Master of Business Administration with a specialism in Business Analytics (ODL)

APU Campus, Kuala Lumpur, Malaysia

Shortlist

30 monthsProgramme duration

8,685 USDTuition Fee/year

Aug, JunStarting Month

Shortlist

Programme overview

Main Subject

Business Analytics

Degree

MBA

Study Level

MBA

Study Mode

Online

This programme is specifically designed to provide:

An opportunity to empower with advanced skills to confront the complexities of digital transformation.
Ability to provide insights into analytics from a management perspective and make data-driven decisions to solve business problems.
An overall understanding on how analytics can be used to enhance the decision making process in an organisation.

The Benefits of the Programme

On successful completion of this programme, you will be able to :

Gain a competitive edge in the job market by being equipped with specialised skills in business management.
Understand behavioural science, marketing analytics’ skills on tools and business intelligence applications allows to track user preferences and strategically offer users towards content which is used to drive potential customers to specific products or advertisements leading to wider and larger market capture for sales.
Gain insights and make business recommendations by applying advanced analytics tools and methods.
Prepare for leadership roles in organisation where data-driven decision making is necessary.
Improve business process, operations and strategies through the use of analysis tools.
Understand and critically analyse the digital business and management environment.
Effectively communicate towards different audiences and circumstances via a variety of communication tools and methods
Demonstrate the ability to learn independently and to take responsibility for continuing professional development.
Demonstrate innovative problem solving skills that are capable of tackling business management problems.
Demonstrate intellectual, analytical skills and knowledge within the business and management strategic management.

Programme overview

Main Subject

Business Analytics

Degree

MBA

Study Level

MBA

Study Mode

Online

This programme is specifically designed to provide:

An opportunity to empower with advanced skills to confront the complexities of digital transformation.
Ability to provide insights into analytics from a management perspective and make data-driven decisions to solve business problems.
An overall understanding on how analytics can be used to enhance the decision making process in an organisation.

The Benefits of the Programme

On successful completion of this programme, you will be able to :

Gain a competitive edge in the job market by being equipped with specialised skills in business management.
Understand behavioural science, marketing analytics’ skills on tools and business intelligence applications allows to track user preferences and strategically offer users towards content which is used to drive potential customers to specific products or advertisements leading to wider and larger market capture for sales.
Gain insights and make business recommendations by applying advanced analytics tools and methods.
Prepare for leadership roles in organisation where data-driven decision making is necessary.
Improve business process, operations and strategies through the use of analysis tools.
Understand and critically analyse the digital business and management environment.
Effectively communicate towards different audiences and circumstances via a variety of communication tools and methods
Demonstrate the ability to learn independently and to take responsibility for continuing professional development.
Demonstrate innovative problem solving skills that are capable of tackling business management problems.
Demonstrate intellectual, analytical skills and knowledge within the business and management strategic management.

Admission Requirements

IELTS

Bachelor’s degree in related fields with a minimum CGPA of 2.50, or its equivalent qualification as accepted by the Senate.
Bachelor’s degree in related fields with a minimum CGPA of 2.00 and not meeting a CGPA of 2.50 can be accepted, subject to a rigorous internal assessment.
Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and with relevant working experience, subject to a rigorous internal assessment.
Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and without relevant working experience, subject to passing pre-requisite courses.

Program Duration

2.5 Years

Starting Month(s)

Aug

Starting Month(s)

Jun

Tuition fees

Domestic

Starts from

8,352 USD

International

Starts from

8,685 USD

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles: