Marketing (With Optional Concentrations in Marketing Communications) (BMgmt) 48 months Undergraduate Programme By University of Lethbridge |TopUniversities

Marketing (With Optional Concentrations in Marketing Communications) (BMgmt)

Programme Duration

48 monthsProgramme duration

Main Subject Area

MarketingMain Subject Area

Programme overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

You'll study courses like consumer behaviour, advertising and promotions, managing responsibly in a global environment, economics, sports marketing, communications and social media, cross-cultural marketing, and statistics. You'll also draw from fields such as history, English, political science, economics and sociology. You'll learn how to balance project experience with the latest theoretical concepts and choose from electives in advertising, retailing, sales management, socially responsible marketing and international marketing. The university aims to deliver a high quality learning environment that embeds intellectual curiosity, innovation and best practice in learning, teaching and student support to enable students to achieve their full academic potential. 

Programme overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

You'll study courses like consumer behaviour, advertising and promotions, managing responsibly in a global environment, economics, sports marketing, communications and social media, cross-cultural marketing, and statistics. You'll also draw from fields such as history, English, political science, economics and sociology. You'll learn how to balance project experience with the latest theoretical concepts and choose from electives in advertising, retailing, sales management, socially responsible marketing and international marketing. The university aims to deliver a high quality learning environment that embeds intellectual curiosity, innovation and best practice in learning, teaching and student support to enable students to achieve their full academic potential. 

Admission Requirements

80+
6+
1040+

Scholarships

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