Bachelor of Commerce (Honours) in Marketing 48 months Undergraduate Programme By University of Ottawa |TopUniversities
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Bachelor of Commerce (Honours) in Marketing

Location

Main campus, Ottawa, Canada
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Programme Duration

48 monthsProgramme duration

Main Subject Area

MarketingMain Subject Area

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Programme overview

Main Subject

Marketing

Degree

BComm

Study Level

Undergraduate

Our marketing program is designed to teach how and why people and organizations purchase and consume goods and services. Marketing is a system of interacting business and organizational activities designed to plan, develop, price, promote and distribute products and services. The study of marketing concepts has expanded to include an understanding of the environment in which buyers and sellers operate. Recent applications of marketing to formerly unrelated activities, such as political elections and promoting government programs and agencies, are introduced in more advanced courses for analysis and discussion. As a result of the increased breadth of marketing and the complexity and size of the decisions to be made, marketing requires a good knowledge of both the quantitative and the qualitative concepts, models, theories and techniques of the other areas taught at the Telfer School of Management.

Programme overview

Main Subject

Marketing

Degree

BComm

Study Level

Undergraduate

Our marketing program is designed to teach how and why people and organizations purchase and consume goods and services. Marketing is a system of interacting business and organizational activities designed to plan, develop, price, promote and distribute products and services. The study of marketing concepts has expanded to include an understanding of the environment in which buyers and sellers operate. Recent applications of marketing to formerly unrelated activities, such as political elections and promoting government programs and agencies, are introduced in more advanced courses for analysis and discussion. As a result of the increased breadth of marketing and the complexity and size of the decisions to be made, marketing requires a good knowledge of both the quantitative and the qualitative concepts, models, theories and techniques of the other areas taught at the Telfer School of Management.

Admission Requirements

86+
6+
+
60+

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Master of Applied Science in Environmental Engineering Specialization in Environmental Sustainability Programme

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Master of Applied Science in Mechanical Engineering arrows

Master of Applied Science in Mechanical Engineering Programme

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Master of Computer Science arrows

Master of Computer Science Programme

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Master of Computer Science Concentration in Applied Artificial Intelligence arrows

Master of Computer Science Concentration in Applied Artificial Intelligence Programme

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Master of Computer Science Specialization in Bioinformatics arrows

Master of Computer Science Specialization in Bioinformatics Programme

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Master of Engineering in Advanced Materials and Manufacturing arrows

Master of Engineering in Advanced Materials and Manufacturing Programme

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Master of Engineering in Biomedical Engineering arrows

Master of Engineering in Biomedical Engineering Programme

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Master of Engineering in Biomedical Engineering Concentration in Clinical Engineering arrows

Master of Engineering in Biomedical Engineering Concentration in Clinical Engineering Programme

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Master of Engineering in Chemical Engineering arrows

Master of Engineering in Chemical Engineering Programme

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Master of Engineering in Civil Engineering arrows

Master of Engineering in Civil Engineering Programme

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Master of Engineering in Electrical and Computer Engineering arrows

Master of Engineering in Electrical and Computer Engineering Programme

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Master of Engineering in Engineering Management arrows

Master of Engineering in Engineering Management Programme

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Master of Engineering in Environmental Engineering arrows

Master of Engineering in Environmental Engineering Programme

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Master of Engineering in Mechanical Engineering arrows

Master of Engineering in Mechanical Engineering Programme

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Master of Science in Electronic Business Technologies arrows

Master of Science in Electronic Business Technologies Programme

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Master of Science in Systems Science arrows

Master of Science in Systems Science Programme

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Master of Science in Systems Science Specialization in Environmental Sustainability arrows

Master of Science in Systems Science Specialization in Environmental Sustainability Programme

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Master of Systems Science arrows

Master of Systems Science Programme

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Master of Arts in Anthropology arrows

Master of Arts in Anthropology PG programme

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Master of Arts in Human Kinetics arrows

Master of Arts in Human Kinetics PG programme

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Master of Arts in Human Kinetics Specialization in Women's Studies arrows

