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From managing your customers to launching your own company or working with a global brand – this course prepares you for your future career path. You’ll study a combination of marketing and management theory and practice. And, by exploring some aspects of psychology, you’ll develop an understanding of human behaviour, which is useful in the marketing world.
On this course, you’ll:
critically evaluate organisational and consumer behaviour
learn about the importance of marketing strategy, brand development and new product management
develop a valuable understanding of economics, accounting and business law
study digital marketing, consumer behaviour, international marketing, and marketing analytics and metrics
prepare for the workplace while tailoring your degree to your career path.
You’ll engage with dedicated professionals who will challenge you with new perspectives, ideas and approaches. You benefit from having an Academic Success Adviser who can help you with academic study skills. These include critical thinking, presenting, academic writing and note-making.
You also have the opportunity to enrich your study experience by applying for a placement or for studying abroad.
Programme overview
Main Subject
Marketing
Degree
BSc
Study Level
Undergraduate
Study Mode
On Campus
From managing your customers to launching your own company or working with a global brand – this course prepares you for your future career path. You’ll study a combination of marketing and management theory and practice. And, by exploring some aspects of psychology, you’ll develop an understanding of human behaviour, which is useful in the marketing world.
On this course, you’ll:
critically evaluate organisational and consumer behaviour
learn about the importance of marketing strategy, brand development and new product management
develop a valuable understanding of economics, accounting and business law
study digital marketing, consumer behaviour, international marketing, and marketing analytics and metrics
prepare for the workplace while tailoring your degree to your career path.
You’ll engage with dedicated professionals who will challenge you with new perspectives, ideas and approaches. You benefit from having an Academic Success Adviser who can help you with academic study skills. These include critical thinking, presenting, academic writing and note-making.
You also have the opportunity to enrich your study experience by applying for a placement or for studying abroad.
Admission Requirements
3 Years
Sep
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Marketing and Management with Psychology BSc (Hons)
University of Sussex, Brighton, United Kingdom
36 monthsProgramme duration
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
BSc
Study Level
Undergraduate
Study Mode
On Campus
From managing your customers to launching your own company or working with a global brand – this course prepares you for your future career path. You’ll study a combination of marketing and management theory and practice. And, by exploring some aspects of psychology, you’ll develop an understanding of human behaviour, which is useful in the marketing world.
On this course, you’ll:
You’ll engage with dedicated professionals who will challenge you with new perspectives, ideas and approaches. You benefit from having an Academic Success Adviser who can help you with academic study skills. These include critical thinking, presenting, academic writing and note-making.
You also have the opportunity to enrich your study experience by applying for a placement or for studying abroad.
Programme overview
Main Subject
Marketing
Degree
BSc
Study Level
Undergraduate
Study Mode
On Campus
From managing your customers to launching your own company or working with a global brand – this course prepares you for your future career path. You’ll study a combination of marketing and management theory and practice. And, by exploring some aspects of psychology, you’ll develop an understanding of human behaviour, which is useful in the marketing world.
On this course, you’ll:
You’ll engage with dedicated professionals who will challenge you with new perspectives, ideas and approaches. You benefit from having an Academic Success Adviser who can help you with academic study skills. These include critical thinking, presenting, academic writing and note-making.
You also have the opportunity to enrich your study experience by applying for a placement or for studying abroad.
Admission Requirements
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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