MSc Fashion and Lifestyle Marketing (16 months) 16 months Postgraduate Programme By Glasgow Caledonian University |TopUniversities

MSc Fashion and Lifestyle Marketing (16 months)

Programme Duration

16 monthsProgramme duration

Main Subject Area

MarketingMain Subject Area

Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

MSc Fashion and Lifestyle Marketing programme is designed for students who want specialist knowledge in brand development, buying, merchandising, digital and social media marketing communications, staging the retail experience, design and trend decision making and understanding the connected consumer. Drawing upon the latest research in the field, students will become specialists in design management and trend analysis, branding, experiential retail marketing, consumer behaviour and marketing communications, all within the context of fashion and lifestyle.

Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

MSc Fashion and Lifestyle Marketing programme is designed for students who want specialist knowledge in brand development, buying, merchandising, digital and social media marketing communications, staging the retail experience, design and trend decision making and understanding the connected consumer. Drawing upon the latest research in the field, students will become specialists in design management and trend analysis, branding, experiential retail marketing, consumer behaviour and marketing communications, all within the context of fashion and lifestyle.

Admission Requirements

2+
6+

Jan-2022

Scholarships

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