Bachelor of Arts (Hons) Visual Communication Design 36 months Undergraduate Program By SEGi UNIVERSITY |Top Universities

Bachelor of Arts (Hons) Visual Communication Design

Program Duration

36 monthsProgram duration

Tuitionfee

18,176 USDTuition Fee/year

Scholarship

YesScholarships

Main Subject Area

Art and DesignMain Subject Area

Program overview

Main Subject

Art and Design

Degree

BA

Study Level

Undergraduate

Study Mode

On Campus

The Bachelor of Arts (Hons) Visual Communication Design is a pioneering programme crafted for those who aspire to be at the forefront of the creative design industry. This comprehensive course is the nexus of creativity and technology, designed to cultivate critical thinkers and skilled practitioners equipped to navigate the ever-evolving landscape of visual communication.​
Programme Structure and Content​: From the outset, students are engaged with a broad spectrum of subjects, laying the groundwork for a versatile skill set. The first year introduces Software Application for Design, Design Principles, and the History of Art and Design, along with practical skills in Still Life Painting and Basic Animation. Students also explore various media through courses like Typography Design, Introduction to Photography, and Basic Graphic Design.​
As the programme progresses, the complexity increases. The second year dives deeper with Print and Editorial Design, Web Publishing, and Environmental Design, among others. These subjects are meticulously curated to challenge students, blending theoretical knowledge with practical applications.​
The final year culminates in a synthesis of learning through advanced modules such as Digital Imaging, Art Direction, Copywriting, and Entrepreneurship. A key component is the Professional Practice and Internship Practice modules, which bridge academic theory with industry experience.​
This programme stands out for its unique blend of creative artistry and technological prowess, offering an educational experience that marries the art and science of creativity with the latest technologies. This forward-thinking approach equips students with the ability to innovate and lead in the development of design solutions. The programme’s strength is further bolstered by robust partnerships and linkages with industry leaders, ensuring students are not just learning about the market but are actively engaged with it from the outset. These collaborations enrich both their educational journey and their future professional networks.​
Adding to the programme’s prestige are the award-winning alumni and lecturers who make up SEGi’s esteemed faculty. These industry-recognised professionals and alumni offer mentorship and insights that are deeply rooted in real-world success, providing students with an invaluable perspective on achieving professional excellence. Moreover, the comprehensive curriculum spans a broad array of subjects, laying the groundwork for a multifaceted education. This breadth ensures that SEGi graduates are not only well-versed in various disciplines but are also agile and adaptable, ready to take on a variety of roles in the dynamic field of the creative design industry.​
Industry into Classroom​ SEGi University’s pioneering ‘Industry into Classroom’ initiative marks a paradigm shift in the educational experience, transcending the traditional boundaries of industry-academia partnerships. This innovative approach does more than just expose students to the industry; it integrates them into the very fabric of the professional world from day one. By transforming theoretical study into practical, hands-on experience, students are not passive recipients of knowledge but active contributors to real-world projects.​
The initiative is built on a foundation of real industry briefs that form the core of students’ coursework and assignments. These aren’t hypothetical scenarios; they are actual challenges and tasks sourced directly from industry partners. This method ensures that SEGi graduates have a tangible impact even before they officially enter the job market. They work on meaningful projects, applying their learning to deliver solutions that meet the needs of modern businesses. ​
Moreover, ‘Industry into Classroom’ allows students to network with professionals, receive feedback, and refine their skills under the mentorship of both seasoned academics and experienced industry practitioners. This dual mentorship bridges the gap between academia and industry, equipping graduates with a keen understanding of the latest industry practices, trends, and expectations.​
The result is a cohort of graduates who are not just job-ready but industry-proven, with the confidence and competence that comes from having already operated within the professional sphere. ​
Student Diversity​ At SEGi University, diversity is not just celebrated; it’s a cornerstone of the educational ethos. The student community, vibrant with over 90 nationalities, is a tapestry of cultures, languages, and perspectives, creating a truly international campus atmosphere. This rich diversity is more than a statistical highlight; it is an active, lived experience that broadens minds and fosters a global mindset among students.​
In the field of visual communication design, where messages must transcend borders and resonate across cultures, the importance of a global perspective cannot be overstated. SEGi’s multicultural environment is a dynamic incubator for this perspective, enabling students to design with a universal appeal. The exchange of diverse viewpoints, coupled with cross-cultural collaborations, equips students with the soft skills and cultural sensitivities essential for success in the global market.​
The interaction with peers from varied backgrounds exposes students to different design aesthetics, communication norms, and creative problem-solving approaches. This exposure is invaluable as it encourages students to think beyond their own experiences and to consider a wider array of user experiences in their design work.​
Accreditation​: The programme’s accreditation by the Malaysian Qualifications Agency and the Ministry of Higher Education Malaysia testifies to its high educational standards and international recognition.​
Career Opportunities​: With a SEGi degree, graduates emerge as strong candidates for various creative roles, including graphic designer, art director, web designer, interactive media designer, photographer, typographical designer, copywriter, account planner, and strategic planner. The programme’s comprehensive approach ensures that students not only dream about the future of design but also shape it.​
The Bachelor of Arts (Hons) Visual Communication Design at SEGi University is not just an education; it’s a transformative experience that equips students to be leaders in the creative realms. It’s where your passion for design becomes your profession.​

