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Develop expertise in management, marketing and psychology to access marketing careers in brand management, advertising, communications and market research.
Gain a distinct perspective on marketing management by exploring consumer psychology, to help understand human behaviour in a business context.
Learn about marketing strategy, international marketing, digital marketing and marketing analytics, alongside an understanding of brand and new product management.
From managing your customers to launching your own company or working with a global brand – this course prepares you for your future career path. You will study a combination of marketing and management theory and practice. And studying psychology will help you understand human behaviour relative to the business world.
On this course, you will:
critically evaluate organisational and consumer behaviour
learn about marketing strategy, international marketing, digital marketing and marketing analytics
get to understand brand and new product management
develop your understanding of key aspects of business, including economics, accounting and management
study contemporary issues in marketing, entrepreneurship and consumer behaviour
discover why people behave in certain ways by looking at their psychological drivers
prepare for the workplace while tailoring your degree to your career path.
You’ll engage with expert professionals. This will challenge you with new perspectives, ideas and approaches. And your Academic Success Adviser will help you with academic study skills. This includes critical thinking, presenting, academic writing and note-making.
You also have the opportunity to combine different optional modules. You can explore what interests you most across marketing, management and entrepreneurship. There is also the opportunity to enrich your study experience by applying for a placement or to study abroad.
Programme overview
Main Subject
Marketing
Degree
BSc
Study Level
Undergraduate
Study Mode
On Campus
Develop expertise in management, marketing and psychology to access marketing careers in brand management, advertising, communications and market research.
Gain a distinct perspective on marketing management by exploring consumer psychology, to help understand human behaviour in a business context.
Learn about marketing strategy, international marketing, digital marketing and marketing analytics, alongside an understanding of brand and new product management.
From managing your customers to launching your own company or working with a global brand – this course prepares you for your future career path. You will study a combination of marketing and management theory and practice. And studying psychology will help you understand human behaviour relative to the business world.
On this course, you will:
critically evaluate organisational and consumer behaviour
learn about marketing strategy, international marketing, digital marketing and marketing analytics
get to understand brand and new product management
develop your understanding of key aspects of business, including economics, accounting and management
study contemporary issues in marketing, entrepreneurship and consumer behaviour
discover why people behave in certain ways by looking at their psychological drivers
prepare for the workplace while tailoring your degree to your career path.
You’ll engage with expert professionals. This will challenge you with new perspectives, ideas and approaches. And your Academic Success Adviser will help you with academic study skills. This includes critical thinking, presenting, academic writing and note-making.
You also have the opportunity to combine different optional modules. You can explore what interests you most across marketing, management and entrepreneurship. There is also the opportunity to enrich your study experience by applying for a placement or to study abroad.
Admission Requirements
59+
32+
6+
169+
26+
88+
1300+
80+
3 Years
Sep
Tuition fees
Domestic
9,535 GBP
International
23,500 GBP
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Marketing and Management with Psychology BSc (Hons)
University of Sussex, Brighton, United Kingdom
36 monthsProgramme duration
23,500 GBPTuition Fee/year
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
BSc
Study Level
Undergraduate
Study Mode
On Campus
From managing your customers to launching your own company or working with a global brand – this course prepares you for your future career path. You will study a combination of marketing and management theory and practice. And studying psychology will help you understand human behaviour relative to the business world.
On this course, you will:
You’ll engage with expert professionals. This will challenge you with new perspectives, ideas and approaches. And your Academic Success Adviser will help you with academic study skills. This includes critical thinking, presenting, academic writing and note-making.
You also have the opportunity to combine different optional modules. You can explore what interests you most across marketing, management and entrepreneurship. There is also the opportunity to enrich your study experience by applying for a placement or to study abroad.
Programme overview
Main Subject
Marketing
Degree
BSc
Study Level
Undergraduate
Study Mode
On Campus
From managing your customers to launching your own company or working with a global brand – this course prepares you for your future career path. You will study a combination of marketing and management theory and practice. And studying psychology will help you understand human behaviour relative to the business world.
On this course, you will:
You’ll engage with expert professionals. This will challenge you with new perspectives, ideas and approaches. And your Academic Success Adviser will help you with academic study skills. This includes critical thinking, presenting, academic writing and note-making.
You also have the opportunity to combine different optional modules. You can explore what interests you most across marketing, management and entrepreneurship. There is also the opportunity to enrich your study experience by applying for a placement or to study abroad.
Admission Requirements
Tuition fees
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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