36 monthsProgramme duration
17,200 GBPTuition Fee/year
SepStarting Month
Programme overview
Main Subject
Business and Management Studies
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
Interested in how businesses are operated, managed, and promoted? Combine core business knowledge with practical marketing expertise in a degree designed to prepare you for success in a fast-paced, global business environment. Whether you aim to work for a top organisation or start your own venture, this course equips you with the commercial awareness and marketing skills to succeed.
- Dual focus on business and marketing - Gain a deep understanding of how businesses operate while building specialist knowledge in marketing strategy, digital marketing, branding, and customer engagement. You’ll explore key business functions and learn how to apply them in a range of industries.
- Practical business experience - Take part in a marketing consultancy project where you’ll respond to a live brief from an external client – developing teamwork, negotiation, and client-facing experience. Many modules are assessed through real-life simulations and applied coursework. Develop your confidence and communication skills through workshops, role-plays, case study analysis, and consultancy projects with real clients. You’ll work in teams to solve problems, pitch ideas, and deliver practical marketing solutions.
- Digital marketing focus - Access a range of digital marketing modules designed to prepare you for modern marketing roles. You’ll gain hands-on experience with digital strategy, content creation, analytics, and campaign planning.
- Entrepreneurial, ethical and inclusive business - Interested in launching your own business? Our Enterprise Hub provides expert advice and support for student entrepreneurs, helping turn your ideas into reality. Learn to lead with integrity by exploring sustainable, ethical, and inclusive business practices. Develop a global outlook and a strong sense of social responsibility that will help you stand out as a future business leader.
- Excellent career prospects - Upon graduation, you'll not only have business and marketing skills, you'll have strong skills in communication, critical thinking, problem-solving, collaboration, technical ability, and independent learning, essential for your success. Our graduates have gone on to work at companies like Western Union, Emirates, and Kimberly-Clark, while others have successfully launched their own businesses.
Programme overview
Main Subject
Business and Management Studies
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
Interested in how businesses are operated, managed, and promoted? Combine core business knowledge with practical marketing expertise in a degree designed to prepare you for success in a fast-paced, global business environment. Whether you aim to work for a top organisation or start your own venture, this course equips you with the commercial awareness and marketing skills to succeed.
- Dual focus on business and marketing - Gain a deep understanding of how businesses operate while building specialist knowledge in marketing strategy, digital marketing, branding, and customer engagement. You’ll explore key business functions and learn how to apply them in a range of industries.
- Practical business experience - Take part in a marketing consultancy project where you’ll respond to a live brief from an external client – developing teamwork, negotiation, and client-facing experience. Many modules are assessed through real-life simulations and applied coursework. Develop your confidence and communication skills through workshops, role-plays, case study analysis, and consultancy projects with real clients. You’ll work in teams to solve problems, pitch ideas, and deliver practical marketing solutions.
- Digital marketing focus - Access a range of digital marketing modules designed to prepare you for modern marketing roles. You’ll gain hands-on experience with digital strategy, content creation, analytics, and campaign planning.
- Entrepreneurial, ethical and inclusive business - Interested in launching your own business? Our Enterprise Hub provides expert advice and support for student entrepreneurs, helping turn your ideas into reality. Learn to lead with integrity by exploring sustainable, ethical, and inclusive business practices. Develop a global outlook and a strong sense of social responsibility that will help you stand out as a future business leader.
- Excellent career prospects - Upon graduation, you'll not only have business and marketing skills, you'll have strong skills in communication, critical thinking, problem-solving, collaboration, technical ability, and independent learning, essential for your success. Our graduates have gone on to work at companies like Western Union, Emirates, and Kimberly-Clark, while others have successfully launched their own businesses.
Admission Requirements
59+
80+
4+
6+
3 Years
Sep
Tuition fees
Domestic
9,790 GBP
International
17,200 GBP
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