Program overview

Main Subject

Art and Design

Degree

BA

Study Level

Undergraduate

Study Mode

On Campus

The Bachelor of Arts (Hons) Visual Communication Design is a pioneering programme crafted for those who aspire to be at the forefront of the creative design industry. This comprehensive course is the nexus of creativity and technology, designed to cultivate critical thinkers and skilled practitioners equipped to navigate the ever-evolving landscape of visual communication.​
Programme Structure and Content​: From the outset, students are engaged with a broad spectrum of subjects, laying the groundwork for a versatile skill set. The first year introduces Software Application for Design, Design Principles, and the History of Art and Design, along with practical skills in Still Life Painting and Basic Animation. Students also explore various media through courses like Typography Design, Introduction to Photography, and Basic Graphic Design.​
As the programme progresses, the complexity increases. The second year dives deeper with Print and Editorial Design, Web Publishing, and Environmental Design, among others. These subjects are meticulously curated to challenge students, blending theoretical knowledge with practical applications.​
The final year culminates in a synthesis of learning through advanced modules such as Digital Imaging, Art Direction, Copywriting, and Entrepreneurship. A key component is the Professional Practice and Internship Practice modules, which bridge academic theory with industry experience.​
This programme stands out for its unique blend of creative artistry and technological prowess, offering an educational experience that marries the art and science of creativity with the latest technologies. This forward-thinking approach equips students with the ability to innovate and lead in the development of design solutions. The programme’s strength is further bolstered by robust partnerships and linkages with industry leaders, ensuring students are not just learning about the market but are actively engaged with it from the outset. These collaborations enrich both their educational journey and their future professional networks.​
Adding to the programme’s prestige are the award-winning alumni and lecturers who make up SEGi’s esteemed faculty. These industry-recognised professionals and alumni offer mentorship and insights that are deeply rooted in real-world success, providing students with an invaluable perspective on achieving professional excellence. Moreover, the comprehensive curriculum spans a broad array of subjects, laying the groundwork for a multifaceted education. This breadth ensures that SEGi graduates are not only well-versed in various disciplines but are also agile and adaptable, ready to take on a variety of roles in the dynamic field of the creative design industry.​
Industry into Classroom​ SEGi University’s pioneering ‘Industry into Classroom’ initiative marks a paradigm shift in the educational experience, transcending the traditional boundaries of industry-academia partnerships. This innovative approach does more than just expose students to the industry; it integrates them into the very fabric of the professional world from day one. By transforming theoretical study into practical, hands-on experience, students are not passive recipients of knowledge but active contributors to real-world projects.​
The initiative is built on a foundation of real industry briefs that form the core of students’ coursework and assignments. These aren’t hypothetical scenarios; they are actual challenges and tasks sourced directly from industry partners. This method ensures that SEGi graduates have a tangible impact even before they officially enter the job market. They work on meaningful projects, applying their learning to deliver solutions that meet the needs of modern businesses. ​
Moreover, ‘Industry into Classroom’ allows students to network with professionals, receive feedback, and refine their skills under the mentorship of both seasoned academics and experienced industry practitioners. This dual mentorship bridges the gap between academia and industry, equipping graduates with a keen understanding of the latest industry practices, trends, and expectations.​
The result is a cohort of graduates who are not just job-ready but industry-proven, with the confidence and competence that comes from having already operated within the professional sphere. ​
Student Diversity​ At SEGi University, diversity is not just celebrated; it’s a cornerstone of the educational ethos. The student community, vibrant with over 90 nationalities, is a tapestry of cultures, languages, and perspectives, creating a truly international campus atmosphere. This rich diversity is more than a statistical highlight; it is an active, lived experience that broadens minds and fosters a global mindset among students.​
In the field of visual communication design, where messages must transcend borders and resonate across cultures, the importance of a global perspective cannot be overstated. SEGi’s multicultural environment is a dynamic incubator for this perspective, enabling students to design with a universal appeal. The exchange of diverse viewpoints, coupled with cross-cultural collaborations, equips students with the soft skills and cultural sensitivities essential for success in the global market.​
The interaction with peers from varied backgrounds exposes students to different design aesthetics, communication norms, and creative problem-solving approaches. This exposure is invaluable as it encourages students to think beyond their own experiences and to consider a wider array of user experiences in their design work.​
Accreditation​: The programme’s accreditation by the Malaysian Qualifications Agency and the Ministry of Higher Education Malaysia testifies to its high educational standards and international recognition.​
Career Opportunities​: With a SEGi degree, graduates emerge as strong candidates for various creative roles, including graphic designer, art director, web designer, interactive media designer, photographer, typographical designer, copywriter, account planner, and strategic planner. The programme’s comprehensive approach ensures that students not only dream about the future of design but also shape it.​
The Bachelor of Arts (Hons) Visual Communication Design at SEGi University is not just an education; it’s a transformative experience that equips students to be leaders in the creative realms. It’s where your passion for design becomes your profession.​

Admission requirements

5+
2+
2+
  • Foundation or equivalent
  • Other equivalent qualifications recognised by the Malaysia Government
  • Pass an interview OR submission of portfolio determined by the HEP
3 Years

Tuition fee and scholarships

Domestic Students

-
-

International Students

18,176 USD
-

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More programs from the university

SEGi University's bachelors programme stands as a beacon of academic excellence, innovation, and versatility in Malaysia, catering to a diverse cohort of students ranging from full-time scholars to working adults. With an expansive array of disciplines that cover the spectrum of modern education and professional fields, SEGi ensures that its offerings are both comprehensive and relevant to the needs of today's global job market. Disciplines include Health Sciences, Accounting & Business, Communication Studies, Creative Art & Design, Early Childhood Care & Education, Engineering, Hospitality & Tourism, Computing & Information Technology, the American Degree Program, and Foundation Studies (Pre-U), alongside robust Postgraduate Studies.

A distinctive feature of SEGi University is its pioneering approach to education, specifically through the integration of industry experience directly into the academic environment. This concept, termed "Bringing industry into the classroom," differentiates SEGi from traditional higher education models by incorporating real-life industry projects into coursework. This method not only bridges the gap between theoretical knowledge and practical application but also cultivates a dynamic learning environment where students engage with assignments co-created, co-supervised, and co-examined by industry professionals. This approach is instrumental in preparing students for the realities of the workforce, ensuring they are not just academically proficient but also practically skilled and adaptable to the nuances of their respective fields.

Moreover, SEGi's commitment to enriching its students' learning experiences is evident through its collaborations with leading global companies, such as Google, Microsoft, Realme, Huawei, and Malaysia Airlines. These partnerships not only enhance the curriculum with real-world insights and practices but also offer students additional certifications that bolster their employability and industry relevance.

The academic staff at SEGi University further embody the institution's industry-aligned philosophy. With a faculty comprised of professionals who possess extensive real-world experience in their fields, students benefit from an education grounded in current practices and trends. This ensures that the learning imparted is not only academically rigorous but also practically valuable, equipping students with the skills and knowledge that are immediately applicable in their future careers. The utilization of state-of-the-art technology, including the multi-million dollar Learning Management System Blackboard, which is employed by top-ranking universities worldwide, underscores SEGi's commitment to delivering a cutting-edge educational experience. This platform facilitates an interactive and engaging learning environment, allowing for a seamless integration of digital resources and online collaboration.

