BA (Hons) Communication Design and Strategy
36 monthsProgramme duration
19,950 GBPTuition Fee/year
SepStarting Month
Programme overview
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
BA (Hons) Communication Design and Strategy is an innovative and unique course on which you'll learn the necessary design skills and strategic thinking to excel in the evolving communication landscape. Tailored for individuals passionate about creative design, you'll integrate strategic thinking into your creative process, generating meaningful and impactful communications.
The curriculum takes an interdisciplinary approach, incorporating creative design, visual identity, digital and print media, advertising, and branding. This is expertly balanced with a focus on business operations, marketing strategies, and consumer behaviour, enabling a robust understanding of both the artistic and commercial aspects of communication design.
Throughout the course, you'll delve into research methodologies, refining your abilities to examine complex issues and make informed strategic decisions. You'll learn to scrutinise markets, recognise target audiences, and comprehend user behaviour, all informing and enhancing your design process.
By the time you graduate, you'll be proficient in creating strategic communication designs that convey messages effectively, tell compelling stories, and promote brands successfully. The skills acquired are transferable across a multitude of industries, presenting graduates with an array of career opportunities, including roles such as marketing strategists, graphic designers, brand strategists, creative directors, and more.
You'll have access to state-of-the-art resources, including a creative studio and computers loaded with industry-standard software. You'll also be encouraged to engage in collaborative work through shared spaces that promote creativity, innovation, and collective learning.
Three reasons to study BA (Hons) Communication Design and Strategy at AUB:
- We're a design-focused course empowering you to become a strategic thinker. Strategy underpins all aspects of the course and includes the production of a strategic report (instead of a traditional dissertation) in your final year of study.
- We're an industry-focused course that introduces you to inspirational individuals and organisations. You'll learn how to operate successfully within the creative industries, as part of a team or as an independent entrepreneur.
- We're a business-focused course that nurtures your creative professionalism. We ensure that you'll graduate with a clear understanding of how design works within the world of business, and how business informs the practice of design.
Programme overview
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
BA (Hons) Communication Design and Strategy is an innovative and unique course on which you'll learn the necessary design skills and strategic thinking to excel in the evolving communication landscape. Tailored for individuals passionate about creative design, you'll integrate strategic thinking into your creative process, generating meaningful and impactful communications.
The curriculum takes an interdisciplinary approach, incorporating creative design, visual identity, digital and print media, advertising, and branding. This is expertly balanced with a focus on business operations, marketing strategies, and consumer behaviour, enabling a robust understanding of both the artistic and commercial aspects of communication design.
Throughout the course, you'll delve into research methodologies, refining your abilities to examine complex issues and make informed strategic decisions. You'll learn to scrutinise markets, recognise target audiences, and comprehend user behaviour, all informing and enhancing your design process.
By the time you graduate, you'll be proficient in creating strategic communication designs that convey messages effectively, tell compelling stories, and promote brands successfully. The skills acquired are transferable across a multitude of industries, presenting graduates with an array of career opportunities, including roles such as marketing strategists, graphic designers, brand strategists, creative directors, and more.
You'll have access to state-of-the-art resources, including a creative studio and computers loaded with industry-standard software. You'll also be encouraged to engage in collaborative work through shared spaces that promote creativity, innovation, and collective learning.
Three reasons to study BA (Hons) Communication Design and Strategy at AUB:
- We're a design-focused course empowering you to become a strategic thinker. Strategy underpins all aspects of the course and includes the production of a strategic report (instead of a traditional dissertation) in your final year of study.
- We're an industry-focused course that introduces you to inspirational individuals and organisations. You'll learn how to operate successfully within the creative industries, as part of a team or as an independent entrepreneur.
- We're a business-focused course that nurtures your creative professionalism. We ensure that you'll graduate with a clear understanding of how design works within the world of business, and how business informs the practice of design.
Admission Requirements
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Scholarships
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