Brand Management in Advertising Undergraduate Programme By Plekhanov Russian University of Economics |TopUniversities

Brand Management in Advertising

Tuitionfee

320,000 RUBTuition Fee/year

Main Subject Area

MarketingMain Subject Area

Programme overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

Study Mode

On Campus

The Brand Management in Advertising program prepares graduates to work in the structures associated with the management and implementation of communication tasks organizations. During the training, the student masters the design methods and technologies for the implementation of programs and individual events in the field of external and internal communications of companies, master the basic methods of preparing advertising products, PR materials, as well as methods of managing their distribution during the implementation of communication companies. A special place in the Brand Management in Advertising bachelor's training program is given to modern technologies of brand development and brand communications management.

Programme overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

Study Mode

On Campus

The Brand Management in Advertising program prepares graduates to work in the structures associated with the management and implementation of communication tasks organizations. During the training, the student masters the design methods and technologies for the implementation of programs and individual events in the field of external and internal communications of companies, master the basic methods of preparing advertising products, PR materials, as well as methods of managing their distribution during the implementation of communication companies. A special place in the Brand Management in Advertising bachelor's training program is given to modern technologies of brand development and brand communications management.

Admission Requirements

Feb
Sep

Domestic
320,000 RUB
International
320,000 RUB

Scholarships

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