Marketing & Sales – Major of the Executive Master in Marketing
12 monthsProgramme duration
13,000 EURTuition Fee/year
NovStarting Month
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
On Campus
Sales acquire an increasingly strategic role and not just a tactical one; the relational approach, evolved compared to the transactional one, therefore determines an ever greater closeness and in some cases even overlapping between marketing and sales.
During the lessons, different "languages" will be used and different "reading keys" will be provided thanks to the participation of professors from the academic world and professionals specialized in the individual topics of reference.
The richness of the learning process is guaranteed by the combination of classroom activities, meetings with leaders and top managers, workshops, individual coaching and career advisory meetings.
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
On Campus
Sales acquire an increasingly strategic role and not just a tactical one; the relational approach, evolved compared to the transactional one, therefore determines an ever greater closeness and in some cases even overlapping between marketing and sales.
During the lessons, different "languages" will be used and different "reading keys" will be provided thanks to the participation of professors from the academic world and professionals specialized in the individual topics of reference.
The richness of the learning process is guaranteed by the combination of classroom activities, meetings with leaders and top managers, workshops, individual coaching and career advisory meetings.
Admission Requirements
Tuition fees
Domestic
International
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