Bachelor of Science in Business (Marketing)
8,941 USDTuition Fee/year
MarStarting Month
Programme overview
Main Subject
Marketing
Degree
BS
Study Level
Undergraduate
Study Mode
Online
Consumer behavior. Product development. Pricing. Channels of distribution. Efficient promotion. Marketing research. Learn all these facets (in a traditional, online, or hybrid setting) of marketing on your way to becoming a master brand storyteller.
Program Highlights
- An AASCB-accredited program
- A rigorous curriculum
- Support from the entire Mastodon community
- Business-networking opportunities
- A prestigious Purdue degree
Student Learning Outcomes
Upon completion of this degree, students will be able to demonstrate the following learning outcomes:
- Integrate fundamental principles of business theory and practice
- Solve problems by modeling, analyzing data (qualitative and numeric), and using critical-thinking skills
- Understand the global and cultural implications of business decisions
- Understand ethical considerations in business decisions
- Understand the relationship between the community and business
- Demonstrate effective communication and teamwork skills
Be prepared for lifelong learning in a dynamic environment
Programme overview
Main Subject
Marketing
Degree
BS
Study Level
Undergraduate
Study Mode
Online
Consumer behavior. Product development. Pricing. Channels of distribution. Efficient promotion. Marketing research. Learn all these facets (in a traditional, online, or hybrid setting) of marketing on your way to becoming a master brand storyteller.
Program Highlights
- An AASCB-accredited program
- A rigorous curriculum
- Support from the entire Mastodon community
- Business-networking opportunities
- A prestigious Purdue degree
Student Learning Outcomes
Upon completion of this degree, students will be able to demonstrate the following learning outcomes:
- Integrate fundamental principles of business theory and practice
- Solve problems by modeling, analyzing data (qualitative and numeric), and using critical-thinking skills
- Understand the global and cultural implications of business decisions
- Understand ethical considerations in business decisions
- Understand the relationship between the community and business
- Demonstrate effective communication and teamwork skills
Be prepared for lifelong learning in a dynamic environment
Admission Requirements
Tuition fees
Domestic (Out of State)
International
Scholarships
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