Your input will help us improve your experience.You can close this popup to continue using the website or choose an option below to register in or login.
The Master of Business Administration with a specialism in Business Analyticsis designed to prepare professionals with advanced business management skills and a focus on data analytics. Ideal for managers aiming to enhance decision-making through data, this programme equips students to navigate the intersection of business strategy, digital technologies, and analytics. With 13 coursework modules—including core topics like Technology Management, Strategic Management, and Digital Marketing—and specialized modules in Business Intelligence and Big Data Analytics, graduates gain insights into leveraging data for strategic advantage. The programme culminates in a research project, positioning graduates for leadership in data-driven roles.
Programme overview
Main Subject
Business Analytics
Degree
MBA
Study Level
MBA
Study Mode
On Campus
The Master of Business Administration with a specialism in Business Analyticsis designed to prepare professionals with advanced business management skills and a focus on data analytics. Ideal for managers aiming to enhance decision-making through data, this programme equips students to navigate the intersection of business strategy, digital technologies, and analytics. With 13 coursework modules—including core topics like Technology Management, Strategic Management, and Digital Marketing—and specialized modules in Business Intelligence and Big Data Analytics, graduates gain insights into leveraging data for strategic advantage. The programme culminates in a research project, positioning graduates for leadership in data-driven roles.
Admission Requirements
6+
A Bachelor’s degree in related fields with a minimum CGPA of 2.50 as accepted by the Senate.
1 Year
Aug
Dec
Domestic
8,173 USD
International
9,025 USD
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Master of Business Administration with a specialism in Business Analytics
APU Campus, Kuala Lumpur, Malaysia
12 monthsProgramme duration
9,025 USDTuition Fee/year
Business AnalyticsMain Subject Area
Programme overview
Main Subject
Business Analytics
Degree
MBA
Study Level
MBA
Study Mode
On Campus
Programme overview
Main Subject
Business Analytics
Degree
MBA
Study Level
MBA
Study Mode
On Campus
Admission Requirements
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
More programmes from the university
Arts and Humanities (6)
BA (Hons) in Animation
BA (Hons) in Animation
BA (Hons) in Industrial Design
BA (Hons) in Industrial Design
BA (Hons) in Visual Effects
BA (Hons) in Visual Effects
Bachelor of Science (Honours) in Architecture
Bachelor of Science (Honours) in Architecture
Diploma in Design & Media
Diploma in Design & Media
Foundation Programme (Design & Architecture)
Foundation Programme (Design & Architecture)
Business and Management (6)
BA (Hons) in Business Management
BA (Hons) in Business Management
BA (Hons) in Business Management with a Specialism in Digital Leadership
BA (Hons) in Business Management with a Specialism in Digital Leadership
BA (Hons) in Business Management with a Specialism in e-Business
BA (Hons) in Business Management with a Specialism in e-Business
BA (Hons) in Business Management with a specialism in Business Analytics
BA (Hons) in Business Management with a specialism in Business Analytics
BA (Hons) in International Business Management
BA (Hons) in International Business Management
BA (Hons) in Marketing Management
BA (Hons) in Marketing Management
BA (Hons) in Marketing Management with a Specialism in Digital Marketing
BA (Hons) in Marketing Management with a Specialism in Digital Marketing
BSc (Hons) in Financial Technology
BSc (Hons) in Financial Technology
Bachelor in Banking & Finance (Hons)
Bachelor in Banking & Finance (Hons)
Bachelor in Banking and Finance (Hons) with a Specialism in Financial Technology
Bachelor in Banking and Finance (Hons) with a Specialism in Financial Technology
Bachelor in Banking and Finance (Hons) with a Specialism in Investment Analytics
Bachelor in Banking and Finance (Hons) with a Specialism in Investment Analytics
Bachelor of Accounting and Finance (Honours)
Bachelor of Accounting and Finance (Honours)
Bachelor of Accounting and Finance (Honours) with a Specialism in Accounting Technology
Bachelor of Accounting and Finance (Honours) with a Specialism in Accounting Technology
Bachelor of Accounting and Finance (Honours) with a Specialism in Forensic Accounting
Bachelor of Accounting and Finance (Honours) with a Specialism in Forensic Accounting
Bachelor of Accounting and Finance (Honours) with a Specialism in Forex and Investments
Bachelor of Accounting and Finance (Honours) with a Specialism in Forex and Investments
Certificate in Administrative Skills (CAS)
Certificate in Administrative Skills (CAS)
Diploma in Accounting
Diploma in Accounting
Diploma in Business Administration
Diploma in Business Administration
Diploma in Business Information Technology
Diploma in Business Information Technology
Foundation Programme (Business, Finance & Social Sciences Route)