Master of Arts in Human Kinetics Specialization in Women's Studies PG programme

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Master of Science in Biology arrows

Master of Science in Biology PG programme

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Master of Science in Biology Specialization in Bioinformatics arrows

Master of Science in Biology Specialization in Bioinformatics PG programme

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Master of Science in Biology Specialization in Chemical and Environmental Toxicology arrows

Master of Science in Biology Specialization in Chemical and Environmental Toxicology PG programme

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Master of Science in Biology Specialization in Environmental Sustainability arrows

Master of Science in Biology Specialization in Environmental Sustainability Programme

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Master of Science in Biology Specialization in Science, Society and Policy arrows

Master of Science in Biology Specialization in Science, Society and Policy Programme

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Master of Science in Cellular and Molecular Medicine arrows

Master of Science in Cellular and Molecular Medicine Programme

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Master of Science in Cellular and Molecular Medicine Specialization in Bioinformatics arrows

Master of Science in Cellular and Molecular Medicine Specialization in Bioinformatics Programme

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Master of Science in Cellular and Molecular Medicine Specialization in Human and Molecular Genetics arrows

Master of Science in Cellular and Molecular Medicine Specialization in Human and Molecular Genetics Programme

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Master of Science in Cellular and Molecular Medicine Specialization in Pathology and Experimental Medicine arrows

Master of Science in Cellular and Molecular Medicine Specialization in Pathology and Experimental Medicine Programme

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Master of Science in Epidemiology arrows

Master of Science in Epidemiology Programme

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Master of Science in Epidemiology Specialization in Biostatistics arrows

Master of Science in Epidemiology Specialization in Biostatistics Programme

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Master of Science in Health Systems arrows

Master of Science in Health Systems Programme

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Master of Science in Health Systems Specialization in Environmental Sustainability arrows

Master of Science in Health Systems Specialization in Environmental Sustainability Programme

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Master of Science in Human Kinetics arrows

Master of Science in Human Kinetics Programme

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Master of Science in Microbiology and Immunology arrows

Master of Science in Microbiology and Immunology Programme

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Master of Science in Microbiology and Immunology Specialization in Bioinformatics arrows

Master of Science in Microbiology and Immunology Specialization in Bioinformatics Programme

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Master of Science in Microbiology and Immunology Specialization in Pathology and Experimental Medicine arrows

Master of Science in Microbiology and Immunology Specialization in Pathology and Experimental Medicine Programme

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Master of Science in Neuroscience arrows

Master of Science in Neuroscience Programme

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Master of Science in Neuroscience Specialization in Human and Molecular Genetics arrows

Master of Science in Neuroscience Specialization in Human and Molecular Genetics Programme

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Master of Science in Neuroscience Specialization in Pathology and Experimental Medicine arrows

Master of Science in Neuroscience Specialization in Pathology and Experimental Medicine Programme

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Master of Science in Nursing arrows

Master of Science in Nursing Programme

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Master of Science in Nursing Specialization in Women's Studies arrows

Master of Science in Nursing Specialization in Women's Studies Programme

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Master of Science in Nursing with Graduate Diploma Primary Health Care for Nurse Practitioners arrows

Master of Science in Nursing with Graduate Diploma Primary Health Care for Nurse Practitioners Programme

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Master of Applied Science in Advanced Materials and Manufacturing arrows

Master of Applied Science in Advanced Materials and Manufacturing PG programme

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Master of Science in Biochemistry arrows

Master of Science in Biochemistry PG programme

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Master of Science in Biochemistry Specialization in Bioinformatics arrows

Master of Science in Biochemistry Specialization in Bioinformatics PG programme

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Master of Science in Biochemistry Specialization in Human and Molecular Genetics arrows

Master of Science in Biochemistry Specialization in Human and Molecular Genetics PG programme

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Master of Science in Biochemistry Specialization in Pathology and Experimental Medicine arrows

Master of Science in Biochemistry Specialization in Pathology and Experimental Medicine PG programme

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Master of Science in Chemistry arrows

