Your input will help us improve your experience.You can close this popup to continue using the website or choose an option below to register in or login.
According to the current dynamics of the markets, the Online Master in Commercial Management develops the necessary skills to implement traditional commercial strategies, and complement them with the most modern techniques to obtain the maximum performance from commercial activity. This program is aimed at both professionals and recent graduates who wish to develop, structure and strengthen their knowledge of customer orientation within the area of marketing and business management. Graduate students will be prepared to master the design of sales strategy, including advertising, sales promotion, public relations, etc. They will apply market research tools, as a method for capturing data from the environment, for decision-making.
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
Online
According to the current dynamics of the markets, the Online Master in Commercial Management develops the necessary skills to implement traditional commercial strategies, and complement them with the most modern techniques to obtain the maximum performance from commercial activity. This program is aimed at both professionals and recent graduates who wish to develop, structure and strengthen their knowledge of customer orientation within the area of marketing and business management. Graduate students will be prepared to master the design of sales strategy, including advertising, sales promotion, public relations, etc. They will apply market research tools, as a method for capturing data from the environment, for decision-making.
Admission Requirements
5.5+
72+
18 Months
Aug
May
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Master in Commercial Management
Getafe Campus, Madrid, Spain
18 monthsProgramme duration
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
Online
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
Online
Admission Requirements
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
More programmes from the university
Arts and Humanities (6)
Bachelor in History and Politics
Bachelor in History and Politics
Bachelor in Humanities (Spanish)
Bachelor in Humanities (Spanish)
Bachelor in Philosophy, Politics and Economics (Bilingual)
Bachelor in Philosophy, Politics and Economics (Bilingual)
Bachelor in Science, Technology and Humanities (Spanish)
Bachelor in Science, Technology and Humanities (Spanish)
Business and Management (6)
Bachelor in Business Administration (Spanish, English)
Bachelor in Business Administration (Spanish, English)
Bachelor in Economics (Spanish, English)
Bachelor in Economics (Spanish, English)
Bachelor in Finance and Accounting (Spanish, English)
Bachelor in Finance and Accounting (Spanish, English)
Bachelor in Management and Technology (English)
Bachelor in Management and Technology (English)
Engineering and Technology (6)
Bachelor in Aerospace Engineering (English)
Bachelor in Aerospace Engineering (English)
Bachelor in Artificial Intelligence (English, Spanish)
Bachelor in Artificial Intelligence (English, Spanish)
Bachelor in Biomedical Engineering (English)
Bachelor in Biomedical Engineering (English)
Bachelor in Biomedical Sciences (English)
Bachelor in Biomedical Sciences (English)
Bachelor in Computer Science and Engineering (Bilingual, Spanish)
Bachelor in Computer Science and Engineering (Bilingual, Spanish)
Bachelor in Computer Science and Engineering + Master in Informatics Engineering (Bilingual)
Bachelor in Computer Science and Engineering + Master in Informatics Engineering (Bilingual)
Bachelor in Data Science and Engineering (English)
Bachelor in Data Science and Engineering (English)
Bachelor in Electrical Power Engineering (Bilingual, Spanish)
Bachelor in Electrical Power Engineering (Bilingual, Spanish)
Bachelor in Energy Engineering (English)
Bachelor in Energy Engineering (English)
Bachelor in Engineering Physics (English)
Bachelor in Engineering Physics (English)
Bachelor in Industrial Electronics and Automation Engineering (Bilingual, Spanish)
Bachelor in Industrial Electronics and Automation Engineering (Bilingual, Spanish)
Bachelor in Industrial Technologies Engineering (Bilingual, Spanish)
Bachelor in Industrial Technologies Engineering (Bilingual, Spanish)
Bachelor in Industrial Technologies Engineering + Master in Industrial Engineering (Spanish)
Bachelor in Industrial Technologies Engineering + Master in Industrial Engineering (Spanish)
Bachelor in Mechanical Engineering (Bilingual, Spanish)
Bachelor in Mechanical Engineering (Bilingual, Spanish)
Bachelor in Mobile and Space Communications Engineering (Bilingual, Spanish)
