Master’s Degree in Marketing and Global Markets 24 months Postgraduate Programme By University of Milano-Bicocca |TopUniversities
Subject Ranking

# 451-500QS Subject Rankings

Programme Duration

24 monthsProgramme duration

Main Subject Area

Economics and EconometricsMain Subject Area

Programme overview

Main Subject

Economics and Econometrics

Degree

Other

Study Level

Masters

Study Mode

On Campus

The Master’s Degree in Marketing and Global Markets is a two-year MSc program organized in two distinct tracks: 
  • Marketing Globale, in Italian, provides students with knowledge and capabilities in the field of marketing (consumer/retail marketing, trade marketing and business-to-business marketing), accounting, EU law and communication law. Students also attend advanced courses in statistics for marketing and industrial economics. Students of this track can receive a double degree with Universidad de Belgrano (Licenciatura en Comercializaciòn) in Argentina;
  • Global Management, in English, provides students with knowledge and skills in strategic management, international business and marketing, entrepreneurship, innovation management, global accounting and corporate finance. Students also attend advanced courses in econometrics, business analytics, data-driven decision making and industrial organization.
Students of this track can spend the second year at the Antwerp Management School (AMS) in Belgium to receive a Double Degree with the MSc di Global Management of the AMS. 
At the end of this program, students will acquire the knowledge and skills needed to undertake a career in various firm activities such as market analysis, competitive strategy, marketing, sales and corporate communication, logistics and innovation management. Admission to this program is conditional on a solid background in management, economics and quantitative methods.
Moreover, admission is conditional on the possession of a B2 level English language certificate.

Programme overview

Main Subject

Economics and Econometrics

Degree

Other

Study Level

Masters

Study Mode

On Campus

The Master’s Degree in Marketing and Global Markets is a two-year MSc program organized in two distinct tracks: 
  • Marketing Globale, in Italian, provides students with knowledge and capabilities in the field of marketing (consumer/retail marketing, trade marketing and business-to-business marketing), accounting, EU law and communication law. Students also attend advanced courses in statistics for marketing and industrial economics. Students of this track can receive a double degree with Universidad de Belgrano (Licenciatura en Comercializaciòn) in Argentina;
  • Global Management, in English, provides students with knowledge and skills in strategic management, international business and marketing, entrepreneurship, innovation management, global accounting and corporate finance. Students also attend advanced courses in econometrics, business analytics, data-driven decision making and industrial organization.
Students of this track can spend the second year at the Antwerp Management School (AMS) in Belgium to receive a Double Degree with the MSc di Global Management of the AMS. 
At the end of this program, students will acquire the knowledge and skills needed to undertake a career in various firm activities such as market analysis, competitive strategy, marketing, sales and corporate communication, logistics and innovation management. Admission to this program is conditional on a solid background in management, economics and quantitative methods.
Moreover, admission is conditional on the possession of a B2 level English language certificate.

Admission Requirements

Bachelor diploma (or higher)

Admission Interview

The entry qualification documents are accepted in the following languages: English / Italian.

Often you can get a suitable transcript from your school. If this is not the case, you will need official translations along with verified copies of the original.

You must take the original entry qualification documents along with you when you finally go to the university.

2 Years

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

More programmes from the university

Postgrad Programmes 14336