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Penn State's AACSB–accredited Bachelor of Science in Marketing blends the disciplines of traditional marketing with new trends to deliver a learning experience that is both comprehensive and innovative. This program, offered through World Campus in partnership with Penn State Harrisburg, can provide you with the in-depth knowledge to develop results-oriented strategic marketing plans for any organization. Whether you are just starting or if you are ready to complete your degree, you can earn a highly respected credential from the leader in online education. The program will prepare you for a successful marketing career in the manufacturing and service industries as well as in the not-for-profit and public sectors. Your marketing studies will include coursework in retailing, advertising and sales promotion, marketing management, research, e-commerce, and more. To appreciate how businesses operate, you will also complete business-focused courses on such disciplines as business strategy, supply chain, and finance. A final capstone project allows you to leverage your skills to research and develop a fully integrated strategic marketing plan.
Programme overview
Main Subject
Marketing
Degree
BS
Study Level
Undergraduate
Study Mode
Online
Penn State's AACSB–accredited Bachelor of Science in Marketing blends the disciplines of traditional marketing with new trends to deliver a learning experience that is both comprehensive and innovative. This program, offered through World Campus in partnership with Penn State Harrisburg, can provide you with the in-depth knowledge to develop results-oriented strategic marketing plans for any organization. Whether you are just starting or if you are ready to complete your degree, you can earn a highly respected credential from the leader in online education. The program will prepare you for a successful marketing career in the manufacturing and service industries as well as in the not-for-profit and public sectors. Your marketing studies will include coursework in retailing, advertising and sales promotion, marketing management, research, e-commerce, and more. To appreciate how businesses operate, you will also complete business-focused courses on such disciplines as business strategy, supply chain, and finance. A final capstone project allows you to leverage your skills to research and develop a fully integrated strategic marketing plan.
Admission Requirements
6+
80+
To apply for this program, you must be a high school graduate, or have completed your GED. Students applying for admission to Penn State for the summer or fall terms 2021 will have the option of having SAT/ACT scores included in their evaluation for admission. Middle 50% test scores would be a reference. GPA: 3.07-3.60 for all other campuses AND 3.55-3.90 for University Park. SAT: 1080-1260 for all other campuses AND 1240-1410 for University Park. ACT: 23-28 for all other campuses AND 27-33 for University Park.
Jan
May
Domestic
74,040 USD
International
74,040 USD
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Bachelor of Science in Marketing
The Pennsylvania State University, University Park, United States
74,040 USDTuition Fee/year
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
BS
Study Level
Undergraduate
Study Mode
Online
Programme overview
Main Subject
Marketing
Degree
BS
Study Level
Undergraduate
Study Mode
Online
Admission Requirements
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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