Foundation Programme (Business, Finance & Social Sciences Route)
Engineering and Technology (6)
BEng in Electrical & Electronic Engineering with Honours
BEng in Electrical & Electronic Engineering with Honours
BEng in Mechatronic Engineering with Honours
BEng in Mechatronic Engineering with Honours
BSc (Hons) in Computer Games Development
BSc (Hons) in Computer Games Development
BSc (Hons) in Computer Science
BSc (Hons) in Computer Science
BSc (Hons) in Computer Science (Cyber Security)
BSc (Hons) in Computer Science (Cyber Security)
BSc (Hons) in Computer Science with a Specialism in Data Analytics
BSc (Hons) in Computer Science with a Specialism in Data Analytics
BSc (Hons) in Computer Science with a Specialism in Digital Forensics
BSc (Hons) in Computer Science with a Specialism in Digital Forensics
BSc (Hons) in Information Technology
BSc (Hons) in Information Technology
BSc (Hons) in Information Technology with a Specialism in Business Information Systems
BSc (Hons) in Information Technology with a Specialism in Business Information Systems
BSc (Hons) in Information Technology with a Specialism in Cloud Engineering
BSc (Hons) in Information Technology with a Specialism in Cloud Engineering
BSc (Hons) in Information Technology with a Specialism in Digital Transformation
BSc (Hons) in Information Technology with a Specialism in Digital Transformation
BSc (Hons) in Information Technology with a Specialism in Financial Technology (FinTech)
BSc (Hons) in Information Technology with a Specialism in Financial Technology (FinTech)
BSc (Hons) in Information Technology with a Specialism in Information System Security
BSc (Hons) in Information Technology with a Specialism in Information System Security
BSc (Hons) in Information Technology with a Specialism in Internet of Things (IOT)
BSc (Hons) in Information Technology with a Specialism in Internet of Things (IOT)
BSc (Hons) in Information Technology with a specialism in Sustainable Computing
BSc (Hons) in Information Technology with a specialism in Sustainable Computing
BSc (Hons) in Software Engineering
BSc (Hons) in Software Engineering
Bachelor in Interactive Media and Immersive Technology (Honours)
Bachelor in Interactive Media and Immersive Technology (Honours)
Bachelor in Interactive Media and Immersive Technology (Honours) with a specialism in VR/AR
Bachelor in Interactive Media and Immersive Technology (Honours) with a specialism in VR/AR
Bachelor of Computer Engineering with Honours
Bachelor of Computer Engineering with Honours
Bachelor of Computer Science (Hons) (Artificial Intelligence)
Bachelor of Computer Science (Hons) (Artificial Intelligence)
Bachelor of Mechanical Engineering with Honours
Bachelor of Mechanical Engineering with Honours
Bachelor of Petroleum Engineering with Honours
Bachelor of Petroleum Engineering with Honours
Certificate in Information & Communication Technology (CICT)
Certificate in Information & Communication Technology (CICT)
Diploma in Information & Communication Technology
Diploma in Information & Communication Technology
Diploma in Information & Communication Technology with a Specialism in Data Informatics
Diploma in Information & Communication Technology with a Specialism in Data Informatics
Diploma in Information & Communication Technology with a Specialism in Interactive Technology
Diploma in Information & Communication Technology with a Specialism in Interactive Technology
Diploma in Information & Communication Technology with a Specialism in Software Engineering
Diploma in Information & Communication Technology with a Specialism in Software Engineering
Diploma in Mechatronic Engineering
Diploma in Mechatronic Engineering
Foundation Programme (Computing & Technology)
Foundation Programme (Computing & Technology)
Foundation Programme (Engineering)
Foundation Programme (Engineering)
Life Sciences and Medicine (6)
BSc (Hons) in Psychology
BSc (Hons) in Psychology
Natural Sciences (6)
BSc (Hons) in Actuarial Studies
BSc (Hons) in Actuarial Studies
BSc (Hons) in Actuarial Studies with a Specialism in Data Analytics
BSc (Hons) in Actuarial Studies with a Specialism in Data Analytics
BSc (Hons) in Actuarial Studies with a Specialism in Financial Technology
BSc (Hons) in Actuarial Studies with a Specialism in Financial Technology
Social Sciences and Management (6)
BA (Hons) in Digital Advertising
BA (Hons) in Digital Advertising
BA (Hons) in Human Resource Management
BA (Hons) in Human Resource Management
BA (Hons) in International Relations
BA (Hons) in International Relations
BA (Hons) in Media and Communication Studies
BA (Hons) in Media and Communication Studies
BA (Hons) in Tourism Management
BA (Hons) in Tourism Management
BA (Hons) in Tourism Management with a specialism in Hospitality
BA (Hons) in Tourism Management with a specialism in Hospitality
Bachelor of Science (Honours) in Hospitality and Tourism with a specialism in Aviation Management
Bachelor of Science (Honours) in Hospitality and Tourism with a specialism in Aviation Management
Bachelor of Science (Honours) in Hospitality and Tourism with a specialism in Events Management