Bachelor in Mobile and Space Communications Engineering (Bilingual, Spanish)
Bachelor in Robotics Engineering (English)
Bachelor in Robotics Engineering (English)
Bachelor in Sciences (Spanish)
Bachelor in Sciences (Spanish)
Bachelor in Security Engineering (Spanish)
Bachelor in Security Engineering (Spanish)
Bachelor in Sound and Image Engineering (Bilingual, Spanish)
Bachelor in Sound and Image Engineering (Bilingual, Spanish)
Bachelor in Telecommunication Technologies Engineering (Bilingual, Spanish)
Bachelor in Telecommunication Technologies Engineering (Bilingual, Spanish)
Bachelor in Telecommunication Technologies Engineering + Master in Telecommunication Engineering (Bilingual)
Bachelor in Telecommunication Technologies Engineering + Master in Telecommunication Engineering (Bilingual)
Bachelor in Telematics Engineering (Bilingual, Spanish)
Bachelor in Telematics Engineering (Bilingual, Spanish)
Dual Bachelor in Computer Science and Engineering and Business Administration (Spanish)
Dual Bachelor in Computer Science and Engineering and Business Administration (Spanish)
Dual Bachelor in Data Science and Engineering and Telecommunication Technologies Engineering
Dual Bachelor in Data Science and Engineering and Telecommunication Technologies Engineering
Dual Bachelor in Engineering Physics and Industrial Technologies Engineering (Bilingual)
Dual Bachelor in Engineering Physics and Industrial Technologies Engineering (Bilingual)
Life Sciences and Medicine (6)
Bachelor in Neuroscience (English)
Bachelor in Neuroscience (English)
Natural Sciences (6)
Bachelor in Applied Mathematics (English)
Bachelor in Applied Mathematics (English)
Bachelor in Applied Mathematics and Computing
Bachelor in Applied Mathematics and Computing
Social Sciences and Management (6)
Bachelor in Cultural Studies (Bilingual)
Bachelor in Cultural Studies (Bilingual)
Bachelor in Employment and Labor Relations (Spanish)
Bachelor in Employment and Labor Relations (Spanish)
Bachelor in Film, Television and Media Studies (Bilingual, Spanish)
Bachelor in Film, Television and Media Studies (Bilingual, Spanish)
Bachelor in International Studies (English)
Bachelor in International Studies (English)
Bachelor in Journalism (Bilingual, Spanish)
Bachelor in Journalism (Bilingual, Spanish)
Bachelor in Law (Spanish)
Bachelor in Law (Spanish)
Bachelor in Management of Information and Digital Contents (Spanish)
Bachelor in Management of Information and Digital Contents (Spanish)
Bachelor in Management of Public Security (Spanish)
Bachelor in Management of Public Security (Spanish)
Bachelor in Political Science (Spanish)
Bachelor in Political Science (Spanish)
Bachelor in Sociology (Spanish)
Bachelor in Sociology (Spanish)
Bachelor in Statistics and Business (Spanish)
Bachelor in Statistics and Business (Spanish)
Bachelor in Tourism (Spanish)
Bachelor in Tourism (Spanish)
Bachelor in Urban Sustainability Studies (joint with European universities) (English)
Bachelor in Urban Sustainability Studies (joint with European universities) (English)
Dual Bachelor in International Studies and Business Administration (English)
Dual Bachelor in International Studies and Business Administration (English)
Dual Bachelor in International Studies and Economics (English)
Dual Bachelor in International Studies and Economics (English)
Dual Bachelor in International Studies and Law
Dual Bachelor in International Studies and Law
Dual Bachelor in International Studies and Political Science
Dual Bachelor in International Studies and Political Science
Dual Bachelor in Journalism and Film, Television and Media Studies
Dual Bachelor in Journalism and Film, Television and Media Studies
Dual Bachelor in Journalism and Humanities Studies (Spanish)
Dual Bachelor in Journalism and Humanities Studies (Spanish)
Dual Bachelor in Law and Business Administration (Bilingual, Spanish)
Dual Bachelor in Law and Business Administration (Bilingual, Spanish)
Dual Bachelor in Law and Economics (Bilingual, Spanish)
Dual Bachelor in Law and Economics (Bilingual, Spanish)
Dual Bachelor in Law and Political Science (Spanish)
Dual Bachelor in Law and Political Science (Spanish)
Dual Bachelor in Political Science and Sociology (Spanish)
Dual Bachelor in Political Science and Sociology (Spanish)
Arts and Humanities (5)
Lifelong Learning Master in Fashion and Beauty Communication UC3M-VOGUE
Lifelong Learning Master in Fashion and Beauty Communication UC3M-VOGUE
Master in Contemporary Spanish Language and Literature
Master in Contemporary Spanish Language and Literature
Master in Hispanic Cultural Heritage
Master in Hispanic Cultural Heritage
Master in Science of Religions: History and Society (INTERUNIVERSITY)
Master in Science of Religions: History and Society (INTERUNIVERSITY)
