3 reasons to study a dual degree in business administration and fashion design | Top Universities

3 reasons to study a dual degree in business administration and fashion design

By Craig OCallaghan

Updated February 7, 2024 Updated February 7, 2024

Sponsored by IE University 

If you love the idea of working in the fashion industry but are looking for a degree which will equip you with the business acumen required to lead within the industry, then a dual degree in business administration and fashion design might be for you.  

Combining the creative, entrepreneurial elements of a fashion degree with the business and leadership skills required for the modern, evolving business ecosystem, IE University’s Dual Degree in Business Administration & Fashion Design is a five-year undergraduate programme.  

Possible career outcomes include working as a costume or textile designer, fashion designer, fashion buyer, fashion sustainability manager or founder of your own fashion label. 

Read on to learn more about the programme and why it might be the gateway to your dream fashion career. 

Enjoy a broader range of career outcomes 

The dual degree in business administration and fashion design allows for greater career pathways due to its combination of business and creativity. 

While IE University also offers a Bachelor in Fashion Design programme, the dual degree brings added value, enabling you to benefit from IE’s status as a triple-crown accredited business school.  

Also, within this dual degree, the Alternative Practices Elective help you define your path, giving you flexibility to explore your passion for a particular aspect of fashion, including Accessory Design, Costume Design, Textile Design, Virtual Fashion, and Fashion Logistics. 

Benefit from experiential learning opportunities 

IE’s programme integrates craft and individual expression within a dynamic course structure which also foregrounds key soft skills for a career in business. Students spend the first two years of the five-year programme based in Segovia, before transitioning to Madrid for the final three years. 

On both campuses, you’ll find a vibrant culture of design across the available facilities, which include a fully equipped fashion studio and tech lab, while a series of practical projects will provide you with the opportunity to learn the skills you’ll need to succeed in the complex reality of the business world. 

Studying at IE also means access to its global alumni network, and the opportunity to study alongside students from all around the world. An average of 130 nationalities are represented on campus, with more than three-quarters of IE’s students originating from outside Spain. This international diversity is the perfect preparation for a career in an industry as global as fashion. 

Learn the skills required to drive sustainability within the fashion industry 

IE’s fashion curriculum places great value on fashion management skills and the fusion of traditional craftsmanship with new technologies, but arguably its greatest quality is its focus on sustainability and addressing the challenges the fashion industry must face in the near future. 

Graduates will be well-placed to make a positive change through thoughtful, innovative design, thanks to the centring of sustainability, inclusivity, and social responsibility at the heart of the programme.  

David Goodman, Dean of IE School of Architecture and Design, said: “We believe in the power of the creative industries to create a more sustainable, more beautiful, and more just world, and we think that fashion design is at the center of that transformative capacity.” 

This article was originally published in February 2024 .

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