24 monthsProgramme duration
16,000 EURTuition Fee/year
Sep-2027Starting Month
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Information for Academic Year 2027/2028
The Luiss Master’s Degree in Marketing, classified as LM-77, provides advanced training that combines the fundamentals of marketing with the transformations brought about by data, artificial intelligence, and new digital ecosystems.
The programme allows students to develop the skills needed to analyse consumer behaviour, build and manage valuable brands, design communication strategies, and use data and technology to make effective decisions.
Teaching takes a practical9, experiential approach, using simulations, case analyses, workshops, and projects. Students learn to transform theoretical knowledge, data, and consumer insights into strategies applicable to real markets.
Key facts: 120 ECTS · 2 years · Italian and English · Rome, Italy.
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Information for Academic Year 2027/2028
The Luiss Master’s Degree in Marketing, classified as LM-77, provides advanced training that combines the fundamentals of marketing with the transformations brought about by data, artificial intelligence, and new digital ecosystems.
The programme allows students to develop the skills needed to analyse consumer behaviour, build and manage valuable brands, design communication strategies, and use data and technology to make effective decisions.
Teaching takes a practical9, experiential approach, using simulations, case analyses, workshops, and projects. Students learn to transform theoretical knowledge, data, and consumer insights into strategies applicable to real markets.
Key facts: 120 ECTS · 2 years · Italian and English · Rome, Italy.
Admission Requirements
For complete and updated information on entry requirements and application procedures, please visit the official Luiss website.
Tuition fees
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Scholarships
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