Master of Lifelong Learning in Arts and Artistic Professions
Master of Lifelong Learning in Arts and Artistic Professions
Master's Degree in Permanent Training in Theatrical Creation
Master's Degree in Permanent Training in Theatrical Creation
Master's Degree in Teacher Training for Spanish as a Foreign Language
Master's Degree in Teacher Training for Spanish as a Foreign Language
Online Master's Degree in Lifelong Learning in Legal Philosophy and Contemporary Politics
Online Master's Degree in Lifelong Learning in Legal Philosophy and Contemporary Politics
Business and Management (5)
Master in Actuarial and Financial Science
Master in Actuarial and Financial Science
Master in Business Administration - MBA
Master in Business Administration - MBA
Master in Business Management and Administration
Master in Business Management and Administration
Master in Business and Finance
Master in Business and Finance
Master in Commercial Management
Master in Commercial Management
Master in Economic Analysis
Master in Economic Analysis
Master in Economic Development and Growth (MEDEG)
Master in Economic Development and Growth (MEDEG)
Master in Economics
Master in Economics
Master in Entrepreneurship and Business Venturing
Master in Entrepreneurship and Business Venturing
Master in European Economic Governance: Law, Politics and Economics
Master in European Economic Governance: Law, Politics and Economics
Master in Fashion and Beauty Business Management UC3M-VOGUE
Master in Fashion and Beauty Business Management UC3M-VOGUE
Master in Finance
Master in Finance
Master in Financial Analysis and Banking Management
Master in Financial Analysis and Banking Management
Master in Industrial Economics and Markets
Master in Industrial Economics and Markets
Master in Integrated Business Management -SAP
Master in Integrated Business Management -SAP
Master in Management
Master in Management
Master in Management UC3M-ESCP
Master in Management UC3M-ESCP
Master of Lifelong Learning in International Business Management
Master of Lifelong Learning in International Business Management
Master of Permanent Training in Foreign Trade
Master of Permanent Training in Foreign Trade
Master of Science in Marketing
Master of Science in Marketing
Master's Degree in Lifelong Learning in Health Assessment and Market Access (Pharmaco-Economics)
Master's Degree in Lifelong Learning in Health Assessment and Market Access (Pharmaco-Economics)
Engineering and Technology (5)
Double Master Degree in Informatics Engineering and Cybersecurity
Double Master Degree in Informatics Engineering and Cybersecurity
Master in Aeronautical Engineering
Master in Aeronautical Engineering
Master in Applied Artificial Intelligence
Master in Applied Artificial Intelligence
Master in Big Data Analytics
Master in Big Data Analytics
Master in Clinical Engineering
Master in Clinical Engineering
Master in Computational and Applied Mathematics
Master in Computational and Applied Mathematics
Master in Computer Science and Technology
Master in Computer Science and Technology
Master in Connected Industry 4.0
Master in Connected Industry 4.0
Master in Cybersecurity
Master in Cybersecurity
Master in Electronic Systems Engineering
Master in Electronic Systems Engineering
Master in Industrial Engineering
Master in Industrial Engineering
Master in Industrial Mechanics
Master in Industrial Mechanics
Master in Informatics Engineering
Master in Informatics Engineering
Master in Information Health Engineering
Master in Information Health Engineering
Master in Internet of Things: Applied Technologies
Master in Internet of Things: Applied Technologies
Master in Management and Development of Biomedical Technologies
Master in Management and Development of Biomedical Technologies
Master in Materials Science & Engineering
Master in Materials Science & Engineering
Master in Mechanical Engineering and Transportation
Master in Mechanical Engineering and Transportation
Master in Renewable Energy in Electrical Systems
Master in Renewable Energy in Electrical Systems
Master in Robotics and Automation
Master in Robotics and Automation
Master in Statistics for Data Science
Master in Statistics for Data Science
Master in Technologies in the Financial Sector: FinTech
Master in Technologies in the Financial Sector: FinTech
Master in Telecommunications Engineering
Master in Telecommunications Engineering
Master of Lifelong Learning in Aircraft Systems Integration
Master of Lifelong Learning in Aircraft Systems Integration
Master of Lifelong Learning in Airframe Technology
Master of Lifelong Learning in Airframe Technology
Master of Lifelong Learning in Network Function Virtualization (NFV) and Software Defined Networks (SDN) for 5G Networks
Master of Lifelong Learning in Network Function Virtualization (NFV) and Software Defined Networks (SDN) for 5G Networks
