72 monthsProgramme duration
Programme overview
Main Subject
Business and Management Studies
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
The success of any business lies in its ability to attract and retain its customers and clientele. Marketing, now more than ever, has the ability to identify opportunities, drive profits and enable businesses to stay relevant in a competitive and forever evolving modern marketplace. Being able to apply these marketing skills alongside a firm understanding of business operations will stand you in good stead for your future career.
Our BA (Hons) Business with Marketing course enables you to develop a wide range of skills specific to both business and marketing disciplines and gain practical skills and enterprising attributes, ensuring you’ll be able to make an immediate impact on businesses.
Utilising innovative and experiential learning, you will develop expertise in areas such as business strategy, consumer behaviour and integrated marketing communications. The course also emphasises an entrepreneurial mindset, qualifying you to identify and capitalise on business opportunities while fostering innovative thinking for successful venture creation.
Emerging technologies such as artificial intelligence and data analytics, employability and sustainability are fundamental to this course to prepare you for a career in the modern business environment. These skills, alongside the opportunity to obtain a digital passport of relevant certificates and accreditations, will allow you to be an innovative, agile and flexible businessperson able to make an impact in an ever-changing environment.
Programme overview
Main Subject
Business and Management Studies
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
The success of any business lies in its ability to attract and retain its customers and clientele. Marketing, now more than ever, has the ability to identify opportunities, drive profits and enable businesses to stay relevant in a competitive and forever evolving modern marketplace. Being able to apply these marketing skills alongside a firm understanding of business operations will stand you in good stead for your future career.
Our BA (Hons) Business with Marketing course enables you to develop a wide range of skills specific to both business and marketing disciplines and gain practical skills and enterprising attributes, ensuring you’ll be able to make an immediate impact on businesses.
Utilising innovative and experiential learning, you will develop expertise in areas such as business strategy, consumer behaviour and integrated marketing communications. The course also emphasises an entrepreneurial mindset, qualifying you to identify and capitalise on business opportunities while fostering innovative thinking for successful venture creation.
Emerging technologies such as artificial intelligence and data analytics, employability and sustainability are fundamental to this course to prepare you for a career in the modern business environment. These skills, alongside the opportunity to obtain a digital passport of relevant certificates and accreditations, will allow you to be an innovative, agile and flexible businessperson able to make an impact in an ever-changing environment.
Admission Requirements
Scholarships
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