Program overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

The Master of Science in Marketing (MScMARK) is a 1-year full-time program offering foundational courses that enable students to gain expertise in areas regarded as critical by today’s employers, including data-driven marketing, digital marketing, brand management and artificial intelligence (AI). The program is best suited to students who aspire to fast-track their careers to become leading marketing professionals, particularly by joining multinationals, small or medium-sized companies, or non-profit organizations. Providing world-class teaching carried out by a strong base of distinguished faculty and leading marketing professionals is the primary commitment of this 1-year training program. It aims to nurture graduates with the skills and expertise necessary to devise and implement sustainable marketing strategies in the physical and digital marketplaces. In addition to academic training, the program provides various opportunities and platforms for students to network with industry professionals and senior management to gain insights and seek career opportunities in Hong Kong and beyond. By participating in enrichment activities and attending talks by professionals, students can explore the industry landscape and develop applied skills in industry and company analysis.

Program overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

The Master of Science in Marketing (MScMARK) is a 1-year full-time program offering foundational courses that enable students to gain expertise in areas regarded as critical by today’s employers, including data-driven marketing, digital marketing, brand management and artificial intelligence (AI). The program is best suited to students who aspire to fast-track their careers to become leading marketing professionals, particularly by joining multinationals, small or medium-sized companies, or non-profit organizations. Providing world-class teaching carried out by a strong base of distinguished faculty and leading marketing professionals is the primary commitment of this 1-year training program. It aims to nurture graduates with the skills and expertise necessary to devise and implement sustainable marketing strategies in the physical and digital marketplaces. In addition to academic training, the program provides various opportunities and platforms for students to network with industry professionals and senior management to gain insights and seek career opportunities in Hong Kong and beyond. By participating in enrichment activities and attending talks by professionals, students can explore the industry landscape and develop applied skills in industry and company analysis.

Admission Requirements

TOEFL

80+

IELTS

6.5+

A bachelor’s degree from a recognized university or other approved institution and evidence of satisfactory academic performance. Applicants are highly recommended to have a satisfactory GMAT/GRE score. A GMAT/GRE score is not compulsory but will be taken into consideration. No minimum work experience is required.

Application Deadline

03 Mar 2024

Program Duration

1 Year

Starting Month(s)

Sep

Tuition fees

Domestic

Starts from

21,747 USD

International

Starts from

21,747 USD

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

MSc in Marketing

The Hong Kong University of Science and Technology, Hong Kong, Hong Kong SAR

# 29QS Subject Rankings

12 monthsProgram duration

21,747 USDTuition Fee/year

03 Mar, 2024Application Deadline

Program overview

Main Subject

Degree

Study Level

Study Mode

Program overview

Main Subject

Degree

Study Level

Study Mode

Admission Requirements

Exam Scores

Important Dates

Tuition fees

Tuition Fee

Domestic

International

Scholarships

Scholarships

QS WUR Ranking By Subject

More programs from the university

Bachelor (30) UG(30)

BBA in Economics

BBA in Finance

BBA in Global Business

BBA in Management

BBA in Marketing

BBA in Professional Accounting

BBA in World Business

BSc in Economics and Finance

BSc in Quantitative Finance

BSc in Sustainable and Green Finance

BBA in Information Systems

BBA in Operations Management

BEng/BSc & BBA Dual Degree Program in Technology & Management

BSc in Data Analytics in Science

BSc in Data Science and Technology

BSc in Environmental Management and Technology

BSc in Individualized Interdisciplinary Major

BSc in Integrative Systems and Design

BSc in Risk Management and Business Intelligence

BSc in Biochemistry and Cell Biology

BSc in Biological Science

BSc in Biotechnology

BSc in Biotechnology and Business

BSc in Chemistry

BSc in Mathematics

BSc in Mathematics and Economics

BSc in Ocean Science and Technology

BSc in Physics

BSc in Global China Studies

BSc in Quantitative Social Analysis

Master (49) PG(49)

MA in International Language Education

HKUST-NYU Stern MSc in Global Finance

MPhil/PhD in Finance

MSc in Accounting

MSc in Business Analytics

MSc in Economics

MSc in Finance

MSc in Global Operations

MSc in International Management

MSc in Marketing

Master in Public Management (MPM)

MPhil/PhD in Artificial Intelligence

MPhil/PhD in Data Science and Analytics

MPhil/PhD in Integrative Systems and Design

MPhil/PhD in Intelligent Transportation

MPhil/PhD in Internet of Things

MPhil/PhD in Microelectronics

MPhil/PhD in Robotics and Autonomous Systems

MPhil/PhD in Smart Manufacturing

MSc in Data-Driven Modeling

MSc in Information Systems Management