Bachelor of Arts in Business (Sports Business) Undergraduate Programme By Arizona State University |TopUniversities
Subject Ranking

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Main Subject Area

Business and Management StudiesMain Subject Area

Programme overview

Main Subject

Business and Management Studies

Degree

BA

Study Level

Undergraduate

Study Mode

Online

As sports evolve to maintain relevance in the increasingly fragmented world of business and entertainment, the sports industry has to approach revenue generation and fan engagement from an unexplored lens. The Bachelor of Arts in sports business will expose you to business, marketing and sports management principles that apply to a competitive and changing landscape. From consumer behavior to strategic business processes, your sports business degree will give you a well-rounded skill set to work in the industry. You’ll also take coursework to learn how to interact with a variety of stakeholders in the expanding domain of sports. These stakeholders may include sports leagues, teams, mega-events, collegiate athletics, media, sponsorship, retailers and venues among others that support and facilitate sports-related activities.

Programme overview

Main Subject

Business and Management Studies

Degree

BA

Study Level

Undergraduate

Study Mode

Online

As sports evolve to maintain relevance in the increasingly fragmented world of business and entertainment, the sports industry has to approach revenue generation and fan engagement from an unexplored lens. The Bachelor of Arts in sports business will expose you to business, marketing and sports management principles that apply to a competitive and changing landscape. From consumer behavior to strategic business processes, your sports business degree will give you a well-rounded skill set to work in the industry. You’ll also take coursework to learn how to interact with a variety of stakeholders in the expanding domain of sports. These stakeholders may include sports leagues, teams, mega-events, collegiate athletics, media, sponsorship, retailers and venues among others that support and facilitate sports-related activities.

Admission Requirements

3+
6+
61+
53+
1120+

Jan

Domestic (Out of State)
79,752 USD

Scholarships

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