BA (Hons) Marketing Communications with Digital Media 48 months Undergraduate Program By Bournemouth University |Top Universities

BA (Hons) Marketing Communications with Digital Media

Program Duration

48 monthsProgram duration

Main Subject Area

MarketingMain Subject Area

Program overview

Main Subject

Marketing

Degree

BA

Study Level

Undergraduate

In these roles, students will require an understanding of digital media theory and practice for internal and external communications with relevant consumers and stakeholders. They will develop knowledge of the historical roots of marketing communications, advertising, and public relations and a particular focus on contemporary and cutting-edge digital media practices and communications such as Facebook, Twitter, blogs and mobile apps, as well as the context in which it takes place.

Program overview

Main Subject

Marketing

Degree

BA

Study Level

Undergraduate

In these roles, students will require an understanding of digital media theory and practice for internal and external communications with relevant consumers and stakeholders. They will develop knowledge of the historical roots of marketing communications, advertising, and public relations and a particular focus on contemporary and cutting-edge digital media practices and communications such as Facebook, Twitter, blogs and mobile apps, as well as the context in which it takes place.

Admission Requirements

60+
6+
169+
54+
+
+
+
+
+
28+

Scholarships

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