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Technology has created new challenges and opportunities for businesses: from their products and services, to the way that distribution functions. This specialist course will provide you with the theoretical knowledge and hands-on skills employers are looking for in this challenging but exciting environment. By the end of this course, you’ll be able to use your digital marketing knowledge to create marketing communication campaigns for both social media and more traditional channels. You’ll also have a practical understanding of marketing analytics and channel management, so you can make well-informed decisions in practice.
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Technology has created new challenges and opportunities for businesses: from their products and services, to the way that distribution functions. This specialist course will provide you with the theoretical knowledge and hands-on skills employers are looking for in this challenging but exciting environment. By the end of this course, you’ll be able to use your digital marketing knowledge to create marketing communication campaigns for both social media and more traditional channels. You’ll also have a practical understanding of marketing analytics and channel management, so you can make well-informed decisions in practice.
Admission Requirements
88+
6.5+
176+
58+
A minimum of a 2:2 UK honours degree, or a recognised equivalent international qualification.
1 Year
Jan-2000
Domestic
2,700 GBP
International
19,600 GBP
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Digital Marketing and Channel Management MSc
Stag Hill Campus, Guildford, United Kingdom
# 51-100QS Subject Rankings
12 monthsProgramme duration
19,600 GBPTuition Fee/year
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Admission Requirements
A minimum of a 2:2 UK honours degree, or a recognised equivalent international qualification.
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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Criminology and Sociology BSc (Hons) with foundation year and professional training
Criminology and Sociology BSc (Hons) with professional training
Criminology and Sociology BSc (Hons) with professional training
Film and Video Production Technology BSc (Hons) with professional training
Film and Video Production Technology BSc (Hons) with professional training
International Event Management BSc (Hons)
International Event Management BSc (Hons)
International Event Management BSc (Hons) with foundation year
International Event Management BSc (Hons) with foundation year
International Event Management BSc (Hons) with foundation year and professional training
International Event Management BSc (Hons) with foundation year and professional training
International Event Management BSc (Hons) with professional training
International Event Management BSc (Hons) with professional training
International Hospitality Management BSc (Hons)
International Hospitality Management BSc (Hons)
International Hospitality Management BSc (Hons) with foundation year
International Hospitality Management BSc (Hons) with foundation year
International Hospitality Management BSc (Hons) with foundation year and professional training
International Hospitality Management BSc (Hons) with foundation year and professional training
International Hospitality Management BSc (Hons) with professional training
International Hospitality Management BSc (Hons) with professional training
International Hospitality and Tourism Management BSc (Hons)
International Hospitality and Tourism Management BSc (Hons)
International Hospitality and Tourism Management BSc (Hons) with foundation year
International Hospitality and Tourism Management BSc (Hons) with foundation year
International Hospitality and Tourism Management BSc (Hons) with foundation year and professional training
International Hospitality and Tourism Management BSc (Hons) with foundation year and professional training
International Hospitality and Tourism Management BSc (Hons) with professional training
International Hospitality and Tourism Management BSc (Hons) with professional training
International Relations BSc (Hons)
International Relations BSc (Hons)
International Relations BSc (Hons) with professional training
International Relations BSc (Hons) with professional training
International Tourism Management BSc (Hons)
International Tourism Management BSc (Hons)
International Tourism Management BSc (Hons) with foundation year
International Tourism Management BSc (Hons) with foundation year
International Tourism Management BSc (Hons) with foundation year and professional training
International Tourism Management BSc (Hons) with foundation year and professional training
International Tourism Management BSc (Hons) with professional training
International Tourism Management BSc (Hons) with professional training
International Tourism Management with Transport BSc (Hons)
International Tourism Management with Transport BSc (Hons)