Bachelor of Science (Honours) in Hospitality and Tourism with a specialism in Events Management
Bachelor of Science (Honours) in Hospitality and Tourism with a specialism in Hospitality Innovation
Bachelor of Science (Honours) in Hospitality and Tourism with a specialism in Hospitality Innovation
Diploma in International Studies
Diploma in International Studies
Arts and Humanities (5)
MA in Design Innovation Management
MA in Design Innovation Management
MA in Design Innovation Management (ODL)
MA in Design Innovation Management (ODL)
Business and Management (5)
MPhil in Management
MPhil in Management
MSc in Digital Marketing
MSc in Digital Marketing
MSc in International Business Communications
MSc in International Business Communications
Master of Accounting
Master of Accounting
Master of Accounting in Forensic Analysis
Master of Accounting in Forensic Analysis
Master of Finance
Master of Finance
Master of Finance with a Specialism in FinTech
Master of Finance with a Specialism in FinTech
Master of Project Management
Master of Project Management
Engineering and Technology (5)
MPhil in Engineering
MPhil in Engineering
MSc in Artificial Intelligence
MSc in Artificial Intelligence
MSc in Artificial Intelligence (ODL) - 100 Online
MSc in Artificial Intelligence (ODL) - 100 Online
MSc in Computing
MSc in Computing
MSc in Cyber Security
MSc in Cyber Security
MSc in Cyber Security (ODL)
MSc in Cyber Security (ODL)
MSc in Data Science and Business Analytics
MSc in Data Science and Business Analytics
MSc in Data Science and Business Analytics (ODL) - Online
MSc in Data Science and Business Analytics (ODL) - Online
MSc in Information Technology Management
MSc in Information Technology Management
MSc in Software Engineering
MSc in Software Engineering
Master of Science in Digital Transformation
Master of Science in Digital Transformation
Master of Technology Management
Master of Technology Management
Natural Sciences (5)
Master of Science in Actuarial Science
Master of Science in Actuarial Science
Social Sciences and Management (5)
Master of Education in Learning Design and Technology
Master of Education in Learning Design and Technology
Master of Education in Learning Design and Technology (ODL)
Master of Education in Learning Design and Technology (ODL)
Full-Time MBA (2)
Master of Business Administration
Master of Business Administration
Master of Business Administration with a Specialism in Digital Leadership
Master of Business Administration with a Specialism in Digital Leadership
Master of Business Administration with a specialism in Business Analytics
Master of Business Administration with a specialism in Business Analytics
Master of Business Administration with a specialism in Hospitality and Tourism
Master of Business Administration with a specialism in Hospitality and Tourism
Master of Business Administration with a specialism in Oil and Gas Management
Master of Business Administration with a specialism in Oil and Gas Management
Master of Business Administration with a specialism in Supply Chain Management
Master of Business Administration with a specialism in Supply Chain Management
Master of Business Administration with a specialism in in Artificial Intelligence (MBAi)
Master of Business Administration with a specialism in in Artificial Intelligence (MBAi)
Online/Distance MBA (2)
Master of Business Administration (ODL) - Online
Master of Business Administration (ODL) - Online
Master of Business Administration with a specialism in Artificial Intelligence (MBAi) (ODL)
Master of Business Administration with a specialism in Artificial Intelligence (MBAi) (ODL)
Master of Business Administration with a specialism in Business Analytics (ODL)
Master of Business Administration with a specialism in Business Analytics (ODL)
Master of Business Administration with a specialism in Digital Leadership (ODL)
Master of Business Administration with a specialism in Digital Leadership (ODL)
Master of Business Administration with a specialism in Hospitality and Tourism (ODL)
Master of Business Administration with a specialism in Hospitality and Tourism (ODL)
Master of Business Administration with a specialism in Oil and Gas Management (ODL)
Master of Business Administration with a specialism in Oil and Gas Management (ODL)
Master of Business Administration with a specialism in Supply Chain Management (ODL)
Master of Business Administration with a specialism in Supply Chain Management (ODL)
Master of Business Administration with a specialism in Sustainability Leadership (ODL)
Master of Business Administration with a specialism in Sustainability Leadership (ODL)
Business and Management (2)
Doctor of Business Administration (DBA)
Doctor of Business Administration (DBA)
PhD in Finance
PhD in Finance
PhD in Management
PhD in Management
PhD in Management (ODL) - Online
PhD in Management (ODL) - Online
Engineering and Technology (2)
PhD in Computing
PhD in Computing
PhD in Computing (ODL) - Online
PhD in Computing (ODL) - Online
PhD in Engineering
PhD in Engineering
PhD in Technology
PhD in Technology
PhD in Technology (ODL) - Online
PhD in Technology (ODL) - Online