Music Management (B.A.) Program By Macromedia University of Applied Sciences |Top Universities
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Main Subject Area

Business and Management StudiesMain Subject Area

Program overview

Main Subject

Business and Management Studies

Degree

BA

Study Level

Undergraduate

Study Mode

On Campus

Music Management (B.A.)

Whether it's music production, artist promotion or festivals, innovative concepts and the targeted use of digital media in music management are more important than ever. So it's no wonder that the demand for professional music managers is booming.

A good music manager combines creative qualities with goal-oriented, entrepreneurial action. The focus lies in the strategic conception and operative management surrounding the realisation of various projects in the colourful world of the music industry.

Contents of the Music Management (B.A.) programme

In our Music Management specialisation you will acquire all the necessary qualifications to professionally and successfully manage projects, productions, concerts, artists and bands. You will learn to think conceptually and act operationally in order to make the right decisions at the right time.

The course contents include a profound knowledge of the target groups and market mechanisms of the entire industry (recording media, live, etc.), contract, copyright and exploitation law, branding and marketing in the music business as well as the sociology and psychology of music, music history and artist management. The curriculum includes:

  • Basics of music management
  • Musicology
  • Live entertainment
  • Digital Business
  • Artist management and music marketing
  • Special topics in music management

Internship

Macromedia cooperates with a large number of renowned companies where you will spend a full semester as an intern. You gain practical experience under the supervision of your professors and can start networking with the industry.

Fully accredited semester abroad

Students also spend one fully-accredited semester abroad at one of our worldwide partner universities and gain intensive international experience during their studies.

Program overview

Main Subject

Business and Management Studies

Degree

BA

Study Level

Undergraduate

Study Mode

On Campus

Music Management (B.A.)

Whether it's music production, artist promotion or festivals, innovative concepts and the targeted use of digital media in music management are more important than ever. So it's no wonder that the demand for professional music managers is booming.

A good music manager combines creative qualities with goal-oriented, entrepreneurial action. The focus lies in the strategic conception and operative management surrounding the realisation of various projects in the colourful world of the music industry.

Contents of the Music Management (B.A.) programme

In our Music Management specialisation you will acquire all the necessary qualifications to professionally and successfully manage projects, productions, concerts, artists and bands. You will learn to think conceptually and act operationally in order to make the right decisions at the right time.

The course contents include a profound knowledge of the target groups and market mechanisms of the entire industry (recording media, live, etc.), contract, copyright and exploitation law, branding and marketing in the music business as well as the sociology and psychology of music, music history and artist management. The curriculum includes:

  • Basics of music management
  • Musicology
  • Live entertainment
  • Digital Business
  • Artist management and music marketing
  • Special topics in music management

Internship

Macromedia cooperates with a large number of renowned companies where you will spend a full semester as an intern. You gain practical experience under the supervision of your professors and can start networking with the industry.

Fully accredited semester abroad

Students also spend one fully-accredited semester abroad at one of our worldwide partner universities and gain intensive international experience during their studies.

Admission requirements

Oct

Tuition fee and scholarships

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
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Where to look for scholarship opportunities

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More programs from the university

Macromedia University offers four undergraduate programs covering the following subjects:

    Media and communication managementMedia and communication designInternational managementFashion management

In addition, students can also choose BA Hons programs offered through a partnership with the University of Westminster (UoW). In these programs, you have the option to earn both the UoW degree and the German degree while studying.For non-European students, the tuition fee is €5,500 (US$5,981) per semester and €5,150 (US$5,600) for European students.The additional degree program with University of Westminster costs €6,300 (US$6,851) per semester for non-European students and €5,950 (US$6,470) for European students.

Admission for studying in one of the university’s campuses in Germany requires a high school certificate, university entrance qualification for applied sciences or equivalent and TOEFL or IELTS.Students interested in the Westminster University’s Bachelor of Honors degree should check the country-specific admission requirements.

Macromedia University offers seven postgraduate programs covering the following subjects:

    Media and communication management Design thinkingDesign managementBrand managementDigital media businessBusinessSmart city design

The tuition fee for postgraduate programs is €6,000 (US$6,525) per semester for both European and non-European students.

Entry requirements

    Bachelor’s degree with at least 210 ECTS. If you have less than 210 ECTS, you have the option to complete a Pre-semester earning the required 30 ECTSTOEFL test or IELTS equivalent qualifications may also be acceptedCurriculum VitaeLetter of recommendationPersonal motivation statement

Undergrad programs