19 monthsProgramme duration
AugStarting Month
Programme overview
Main Subject
Communication and Media Studies
Degree
Other
Study Level
Masters
Study Mode
On Campus
The Master’s Degree in Communication and Content Management enhances both knowledge and praxis of communication professionals in terms of content management and transmedia distribution systems, based on the requirements of today’s companies and institutions.
Specialization
Students can choose between two specializations based on their professional projects and own interests. Each specialization has a unique curriculum comprising a set of specific subjects—some of which are exclusive to the specialization.
• Digital Marketing
The goal of this specialization is to develop strategic competences and update knowledge to devise effective solutions within professional contexts. Students analyze the digital environment and tools that allow decision-making and implementation of digital marketing actions across organizations.
• Corporate Communication
Digital transformation and sustainability have expanded the responsibility of corporate communication professionals to include social media management, crisis management and reputation, media relations, amidst other challenges. Furthermore, companies expect to have a positive impact on the community; which is why corporate communication skills are pivotal.
Programme overview
Main Subject
Communication and Media Studies
Degree
Other
Study Level
Masters
Study Mode
On Campus
The Master’s Degree in Communication and Content Management enhances both knowledge and praxis of communication professionals in terms of content management and transmedia distribution systems, based on the requirements of today’s companies and institutions.
Specialization
Students can choose between two specializations based on their professional projects and own interests. Each specialization has a unique curriculum comprising a set of specific subjects—some of which are exclusive to the specialization.
• Digital Marketing
The goal of this specialization is to develop strategic competences and update knowledge to devise effective solutions within professional contexts. Students analyze the digital environment and tools that allow decision-making and implementation of digital marketing actions across organizations.
• Corporate Communication
Digital transformation and sustainability have expanded the responsibility of corporate communication professionals to include social media management, crisis management and reputation, media relations, amidst other challenges. Furthermore, companies expect to have a positive impact on the community; which is why corporate communication skills are pivotal.
Admission Requirements
• Bachelor’s degree or professional title registered in the National Superintendency of University Education (SUNEDU)
• Two Letters of Recommendation (employment or academic)
• At least three years of work experience (preferably)
• Work Certificates
- Candidates are required to submit references or letter(s) of recommendation for acceptance
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
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