Strategic Marketing Management MSc 12 months Postgraduate Program By Aston University |Top Universities
Subject Ranking

# 66QS Subject Rankings

Program Duration

12 monthsProgram duration

Tuitionfee

19,850 GBPTuition Fee/year

Main Subject Area

Business and Management StudiesMain Subject Area

Program overview

Main Subject

Business and Management Studies

Degree

MSc

Study Level

Masters

This course offers a detailed knowledge and understanding of one of the most exciting and creative areas of business. By the end of the studies, students will have gained advanced skills which will enable students to fulfil a variety of marketing roles across a wide range of organisations. Students will discover how strategic marketing management is essential for firms to gain a competitive advantage over their competition and in sustaining businesses success. Students will also study the core concepts of marketing, learning about fundamental principles as well as modern practices, trends and challenges. Students will be taught key market research and analysis tools and techniques.

Program overview

Main Subject

Business and Management Studies

Degree

MSc

Study Level

Masters

This course offers a detailed knowledge and understanding of one of the most exciting and creative areas of business. By the end of the studies, students will have gained advanced skills which will enable students to fulfil a variety of marketing roles across a wide range of organisations. Students will discover how strategic marketing management is essential for firms to gain a competitive advantage over their competition and in sustaining businesses success. Students will also study the core concepts of marketing, learning about fundamental principles as well as modern practices, trends and challenges. Students will be taught key market research and analysis tools and techniques.

Admission requirements

Undergraduate

93+
6.5+
2.7+
63+
1 Year
Jan-2000

Tuition fee and scholarships

Domestic Students

10,550 GBP
-

International Students

19,850 GBP
-

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
opportunities

Where to look for scholarship opportunities

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How to apply to scholarships relevant to you

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A list of available scholarships around the world

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A scholarship application checklist

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Situated in the heart of Birmingham, Aston’s campus is aglobal village within one of the friendliest, most diverse and multiculturalcommunities in the UK.

 

In 2017 the Teaching Excellence Framework (TEF),considered to be a game changer for UK universities due to its unprecedentedemphasis on teaching quality and student satisfaction, gave Aston University aGold award – the highest possible accolade. The TEF found that students fromall backgrounds achieve ‘consistently outstanding outcomes’ at Aston, with veryhigh proportions of students going into highly skilled employment or furtherstudy.

 

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