B.A./B.S. in Communication - Strategic Communication Emphasis

A future in the Communication field is wide open with possibility. At Southern Utah University in Cedar City, Utah, Communication students choose from three tracks, each tailored toward a different area of interest and career goal. Tracks include: Communication Studies, which prepares students to work in human resources, organizational communication, and other such positions. Strategic Communication, which prepares students for a future in advertising or public relations. Media, which builds skills needed for a career in journalism, TV, or radio. The Communication program at SUU is centered on experiential learning. The university has its own SUTV station, KSUU Thunder 91 radio station, The Journal weekly university newspaper, and the Centurium Consulting Group advertising agency on campus. As early as the freshman and sophomore years, students operate the equipment and gain valuable hands-on experience that will be a huge asset in graduate school or when looking for a first job after college. Every student in the Communication program also completes an internship and often these lead directly to career opportunities after graduation. Communication students may also earn a Certificate in speech presentation, if desired. This is excellent preparation for those who are interested in a future career as a political speechwriter or ghostwriter. By the time students have completed the four-year Communication bachelor’s degree program at Southern Utah University, they are well prepared to gain an entry-level position in the Communication field or enter a graduate program in Communication. Campus Opportunities for Communication Majors Radio Club SUTV station Lambda Pi Eta National Honor Society Communication Courses You May Take Thinking and Listening Critically: Undertake a study of the reasoning skills needed to deliver and receive messages so that meaning is accurately conveyed. Social Media: Explore how to strategically use the various social media platforms to best advantage. Writing for Communication: Gain the written communication skills needed for strategic, media, and academic writing platforms.