Master of Science in Chemistry PG programme

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Master of Science in Chemistry Specialization in Chemical and Environmental Toxicology arrows

Master of Science in Chemistry Specialization in Chemical and Environmental Toxicology Programme

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Master of Science in Chemistry Specialization in Science, Society and Policy arrows

Master of Science in Chemistry Specialization in Science, Society and Policy Programme

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Master of Science in Earth Sciences arrows

Master of Science in Earth Sciences Programme

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Master of Science in Earth Sciences Specialization in Chemical and Environmental Toxicology arrows

Master of Science in Earth Sciences Specialization in Chemical and Environmental Toxicology Programme

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Master of Science in Earth Sciences Specialization in Environmental Sustainability arrows

Master of Science in Earth Sciences Specialization in Environmental Sustainability Programme

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Master of Science in Earth Sciences Specialization in Science, Society and Policy arrows

Master of Science in Earth Sciences Specialization in Science, Society and Policy Programme

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Master of Science in Environmental Sustainability arrows

Master of Science in Environmental Sustainability Programme

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Master of Science in Management Specialization in Environmental Sustainability arrows

Master of Science in Management Specialization in Environmental Sustainability Programme

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Master of Science in Mathematics and Statistics Concentration in Mathematics arrows

Master of Science in Mathematics and Statistics Concentration in Mathematics Programme

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Master of Science in Physics arrows

Master of Science in Physics Programme

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Master of Science in Physics Specialization in Science, Society and Policy arrows

Master of Science in Physics Specialization in Science, Society and Policy Programme

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Master of Arts in Philosophy Specialization in Women\'s Studies arrows

Master of Arts in Philosophy Specialization in Women\'s Studies PG programme

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Master of Arts in Religious Studies Specialization in Women\'s Studies arrows

Master of Arts in Religious Studies Specialization in Women\'s Studies PG programme

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Master of Arts in Sociology Specialization in Women\'s Studies arrows

Master of Arts in Sociology Specialization in Women\'s Studies PG programme

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Master of Arts in Communication arrows

Master of Arts in Communication PG programme

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Master of Arts in Communication Specialization in Science, Society and Policy arrows

Master of Arts in Communication Specialization in Science, Society and Policy PG programme

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Master of Arts in Criminology arrows

Master of Arts in Criminology PG programme

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Master of Arts in Criminology Specialization in Women's Studies arrows

Master of Arts in Criminology Specialization in Women's Studies PG programme

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Master of Arts in Economics arrows

Master of Arts in Economics PG programme

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Master of Arts in Education (Counselling Psychology) arrows

Master of Arts in Education (Counselling Psychology) PG programme

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Master of Arts in Education (Health Professions Education) arrows

Master of Arts in Education (Health Professions Education) Programme

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Master of Arts in Education (Leadership, Evaluation, Curriculum and Policy Studies) arrows

Master of Arts in Education (Leadership, Evaluation, Curriculum and Policy Studies) Programme

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Master of Arts in Education (Societies, Cultures and Languages) arrows

Master of Arts in Education (Societies, Cultures and Languages) Programme

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Master of Arts in Education (Studies in Teaching and Learning) arrows

Master of Arts in Education (Studies in Teaching and Learning) Programme

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Master of Arts in Education Specialization in Women's Studies arrows

Master of Arts in Education Specialization in Women's Studies Programme

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Master of Arts in Globalization and International Development arrows

Master of Arts in Globalization and International Development Programme

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Master of Arts in Globalization and International Development Specialization in Environmental Sustainability arrows

Master of Arts in Globalization and International Development Specialization in Environmental Sustainability Programme

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Master of Arts in Globalization and International Development Specialization in Women's Studies arrows

Master of Arts in Globalization and International Development Specialization in Women's Studies Programme

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Master of Arts in Political Science arrows

Master of Arts in Political Science Programme

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Master of Arts in Political Science Specialization in Environmental Sustainability arrows

Master of Arts in Political Science Specialization in Environmental Sustainability Programme

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Master of Arts in Political Science Specialization in Women's Studies arrows

Master of Arts in Political Science Specialization in Women's Studies Programme

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Master of Arts in Public and International Affairs arrows

