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Equipping you with the skills to choose, design, implement and evaluate creative strategies for different audiences, this MSc in Advertising and Marketing gives you the opportunity to pitch ideas to creative agencies or businesses as part of live projects, giving you invaluable real-life experience.
You gain the skills to select the appropriate media channels to communicate messages for the best impact with different target audiences.
With a firm grounding in general marketing principles, you will be uniquely placed to ensure that potential tensions between the creative and the practical are overcome to produce innovative solutions that meet budgets and timescales.
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Equipping you with the skills to choose, design, implement and evaluate creative strategies for different audiences, this MSc in Advertising and Marketing gives you the opportunity to pitch ideas to creative agencies or businesses as part of live projects, giving you invaluable real-life experience.
You gain the skills to select the appropriate media channels to communicate messages for the best impact with different target audiences.
With a firm grounding in general marketing principles, you will be uniquely placed to ensure that potential tensions between the creative and the practical are overcome to produce innovative solutions that meet budgets and timescales.
Admission Requirements
3+
6+
60+
59+
The programme is designed for graduates from any discipline with a strong interest in the principles and practices of advertising and marketing. However, we do recommend that you have a basic knowledge and understanding of this area or business studies. You will have a minimum 2:2 honours degree or equivalent, one academic reference and a good command of English.
International students - Competence in English is required for international students; This course requires IELTS 6.0 overall, with 5.5 in each skill; Previous study in English may be accepted; For other English language proficiency qualifications acceptable by this University, please see the University of Hull website; If your English currently does not reach the University's required standard for this programme, you may be interested in one of our English language courses.
1 Year
Sep
Tuition fees
Domestic
12,000 GBP
International
15,000 GBP
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
MSc in Digital Marketing and Advertising
University of Hull, Hull, United Kingdom
12 monthsProgramme duration
15,000 GBPTuition Fee/year
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Admission Requirements
The programme is designed for graduates from any discipline with a strong interest in the principles and practices of advertising and marketing. However, we do recommend that you have a basic knowledge and understanding of this area or business studies. You will have a minimum 2:2 honours degree or equivalent, one academic reference and a good command of English.
International students - Competence in English is required for international students; This course requires IELTS 6.0 overall, with 5.5 in each skill; Previous study in English may be accepted; For other English language proficiency qualifications acceptable by this University, please see the University of Hull website; If your English currently does not reach the University's required standard for this programme, you may be interested in one of our English language courses.
Tuition fees
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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