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The MSc Digital Marketing at LJMU will extend students’ traditional marketing knowledge and equip them with new knowledge and approaches to reach digital audiences. It is aimed at graduates interested in pursuing a career in digital marketing, and professionals who may already be in a marketing role and would like to diversify into the digital arena. This programme is accredited by the Institute for Direct and Digital Marketing. As the digital economy continues to grow, businesses need to develop a multi-channel digital presence to reach customers. In respond to industry demands, this programme will equip students with the knowledge and practical skills to develop, manage and lead a digital marketing campaign. It enables students to develop key skills in areas such as website development, social media management, content marketing, web analytics, user journey analysis, the effects of multi-screen usage, SEO and mobile integration.
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
The MSc Digital Marketing at LJMU will extend students’ traditional marketing knowledge and equip them with new knowledge and approaches to reach digital audiences. It is aimed at graduates interested in pursuing a career in digital marketing, and professionals who may already be in a marketing role and would like to diversify into the digital arena. This programme is accredited by the Institute for Direct and Digital Marketing. As the digital economy continues to grow, businesses need to develop a multi-channel digital presence to reach customers. In respond to industry demands, this programme will equip students with the knowledge and practical skills to develop, manage and lead a digital marketing campaign. It enables students to develop key skills in areas such as website development, social media management, content marketing, web analytics, user journey analysis, the effects of multi-screen usage, SEO and mobile integration.
Admission Requirements
6+
2.5+
50+
You should have or expect to gain a good 2nd Class Honours degree. Honours degrees in marketing, public relations, business, computing and media would be useful, however a degree in any relevant discipline will be accepted. Non-UK applicants will be considered in line with normal entry requirements, and will also be expected to have demonstrated competence in English language equivalent to a minimum of IELTS 6.0 (minimum score of 5.5 in each individual component). If you have studied and successfully achieved a UK degree or degree from a majority English speaking country within 24 months of the start of the course are exempt from this requirement.
1 Year
Jan-2000
Tuition fees
Domestic
7,950 GBP
International
15,600 GBP
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Digital Marketing (Taught)
Mount Pleasant Campus, Liverpool, United Kingdom
12 monthsProgramme duration
15,600 GBPTuition Fee/year
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Admission Requirements
Tuition fees
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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