyber Security
Data Science
Data Science
Data Science (Artificial Intelligence and Statistics)
Data Science (Artificial Intelligence and Statistics)
Engineering Project Management
Engineering Project Management
Human-Centred Interactive Technologies
Human-Centred Interactive Technologies
MEng (Hons) Engineering with Renewable Energy
MEng (Hons) Engineering with Renewable Energy
MSc Computer Science
MSc Computer Science
MSc Computer Science with Cyber Security
MSc Computer Science with Cyber Security
MSc Computer Science with Data Analytics
MSc Computer Science with Data Analytics
MSc Engineering (by research)
MSc Engineering (by research)
MSc Engineering Management
MSc Engineering Management
MSc Intelligent Robotics
MSc Intelligent Robotics
Safety Critical Systems Engineering
Safety Critical Systems Engineering
Life Sciences and Medicine (6)
Bioinformatics
Bioinformatics
Biomedical Sciences
Biomedical Sciences
Cognitive Neuroscience
Cognitive Neuroscience
Development, Disorders and Clinical Practice
Development, Disorders and Clinical Practice
Developmental Cognitive Neuroscience
Developmental Cognitive Neuroscience
MPH Public Health
MPH Public Health
MSc Health Economics
MSc Health Economics
MSc Health Research
MSc Health Research
MSc Mental Health Research
MSc Mental Health Research
MSc Nursing (Adult)
MSc Nursing (Adult)
MSc Nursing (Mental Health)
MSc Nursing (Mental Health)
MSc Psychology in Education
MSc Psychology in Education
MSc Zooarchaeology
MSc Zooarchaeology
MSc in Clinical Anatomy
MSc in Clinical Anatomy
MSc in Clinical Anatomy and Education
MSc in Clinical Anatomy and Education
MSc in Pharmacology and Drug Development
MSc in Pharmacology and Drug Development
MSc in Physician Associate Studies
MSc in Physician Associate Studies
Neuroscience of Mental Health
Neuroscience of Mental Health
Psychology of Mental Health
Psychology of Mental Health
Natural Sciences (6)
MA Sustainability Studies
MA Sustainability Studies
MSc Corporate Sustainability and Environmental Management
MSc Corporate Sustainability and Environmental Management
MSc Data Science (Scientific)
MSc Data Science (Scientific)
MSc Environmental Economics and Environmental Management
MSc Environmental Economics and Environmental Management
MSc Environmental Science and Management
MSc Environmental Science and Management
MSc Fusion Energy
MSc Fusion Energy
MSc Green Chemistry and Sustainable Industrial Technology
MSc Green Chemistry and Sustainable Industrial Technology
MSc Sustainability Science
MSc Sustainability Science
MSc Sustainability Science
MSc Sustainability Science
MSc Sustainable Business, Environment and Society
MSc Sustainable Business, Environment and Society
Mathematical Finance
Mathematical Finance
Mathematical Sciences
Mathematical Sciences
Statistics and Computational Finance
Statistics and Computational Finance
Social Sciences and Management (6)
Environmental Sustainability Education and Communication
Environmental Sustainability Education and Communication
International Relations and Comparative Politics
International Relations and Comparative Politics
International Relations and Global Ethics
International Relations and Global Ethics
International Relations and Human Rights
International Relations and Human Rights
LLM Art Law
LLM Art Law
LLM International Business Law and Practice
LLM International Business Law and Practice
LLM International Corporate and Commercial Law
LLM International Corporate and Commercial Law
LLM International Human Rights Law and Practice
LLM International Human Rights Law and Practice
LLM Law
LLM Law
LLM Law (Juris Doctor)
LLM Law (Juris Doctor)
LLM Legal and Political Theory
LLM Legal and Political Theory
MA Applied Human Rights
MA Applied Human Rights
MA Comparative and International Social Work
MA Comparative and International Social Work
MA Criminology and Social Research
MA Criminology and Social Research
MA Culture, Society and Globalisation
MA Culture, Society and Globalisation
MA Education
MA Education
MA Global Public Policy and International Business
MA Global Public Policy and International Business
MA Global and International Citizenship Education
MA Global and International Citizenship Education
MA International Political Economy: Critical Theories, Issues and Conflicts
MA International Political Economy: Critical Theories, Issues and Conflicts
MA International Relations
MA International Relations
MA Modern and Contemporary Literature and Culture
MA Modern and Contemporary Literature and Culture
MA Peace and Conflict Studies
MA Peace and Conflict Studies
MA Political Theory
MA Political Theory
MA Public Administration and Public Policy
MA Public Administration and Public Policy
MA Public Policy and Management (online)
MA Public Policy and Management (online)
MA Social Justice and Education
MA Social Justice and Education
MA Social Media and Social Research
MA Social Media and Social Research
MA Social Research
MA Social Research
MA Social Work
MA Social Work
MA Teaching English to Speakers of Other Languages
MA Teaching English to Speakers of Other Languages
MA Women's Studies
MA Women's Studies
MA Women, Violence and Conflict
MA Women, Violence and Conflict
MPA Comparative Applied Social and Public Policy, Evaluation and Research
MPA Comparative Applied Social and Public Policy, Evaluation and Research
MPA Public Administration
MPA Public Administration
MPA Public Administration - International Development
MPA Public Administration - International Development
MSc Human Resource Management
MSc Human Resource Management
MSc International Humanitarian Affairs (online)
MSc International Humanitarian Affairs (online)
MSc Mental Health and Wellbeing in Education
MSc Mental Health and Wellbeing in Education
MSc Social Media and Management
MSc Social Media and Management
MSc in Health Professions Education
MSc in Health Professions Education
Social Media and Interactive Technologies
Social Media and Interactive Technologies
Social and Public Policy
Social and Public Policy
Online/Distance MBA (1)
MBA Public Sector Management (2 years part-time, online)
MBA Public Sector Management (2 years part-time, online)