SEGi University's bachelors programmes are designed with a clear focus on the future, ensuring that students are not just prepared for their careers but are also positioned to excel in them. The comprehensive range of disciplines available reflects the university's understanding of the evolving job market and the importance of versatility in education. From the arts to the sciences, SEGi's programmes are tailored to foster expertise, creativity, and innovation among its students.

SEGi University's bachelors programme embodies the institution's dedication to excellence, innovation, and relevance in higher education. Through its unique approach of integrating industry experience with academic learning, partnerships with global corporations, and a faculty rich in real-world expertise, SEGi offers its students an unparalleled educational journey. This holistic approach not only prepares students for the challenges of the workforce but also instills in them a lifelong love for learning and innovation. As SEGi continues to evolve and expand its academic offerings, it remains steadfast in its mission to nurture the leaders of tomorrow, equipped with the knowledge, skills, and adaptability to thrive in a rapidly changing world.

SEGi University has firmly established itself as a pivotal center for higher learning and research in Malaysia, particularly through its Masters' and PhD programmes. These programmes are specifically designed to foster a deep engagement with research methodologies, innovative thinking, and scholarly excellence. SEGi University's research domain is distinguished by its significant contributions to innovation and sustainability, a testament to its commitment to addressing contemporary global challenges and advancing knowledge across various disciplines.

A notable highlight of SEGi's research excellence is the substantial support it receives in the form of grants - close to RM 5 million annually to fuel research projects and initiatives. This financial backing underscores the university's dedication to nurturing a vibrant research culture and enabling its scholars to pursue groundbreaking work. The fruits of these endeavours are evident in the numerous innovations and inventions that have emerged from SEGi's research community, boasting ownership of more than 20 patents over the years. Such achievements not only reflect the university's innovative spirit but also its role as a leader in contributing valuable intellectual property and practical solutions to the industry and society at large.

SEGi's global outreach in the research arena is further amplified through its collaboration with over 600 international research partners. This extensive network, which includes partnerships with renowned institutions like Duke University, University of Malaya, and the University of Central Lancashire, facilitates a rich exchange of ideas, resources, and expertise. These collaborations are instrumental in enhancing the quality, scope, and impact of SEGi's research, enabling its scholars to engage with cutting-edge developments and contribute to global conversations on pressing issues. By participating in this international research community, SEGi not only elevates its own academic and research profile but also offers its students unparalleled opportunities to engage with global challenges and solutions.

The allure of SEGi University's Masters by Research and PhD programmes extends far beyond Malaysia's borders, attracting students from all over the world. This diverse research community includes professionals, policymakers, community leaders, and educators, among others, who are drawn to SEGi for its reputation as a research-intensive institution. The university's alignment with the United Nations Sustainable Development Goals (UN SDGs) is particularly appealing to those who are committed to making a positive impact on society and the environment. By focusing its research efforts towards sustainability, SEGi demonstrates a profound commitment to contributing towards a better and more sustainable future, making it an ideal choice for aspiring researchers who share this vision.

The supportive environment at SEGi University, bolstered by significant research grants, a strong patent portfolio, and a vast network of international collaborations, provides a fertile ground for scholarly growth and innovation. Students in the Masters by Research and PhD programmes are encouraged to push the boundaries of knowledge, engage in multidisciplinary research, and develop solutions that address complex global challenges. This holistic approach to research and education not only prepares students for successful careers in academia and industry but also equips them with the skills and knowledge to contribute meaningfully to society.

SEGi University's Masters' and PhD programmes represent the pinnacle of academic and research excellence. With substantial financial support, a strong emphasis on sustainability, an impressive portfolio of patents, and an extensive network of international research partnerships, SEGi offers a dynamic and enriching environment for postgraduate students. Here, the next generation of researchers and innovators are nurtured, empowered to explore new frontiers of knowledge, and inspired to make a lasting impact on the world. As SEGi continues to grow and evolve, it remains steadfast in its mission to advance research, foster innovation, and contribute to the global community, making it an exceptional choice for postgraduate study.

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