Master of Arts in Public and International Affairs Programme

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Master of Arts in Public and International Affairs Specialization in Environmental Sustainability arrows

Master of Arts in Public and International Affairs Specialization in Environmental Sustainability Programme

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Master of Arts in Public and International Affairs Specialization in Science, Society and Policy arrows

Master of Arts in Public and International Affairs Specialization in Science, Society and Policy Programme

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Master of Arts in Religious Studies arrows

Master of Arts in Religious Studies Programme

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Master of Arts in Religious Studies Specialization in Medieval and Renaissance Studies arrows

Master of Arts in Religious Studies Specialization in Medieval and Renaissance Studies Programme

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Master of Arts in Religious Studies Specialization in Women's Studies arrows

Master of Arts in Religious Studies Specialization in Women's Studies Programme

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Master of Arts in Sociology arrows

Master of Arts in Sociology Programme

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Master of Arts in Sociology Specialization in Women's Studies arrows

Master of Arts in Sociology Specialization in Women's Studies Programme

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Master of Arts in Spanish arrows

Master of Arts in Spanish Programme

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Master of Arts in Spanish Specialization in Medieval and Renaissance Studies arrows

Master of Arts in Spanish Specialization in Medieval and Renaissance Studies Programme

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Master of Arts in Women's Studies arrows

Master of Arts in Women's Studies Programme

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Master of Communication arrows

Master of Communication Programme

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Master of Education (Counselling Psychology) arrows

Master of Education (Counselling Psychology) Programme

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Master of Education (Health Professions Education) arrows

Master of Education (Health Professions Education) Programme

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Master of Education (Leadership, Evaluation, Curriculum and Policy Studies) arrows

Master of Education (Leadership, Evaluation, Curriculum and Policy Studies) Programme

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Master of Education (Second Language Education) arrows

Master of Education (Second Language Education) Programme

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Master of Education (Societies, Cultures and Languages) arrows

Master of Education (Societies, Cultures and Languages) Programme

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Master of Education (Studies in Teaching and Learning) arrows

Master of Education (Studies in Teaching and Learning) Programme

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Master of Information Studies (Bilingual) arrows

Master of Information Studies (Bilingual) Programme

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Master of Information Studies (Bilingual) Specialization in Science, Society and Policy arrows

Master of Information Studies (Bilingual) Specialization in Science, Society and Policy Programme

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Master of Laws arrows

Master of Laws Programme

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Master of Laws Concentration in Global Sustainability and Environmental Law arrows

Master of Laws Concentration in Global Sustainability and Environmental Law Programme

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Master of Laws Concentration in Health Law, Policy and Ethics arrows

Master of Laws Concentration in Health Law, Policy and Ethics Programme

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Master of Laws Concentration in International Humanitarian and Security Law arrows

Master of Laws Concentration in International Humanitarian and Security Law Programme

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Master of Laws Concentration in International Trade and Foreign Investment arrows

Master of Laws Concentration in International Trade and Foreign Investment Programme

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Master of Laws Concentration in Law and Social Justice arrows

Master of Laws Concentration in Law and Social Justice Programme

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Master of Laws Concentration in Law and Technology arrows

Master of Laws Concentration in Law and Technology Programme

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Master of Laws Concentration in Legislative Studies arrows

Master of Laws Concentration in Legislative Studies Programme

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Master of Laws Concentration in Notarial Law arrows

Master of Laws Concentration in Notarial Law Programme

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Master of Laws Specialization in Women's Studies arrows

Master of Laws Specialization in Women's Studies Programme

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Master of Science in Mathematics and Statistics Concentration in Bioinformatics arrows

Master of Science in Mathematics and Statistics Concentration in Bioinformatics Programme

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Master of Science in Mathematics and Statistics Concentration in Biostatistics arrows

Master of Science in Mathematics and Statistics Concentration in Biostatistics Programme

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Master of Science in Mathematics and Statistics Concentration in Statistics arrows

Master of Science in Mathematics and Statistics Concentration in Statistics Programme

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