International Tourism Management with Transport BSc (Hons) with professional training
International Tourism Management with Transport BSc (Hons) with professional training
Law LLB (Hons)
Law LLB (Hons)
Law LLB (Hons) with foundation year
Law LLB (Hons) with foundation year
Law LLB (Hons) with foundation year and professional training
Law LLB (Hons) with foundation year and professional training
Law LLB (Hons) with professional training
Law LLB (Hons) with professional training
Law with Criminology LLB (Hons)
Law with Criminology LLB (Hons)
Law with Criminology LLB (Hons) with foundation year
Law with Criminology LLB (Hons) with foundation year
Law with Criminology LLB (Hons) with foundation year and professional training
Law with Criminology LLB (Hons) with foundation year and professional training
Law with Criminology LLB (Hons) with professional training
Law with Criminology LLB (Hons) with professional training
Law with International Relations LLB (Hons)
Law with International Relations LLB (Hons)
Law with International Relations LLB (Hons) with foundation year
Law with International Relations LLB (Hons) with foundation year
Law with International Relations LLB (Hons) with foundation year and professional training
Law with International Relations LLB (Hons) with foundation year and professional training
Law with International Relations LLB (Hons) with professional training
Law with International Relations LLB (Hons) with professional training
Media and Communication BSc (Hons)
Media and Communication BSc (Hons)
Media and Communication BSc (Hons) with foundation year
Media and Communication BSc (Hons) with foundation year
Media and Communication BSc (Hons) with foundation year and professional training
Media and Communication BSc (Hons) with foundation year and professional training
Media and Communication BSc (Hons) with professional training
Media and Communication BSc (Hons) with professional training
Politics BSc (Hons)
Politics BSc (Hons)
Politics BSc (Hons) with foundation year
Politics BSc (Hons) with foundation year
Politics BSc (Hons) with foundation year and professional training
Politics BSc (Hons) with foundation year and professional training
Politics BSc (Hons) with professional training
Politics BSc (Hons) with professional training
Politics and Economics BSc (Hons)
Politics and Economics BSc (Hons)
Politics and Economics BSc (Hons) with professional training
Politics and Economics BSc (Hons) with professional training
Politics and Sociology BSc (Hons)
Politics and Sociology BSc (Hons)
Politics and Sociology BSc (Hons) with foundation year
Politics and Sociology BSc (Hons) with foundation year
Politics and Sociology BSc (Hons) with foundation year and professional training
Politics and Sociology BSc (Hons) with foundation year and professional training
Politics and Sociology BSc (Hons) with professional training
Politics and Sociology BSc (Hons) with professional training
Public Affairs MPA
Public Affairs MPA
Public Affairs MPA with professional training
Public Affairs MPA with professional training
Sociology BSc (Hons)
Sociology BSc (Hons)
Sociology BSc (Hons) with foundation year
Sociology BSc (Hons) with foundation year
Sociology BSc (Hons) with foundation year and professional training
Sociology BSc (Hons) with foundation year and professional training
Sociology BSc (Hons) with professional training
Sociology BSc (Hons) with professional training
Sport and Exercise Science BSc (Hons)
Sport and Exercise Science BSc (Hons)
Sport and Exercise Science BSc (Hons) with foundation year
Sport and Exercise Science BSc (Hons) with foundation year
Sport and Exercise Science BSc (Hons) with foundation year and professional training
Sport and Exercise Science BSc (Hons) with foundation year and professional training
Sport and Exercise Science BSc (Hons) with professional training
Sport and Exercise Science BSc (Hons) with professional training
Arts and Humanities (7)
Acting MA
Acting MA
Creative Writing MA
Creative Writing MA
English Literature MA
English Literature MA
Interpreting (Chinese Pathway) MA
Interpreting (Chinese Pathway) MA
Interpreting MA
Interpreting MA
Music MMus
Music MMus
Musical Theatre MA
Musical Theatre MA
Stage and Production Management MA
Stage and Production Management MA
Translation and AI MA
Translation and AI MA
Translation and Interpreting MA
Translation and Interpreting MA
Business and Management (7)
Accounting and Finance MSc
Accounting and Finance MSc
Air Transport Management MSc
Air Transport Management MSc
Business Analytics MSc
Business Analytics MSc
Business Analytics MSc (with placement)
Business Analytics MSc (with placement)
Business Analytics MSc (with study abroad)
Business Analytics MSc (with study abroad)
Corporate Environmental Management MSc (February 2021 start date)
Corporate Environmental Management MSc (February 2021 start date)
Corporate Environmental Management MSc (October 2020 start date)
Corporate Environmental Management MSc (October 2020 start date)
Digital Marketing and Channel Management MSc
Digital Marketing and Channel Management MSc
Digital Marketing and Channel Management MSc (with placement)