Master's Degree in Permanent Training in Engineering of Railway Systems UC3M-ALSTOM
Master's Degree in Permanent Training in Engineering of Railway Systems UC3M-ALSTOM
UC3M - Double Master Degree in Aeronautical Engineering and Space Engineering
UC3M - Double Master Degree in Aeronautical Engineering and Space Engineering
UC3M - Double Master Degree in Informatics Engineering and Big Data Analytics
UC3M - Double Master Degree in Informatics Engineering and Big Data Analytics
UC3M - Double Master Degree in Informatics Engineering and Computer Science and Technology
UC3M - Double Master Degree in Informatics Engineering and Computer Science and Technology
UC3M - Double Master Degree in Telecommunications Engineering and Big Data Analytics
UC3M - Double Master Degree in Telecommunications Engineering and Big Data Analytics
UC3M - Double Master Degree in Telecommunications Engineering and Cybersecurity
UC3M - Double Master Degree in Telecommunications Engineering and Cybersecurity
UC3M - Double Master Degree in Telecommunications Engineering and Information Health Engineering
UC3M - Double Master Degree in Telecommunications Engineering and Information Health Engineering
UC3M - Double Master Degree in Telecommunications Engineering and Internet of Things: Applied Technologies
UC3M - Double Master Degree in Telecommunications Engineering and Internet of Things: Applied Technologies
Natural Sciences (5)
Master in Industrial Mathematics (INTERUNIVERSITY)
Master in Industrial Mathematics (INTERUNIVERSITY)
Master in Space Engineering
Master in Space Engineering
Master in Sustainable Development and Global Governance
Master in Sustainable Development and Global Governance
UC3M - Erasmus Mundus Master in Nuclear Fusion and Engineering Physics (Fusion EP)
UC3M - Erasmus Mundus Master in Nuclear Fusion and Engineering Physics (Fusion EP)
Social Sciences and Management (5)
Master in Advanced Human Rights Studies
Master in Advanced Human Rights Studies
Master in Advanced Studies in Public Law
Master in Advanced Studies in Public Law
Master in Advertising Communication
Master in Advertising Communication
Master in Applied Research to Mass Media
Master in Applied Research to Mass Media
Master in Business Legal Advice
Master in Business Legal Advice
Master in Civil Liability
Master in Civil Liability
Master in Computational Social Science
Master in Computational Social Science
Master in Criminal and Criminal Procedural Law
Master in Criminal and Criminal Procedural Law
Master in Cultural Theory and Criticism
Master in Cultural Theory and Criticism
Master in European Union Law
Master in European Union Law
Master in Film and Television
Master in Film and Television
Master in Geopolitics and Strategic Studies
Master in Geopolitics and Strategic Studies
Master in Human Resources Management
Master in Human Resources Management
Master in Intellectual Property
Master in Intellectual Property
Master in International Advocacy
Master in International Advocacy
Master in Labor Legal Consulting
Master in Labor Legal Consulting
Master in Law of the Regulated Sectors
Master in Law of the Regulated Sectors
Master in Legal Practice
Master in Legal Practice
Master in Libraries, Archives and Digital Continuity
Master in Libraries, Archives and Digital Continuity
Master in Mediation, Negotiation and Conflict Resolution
Master in Mediation, Negotiation and Conflict Resolution
Master in Occupational Risk Prevention
Master in Occupational Risk Prevention
Master in Political and Electoral Analysis
Master in Political and Electoral Analysis
Master in Social Sciences
Master in Social Sciences
Master in Taxation
Master in Taxation
Master in Telecommunications, Data Protection, Audiovisual and Information Society Law
Master in Telecommunications, Data Protection, Audiovisual and Information Society Law
Master in Tourism Management of Cultural and Natural Resources
Master in Tourism Management of Cultural and Natural Resources
Master in Transmedia Documentary and Reportage
Master in Transmedia Documentary and Reportage
Master of Permanent Training in Archives
Master of Permanent Training in Archives
Master's Degree in Permanent Training in Fundamental Rights
Master's Degree in Permanent Training in Fundamental Rights
Master's Degree in Permanent Training in International Solidarity Action and Social Inclusion
Master's Degree in Permanent Training in International Solidarity Action and Social Inclusion
Online Master's Degree in Permanent Training in Economic and Business Criminal Law
Online Master's Degree in Permanent Training in Economic and Business Criminal Law
UC3M - Double Master's Degree in Advanced Studies in Public Law and Legal Practice (March Ed.)
