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Which Of These 5 Business Career Paths Is Right For You?

Which Of These 5 Business Career Paths Is Right For You? main image

Sponsored by EGADE Business School at Tecnológico de Monterrey

There’s no denying the business landscape looks very different compared to what it did only two decades ago with novel job opportunities emerging every few years.

Whatever your chosen career path, whether it’s in finance, digital strategy, marketing, innovation, or business intelligence, graduate recruiters are looking for people who enjoy working in teams, are comfortable making important decisions, and most importantly – focus on getting the job done well.

If you’ve got your heart set on a career in business but aren’t sure which path is right for you, here’s a breakdown of what’s what to help.

Digital strategy

Ideal career path for those who: have good commercial awareness, enjoy a challenge, are creative thinkers, methodical problem-solvers, good collaborators, well organized, detail-oriented, highly focused, and able to work well under pressure.

Digital strategy is an integral element of any business which wants to succeed. Over the years, the importance of having a robust digital strategy has never been more apparent.

Digital strategists lead projects and manage the execution of original and innovative coordinated campaigns across digital platforms in order to meet objectives that align with the business strategy and effectively build brand awareness. 

In order to lead effective campaigns, digital strategists need excellent commercial awareness and sense of current market trends to understand the importance of when, where and how when it comes to the effective execution of such strategies. Doing so also helps to identify challenges and opportunity gaps for the business.

In January 2021, EGADE Business School in Mexico will be welcoming its first cohort intake for the Graduate Degree in Digital Strategy, and Master in Business Analytics. These programs are ideal for those who want to stand out from the crowd in the fast-moving, dynamic, disruptive and highly competitive business landscape.


Finance career path

Ideal career path for those who: possess excellent quantitative and analytical skills, have a keen interest in business, and are excellent problem-solvers, negotiators, and communicators.

There is high demand for those who possess the knowledge and skills to work in the broad field of finance, from financial management to financial consulting, and financial trading, as well as insurance, commercial banking and hedge funds.

It should be noted that particular roles and responsibilities will vary depending on which area of finance you work in.

Generally speaking, those who work in finance will be concerned with the management of funds and capital within a corporate, personal or public setting. You will advise clients or colleagues on adhering to established guidelines and government regulations, while reviewing historic and present financial operations to help maximize future profits and save capital. 

Between 2018 and 2018, it’s expected that almost 600,000 new jobs in business and financial operations will be generated, according to the US Bureau of Labor Statistics.

More lucrative career options generally require specialized qualifications, such as a Master of Finance, while on-the-job training is also common place in many large companies.

Business intelligence and business strategy

Business intelligence and strategy

Ideal career path for those who: are program literate, well-versed in data analytics and problem-solving, have excellent attention to detail and industry knowledge.

The demand for qualified business intelligence analysts and managers is expected to soar to 14 percent by 2026, according to the US Bureau of Labor Statistics. This should come as no surprise as markets become more crowded and businesses are in desperate need for talented business intelligence and business strategy professionals to help keep them afloat.

Students who study the EGADE -W.P.Carey Executive MBA at EGADE Business School can deepen their knowledge of business practices and put theory into practice through experiential learning opportunities. Experiences such as these allow students to understand what works (and what doesn’t) when it comes to orchestrating business strategies.

While the Master in Business Management also at EGADE Business School offers a cutting-edge curriculum, allowing students the opportunity to enhance their understanding of the use of technology and innovation within a business setting.

Innovation management

Innovation in the office

Ideal career path for: confident delegators, creative thinkers who can think outside the box, comfortable with being held accountable and taking on responsibilities, possess excellent leadership, organization, time management, communication and interpersonal skills.

Innovation management is a growing field within the realms of business and management.

Those in innovation management have a ‘think outside the box’ mentality when it comes to developing a new product or service and taking it all the way through production to market. They are also confident in leading a team and taking responsibility for their actions and decisions.

The Full-Time MBA in Innovation & Entrepreneurship at EGADE Business School equips candidates with the leading tools, methodologies and business knowledge to help successfully launch their own venture or have a positive impact within their organization.

Bestina F, Abdulaziz A & 5 others saved this
Written by Stephanie Lukins
As the Head of Sponsored Content for TopUniversities.com and TopMBA.com, Stephanie creates and publishes a wide range of articles for universities and business schools across the world. She attended the University of Portsmouth where she earned a BA in English Language and an MA in Communication and Applied Linguistics.

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