Digital Marketing and Channel Management MSc (with placement)
Digital Marketing and Channel Management MSc (with study abroad)
Digital Marketing and Channel Management MSc (with study abroad)
Economics MA
Economics MA
Economics MSc
Economics MSc
Economics and Finance MSc
Economics and Finance MSc
Entrepreneurship & Innovation Management MSc
Entrepreneurship & Innovation Management MSc
Intercultural Business Communication and Marketing MA
Intercultural Business Communication and Marketing MA
International Business Management MSc
International Business Management MSc
International Corporate Finance MSc
International Corporate Finance MSc
International Economics, Finance and Development MSc
International Economics, Finance and Development MSc
International Financial Management MSc
International Financial Management MSc
International Marketing MSc
International Marketing MSc
Investment Management MSc
Investment Management MSc
Investment Management MSc (with placement)
Investment Management MSc (with placement)
Management MSc
Management MSc
Management MSc (with placement)
Management MSc (with placement)
Management MSc (with placement)
Management MSc (with placement)
Management MSc (with study abroad)
Management MSc (with study abroad)
Strategic Marketing MSc
Strategic Marketing MSc
Strategic Marketing MSc (with placement)
Strategic Marketing MSc (with placement)
Strategic Marketing MSc (with study abroad)
Strategic Marketing MSc (with study abroad)
Engineering and Technology (7)
Advanced Geotechnical Engineering MSc
Advanced Geotechnical Engineering MSc
Artificial Intelligence MSc
Artificial Intelligence MSc
Bridge Engineering MSc
Bridge Engineering MSc
Civil Engineering MSc
Civil Engineering MSc
Computer Vision, Robotics and Machine Learning MSc
Computer Vision, Robotics and Machine Learning MSc
Electronic Engineering MSc
Electronic Engineering MSc
Electronic Engineering with Professional Postgraduate Year MSc
Electronic Engineering with Professional Postgraduate Year MSc
Electronic Engineering with Professional Postgraduate Year MSc (with placement)
Electronic Engineering with Professional Postgraduate Year MSc (with placement)
Information Security MSc
Information Security MSc
Information and Process Systems Engineering MSc
Information and Process Systems Engineering MSc
Infrastructure Engineering and Management MSc
Infrastructure Engineering and Management MSc
Petroleum Refining Systems Engineering MSc
Petroleum Refining Systems Engineering MSc
Process Systems Engineering MSc
Process Systems Engineering MSc
Renewable Energy Systems Engineering MSc
Renewable Energy Systems Engineering MSc
Space Engineering MSc
Space Engineering MSc
Structural Engineering MSc
Structural Engineering MSc
Water and Environmental Engineering MSc
Water and Environmental Engineering MSc
Life Sciences and Medicine (7)
Health Psychology MSc
Health Psychology MSc
Human Nutrition MSc
Human Nutrition MSc
Occupational and Organizational Psychology MSc
Occupational and Organizational Psychology MSc
Psychology (Conversion) MSc
Psychology (Conversion) MSc
Social Psychology MSc
Social Psychology MSc
Natural Sciences (7)
Environmental Strategy MSc (February 2021 start date)
Environmental Strategy MSc (February 2021 start date)
Environmental Strategy MSc (October 2020 start date)
Environmental Strategy MSc (October 2020 start date)
Mathematics MSc
Mathematics MSc
Medical Physics MSc
Medical Physics MSc
Nuclear Science and Applications MSc
Nuclear Science and Applications MSc
Physics MSc
Physics MSc
Radiation and Environmental Protection MSc
Radiation and Environmental Protection MSc
Sustainable Development MSc (February 2021 start date)
Sustainable Development MSc (February 2021 start date)
Sustainable Development MSc (October 2020 start date)
Sustainable Development MSc (October 2020 start date)
Others (7)
Healthcare Practice MSc
Healthcare Practice MSc
Social Sciences and Management (7)
5G and Future Generation Communication Systems MSc
5G and Future Generation Communication Systems MSc
Communications Networks and Software MSc
Communications Networks and Software MSc
Criminology (Cybercrime and Cybersecurity) MSc
Criminology (Cybercrime and Cybersecurity) MSc
Criminology MSc
Criminology MSc
Data Science MSc
Data Science MSc
Data Science MSc (with placement)
Data Science MSc (with placement)
Human Resources Management MSc
Human Resources Management MSc
Human Resources Management MSc (with placement)
Human Resources Management MSc (with placement)
International Events Management MSc
International Events Management MSc
International Hotel Management MSc
International Hotel Management MSc
International Relations (International Intervention) MSc
International Relations (International Intervention) MSc
International Relations MSc
International Relations MSc
International Tourism Management MSc
International Tourism Management MSc
Public Affairs MSc
Public Affairs MSc
Strategic Hotel Management MSc
Strategic Hotel Management MSc
Others (1)
Master of Business Administration MBA
Master of Business Administration MBA