Digital Marketing & Data Analytics MSc Program By York St John University |Top Universities
Tuitionfee

9,000 GBPTuition Fee/year

Main Subject Area

MarketingMain Subject Area

Program overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

Online

The aim of this programme is to develop your critical understanding and self-awareness of digital marketing and data analytics. We bring together relevant academic theory and research with practical activities. This ensures you have a deep understanding of digital marketing activities within organisations. By studying with us, you'll: develop a critical awareness of the key concepts of digital marketing, data analytics and organisational strategy, explore online visitor and buyer behaviour, develop the ability to connect theory with practice in creative and innovative ways, map customer journeys, investigate mobile and social media marketing, investigate the impact of digital marketing and data analytics within organisations, suggest, discuss and analyse solutions to problems within business, apply the theories and techniques learnt to complete projects and assignments, and enhance life-long learning skills to work with self-direction and originality.

Program overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

Online

The aim of this programme is to develop your critical understanding and self-awareness of digital marketing and data analytics. We bring together relevant academic theory and research with practical activities. This ensures you have a deep understanding of digital marketing activities within organisations. By studying with us, you'll: develop a critical awareness of the key concepts of digital marketing, data analytics and organisational strategy, explore online visitor and buyer behaviour, develop the ability to connect theory with practice in creative and innovative ways, map customer journeys, investigate mobile and social media marketing, investigate the impact of digital marketing and data analytics within organisations, suggest, discuss and analyse solutions to problems within business, apply the theories and techniques learnt to complete projects and assignments, and enhance life-long learning skills to work with self-direction and originality.

Admission requirements

Undergraduate

75+
6+

2:2 bachelor's degree from an approved university and/or work experience in a relevant setting, within the last two years.

Jan-2000

Tuition fee and scholarships

Domestic Students

9,000 GBP
-

International Students

9,000 GBP
-

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
opportunities

Where to look for scholarship opportunities

how_to

How to apply to scholarships relevant to you

list

A list of available scholarships around the world

checklist

A scholarship application checklist

banner
download_icon Download Scholarship Guide

More programs from the university

An undergraduate degree is a transformational opportunity: a chance to be inspired by big ideas, make friendships that last for life, learn about yourself and find your future.

York St John University is a special place to learn, to grow and to study your degree. We offer an inclusive, supportive and kind learning environment, experts who care and know you by name and a personal career path, tailored to you, all in the heart of one of the UK’s favourite cities.

Acting BA (Hons)

::type_cta_button:: View Details

Acting BA (Hons)

::type_cta_button:: View Details

History BA (Hons)

::type_cta_button:: View Details

History BA (Hons)

::type_cta_button:: View Details

Music BA (Hons)

::type_cta_button:: View Details

Music BA (Hons)

::type_cta_button:: View Details

Law LLB (Hons)

::type_cta_button:: View Details

A Postgraduate degree lets you delve deeper into your subject, improve your career prospects and stand out from the crowd.

We are not afraid to take bold decisions or face new challenges. We believe in our purpose, our people and we believe in you. Choosing Postgraduate study opens new doors in your life. We will be behind you every step of the way. At York St John University we recognise that every learning journey is different. We get to know you as an individual and support you in achieving your personal goals.  

Fine Art MA

::type_cta_button:: View Details

Fine Art MA

::type_cta_button:: View Details

History MA

::type_cta_button:: View Details

History MA

::type_cta_button:: View Details

Illustration MA

::type_cta_button:: View Details

Illustration MA

::type_cta_button:: View Details

Photography MA

::type_cta_button:: View Details

Marketing MSc

::type_cta_button:: View Details

Marketing MSc

::type_cta_button:: View Details

Education MA

::type_cta_button:: View Details

Education MA

::type_cta_button:: View Details

Publishing MA

::type_cta_button:: View Details

Publishing MA

::type_cta_button:: View Details

TESOL MA

::type_cta_button:: View Details

TESOL MA

::type_cta_button:: View Details
Postgrad programs