Bachelor of Arts (Honours) in Marketing Management
36 monthsProgramme duration
35,157 USDTuition Fee/year
Jan, SepStarting Month
Programme overview
Main Subject
Marketing
Degree
BA
Study Level
Bachelor's
Study Mode
On Campus
Marketing lies at the heart of every successful business, especially in a fast-changing and dynamic business environment, the role of marketing professionals has become more critical in ensuring the long-term survival of a brand.
Our BA (Hons) Marketing Management will equip you with the essential skills needed to thrive in number of marketing areas, such as: branding, product marketing, digital marketing, market research, social media, etc. Incorporating the latest digital technology, strategy, concepts, marketing tools and techniques, the degree will prepare you in the understanding of the theoretical and practical marketing aspects which provides a great foundation for starting your own career in any industrial fields.
Right from the first year, students are required to work on real business case studies, putting their skills and knowledge to develop an innovative approach to solving a marketing problem. Furthermore, thanks to a flexible learning schedule of 3 months study and 3 months off, students are given the opportunity to go on internship right after their first semester of year 1 to gain professional experience by applying the knowledge and skills they learn from marketing and management degree into the real world.
Our BA (Hons) Marketing Management will equip you with the essential skills needed to thrive in number of marketing areas, such as: branding, product marketing, digital marketing, market research, social media, etc. Incorporating the latest digital technology, strategy, concepts, marketing tools and techniques, the degree will prepare you in the understanding of the theoretical and practical marketing aspects which provides a great foundation for starting your own career in any industrial fields.
Right from the first year, students are required to work on real business case studies, putting their skills and knowledge to develop an innovative approach to solving a marketing problem. Furthermore, thanks to a flexible learning schedule of 3 months study and 3 months off, students are given the opportunity to go on internship right after their first semester of year 1 to gain professional experience by applying the knowledge and skills they learn from marketing and management degree into the real world.
Programme overview
Main Subject
Marketing
Degree
BA
Study Level
Bachelor's
Study Mode
On Campus
Marketing lies at the heart of every successful business, especially in a fast-changing and dynamic business environment, the role of marketing professionals has become more critical in ensuring the long-term survival of a brand.
Our BA (Hons) Marketing Management will equip you with the essential skills needed to thrive in number of marketing areas, such as: branding, product marketing, digital marketing, market research, social media, etc. Incorporating the latest digital technology, strategy, concepts, marketing tools and techniques, the degree will prepare you in the understanding of the theoretical and practical marketing aspects which provides a great foundation for starting your own career in any industrial fields.
Right from the first year, students are required to work on real business case studies, putting their skills and knowledge to develop an innovative approach to solving a marketing problem. Furthermore, thanks to a flexible learning schedule of 3 months study and 3 months off, students are given the opportunity to go on internship right after their first semester of year 1 to gain professional experience by applying the knowledge and skills they learn from marketing and management degree into the real world.
Our BA (Hons) Marketing Management will equip you with the essential skills needed to thrive in number of marketing areas, such as: branding, product marketing, digital marketing, market research, social media, etc. Incorporating the latest digital technology, strategy, concepts, marketing tools and techniques, the degree will prepare you in the understanding of the theoretical and practical marketing aspects which provides a great foundation for starting your own career in any industrial fields.
Right from the first year, students are required to work on real business case studies, putting their skills and knowledge to develop an innovative approach to solving a marketing problem. Furthermore, thanks to a flexible learning schedule of 3 months study and 3 months off, students are given the opportunity to go on internship right after their first semester of year 1 to gain professional experience by applying the knowledge and skills they learn from marketing and management degree into the real world.
Admission Requirements
24+
6+
- Graduate from high school or equivalent
- IELTS 6.0 minimum (no sub-score less than 5.5) or complete Upper Intermediate English level at BUV
- Students having acquired A-level (GCE/VCE), or IB scores of a minimum 24 or equivalent are exempt from the 6-week foundation programme
3 Years
Jan
Sep
Tuition fees
Domestic
35,157 USD
International
35,157 USD
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