BBA in Marketing 48 months Undergraduate Program By The Hong Kong University of Science and Technology |Top Universities

BBA in Marketing

Location

The Hong Kong University of Science and Technology, Hong Kong, Hong Kong SAR
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Subject Ranking

# 29QS Subject Rankings

Program Duration

48 monthsProgram duration

Tuitionfee

21,800 USDTuition Fee/year

Main Subject Area

MarketingMain Subject Area

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University CTA

Program overview

Main Subject

Marketing

Degree

BBA

Study Level

Undergraduate

Study Mode

On Campus

The BBA in Marketing (MARK) program cultivates well-rounded marketing professionals who fully appreciate the synergy created by marketing and other business functions. The curriculum content ranges from core marketing courses to advanced electives in various aspects of marketing, such as its international dimensions, strategy, and pricing. Central to the program are consumer behavior and marketing research. Our course material is continuously updated and new courses introduced to prepare students for the job market. Marketing courses are conducted interactively, and students are usually exposed to a team environment. The program uses a diverse portfolio of pedagogical learning tools including interactive class discussion, case analysis, group projects, and business simulation games. 

Program overview

Main Subject

Marketing

Degree

BBA

Study Level

Undergraduate

Study Mode

On Campus

The BBA in Marketing (MARK) program cultivates well-rounded marketing professionals who fully appreciate the synergy created by marketing and other business functions. The curriculum content ranges from core marketing courses to advanced electives in various aspects of marketing, such as its international dimensions, strategy, and pricing. Central to the program are consumer behavior and marketing research. Our course material is continuously updated and new courses introduced to prepare students for the job market. Marketing courses are conducted interactively, and students are usually exposed to a team environment. The program uses a diverse portfolio of pedagogical learning tools including interactive class discussion, case analysis, group projects, and business simulation games. 

Admission Requirements

27+
80+
6+
1290+
37+
90+
Post-Secondary Qualifications: Completion of at least one year full-time study in an Associate Degree, Higher Diploma or undergraduate studies in a post-secondary institution; High School Qualifications: Completion of high school graduation requirements; and Completion of any school-leaving public examinations. Normally, a GPA above B+/80% is expected in your post-secondary studies. In addition, attainments in high school exams taken in the past will be useful information for preliminary assessments. Interview is not compulsory.

4 Years
Sep

Tuition fees

Domestic
5,385 USD
International
21,800 USD

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

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Scholarship Applications: Frequently Asked Questions

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Scholarships to study abroad

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