UC3M - Double Master's Degree in Advanced Studies in Public Law and Legal Practice (March Ed.)
UC3M - Double Master's Degree in Intellectual Property and Legal Practice (March Ed.)
UC3M - Double Master's Degree in Intellectual Property and Legal Practice (March Ed.)
UC3M - Double Master's Degree in International Advocacy and Legal Practice (March Ed.)
UC3M - Double Master's Degree in International Advocacy and Legal Practice (March Ed.)
UC3M - Double Master's Degree in Labor Legal Consulting and Legal Practice (March Ed.)
UC3M - Double Master's Degree in Labor Legal Consulting and Legal Practice (March Ed.)
UC3M - Double Master's Degree in Law of the Regulated Sectors and Legal Practice (March Ed.)
UC3M - Double Master's Degree in Law of the Regulated Sectors and Legal Practice (March Ed.)
UC3M - Double Master's Degree in Legal Practice (September Ed.) and International Advocacy
UC3M - Double Master's Degree in Legal Practice (September Ed.) and International Advocacy
UC3M - Double Master's Degree in Legal Practice (September Ed.) and Law of the Regulated Sectors
UC3M - Double Master's Degree in Legal Practice (September Ed.) and Law of the Regulated Sectors
UC3M - Double Master's Degree in Legal Practice (September Ed.) and Taxation
UC3M - Double Master's Degree in Legal Practice (September Ed.) and Taxation
UC3M - Double Master's Degree in Taxation and Legal Practice (March Ed.)
UC3M - Double Master's Degree in Taxation and Legal Practice (March Ed.)
UC3M - Double Master's Degree in Telecommunications & I.T. Law and Legal Practice (March. Ed)
UC3M - Double Master's Degree in Telecommunications & I.T. Law and Legal Practice (March. Ed)
UC3M - Interuniversity Master in Research of Law of Culture
UC3M - Interuniversity Master in Research of Law of Culture
Arts and Humanities (6)
PhD Philosophy, Science and Values
PhD Philosophy, Science and Values
PhD in Humanities
PhD in Humanities
Business and Management (6)
Interuniversity PhD in Economic History
Interuniversity PhD in Economic History
PhD in Business and Finance
PhD in Business and Finance
PhD in Economics
PhD in Economics
Engineering and Technology (6)
Interuniversity PhD in Fluid Mechanics
Interuniversity PhD in Fluid Mechanics
PhD in Aerospace Engineering
PhD in Aerospace Engineering
PhD in Computer Science and Technology
PhD in Computer Science and Technology
PhD in Electrical Engineering, Electronics and Automation
PhD in Electrical Engineering, Electronics and Automation
PhD in Mathematical Engineering
PhD in Mathematical Engineering
PhD in Mechanical Engineering and Industrial Organization
PhD in Mechanical Engineering and Industrial Organization
PhD in Signal Processing and Communications Engineering
PhD in Telematic Engineering
Life Sciences and Medicine (6)
PhD in Biomedical Science and Technology
PhD in Biomedical Science and Technology
Natural Sciences (6)
PhD in Materials Science and Engineering
PhD in Materials Science and Engineering
PhD in Plasma Physics and Nuclear Fusion
PhD in Plasma Physics and Nuclear Fusion
Social Sciences and Management (6)
PhD in Advanced Studies in Human Rights
PhD in Advanced Studies in Human Rights
PhD in Law
PhD in Law
PhD in Library Science: Archives and Libraries in the Digital Environment
PhD in Library Science: Archives and Libraries in the Digital Environment
PhD in Media Research
PhD in Media Research
PhD in Social Sciences
PhD in Social Sciences