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This Bachelor’s Degree in Marketing, Business Communication and Global Markets has developed within the tradition of the Economics Faculty's economics and business studies degree courses and offers students a thorough training in business management and administration as well as in economic and legal disciplines. The course specifically involves a strongly quantitative approach with professors and teaching managers of marketing and communication with vast experience of global markets. Specifically, this three - year course aims to raise learners' awareness of the competitive orientation culture of market companies for the development of a professional approach destined for global markets. In this sense, the competitive culture integrates with the study of the fundamental dynamics of company communication which is the predominant vehicle of globalisation in the market. Business competition requires that students know how to structure marketing activities in the light of such markets characterised by: a decline in national geographic, linguistic and administrative borders, etc.;the development of new consumption patterns and new markets.
Program overview
Main Subject
Economics and Econometrics
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
This Bachelor’s Degree in Marketing, Business Communication and Global Markets has developed within the tradition of the Economics Faculty's economics and business studies degree courses and offers students a thorough training in business management and administration as well as in economic and legal disciplines. The course specifically involves a strongly quantitative approach with professors and teaching managers of marketing and communication with vast experience of global markets. Specifically, this three - year course aims to raise learners' awareness of the competitive orientation culture of market companies for the development of a professional approach destined for global markets. In this sense, the competitive culture integrates with the study of the fundamental dynamics of company communication which is the predominant vehicle of globalisation in the market. Business competition requires that students know how to structure marketing activities in the light of such markets characterised by: a decline in national geographic, linguistic and administrative borders, etc.;the development of new consumption patterns and new markets.
Admission Requirements
3 Years
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Bachelor’s Degree in Marketing, Business Communication and Global Markets
Campus of Milan (main), Milan, Italy
# 451-500QS Subject Rankings
36 monthsProgram duration
Economics and EconometricsMain Subject Area
Program overview
Main Subject
Economics and Econometrics
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
The course specifically involves a strongly quantitative approach with professors and teaching managers of marketing and communication with vast experience of global markets. Specifically, this three - year course aims to raise learners' awareness of the competitive orientation culture of market companies for the development of a professional approach destined for global markets.
In this sense, the competitive culture integrates with the study of the fundamental dynamics of company communication which is the predominant vehicle of globalisation in the market. Business competition requires that students know how to structure marketing activities in the light of such markets characterised by: a decline in national geographic, linguistic and administrative borders, etc.;the development of new consumption patterns and new markets.
Program overview
Main Subject
Economics and Econometrics
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
The course specifically involves a strongly quantitative approach with professors and teaching managers of marketing and communication with vast experience of global markets. Specifically, this three - year course aims to raise learners' awareness of the competitive orientation culture of market companies for the development of a professional approach destined for global markets.
In this sense, the competitive culture integrates with the study of the fundamental dynamics of company communication which is the predominant vehicle of globalisation in the market. Business competition requires that students know how to structure marketing activities in the light of such markets characterised by: a decline in national geographic, linguistic and administrative borders, etc.;the development of new consumption patterns and new markets.
Admission Requirements
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
How to get a full scholarship
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