Marketing Communications MSc Program By University of Birmingham |Top Universities

Marketing Communications MSc

Marketing Communications MSc

University of Birmingham

Edgbaston Campus, Birmingham, United Kingdom
  • QS World University Rankings
    90
  • Degree MSc
  • Study Level Masters
  • Duration 12 months

+ 3 others shortlisted this program

+ 4 others shortlisted this program

Advanced communications practitioners can give companies a strong competitive edge, taking their brand into global markets through well-executed advertising campaigns, targeted communications and clear, sustainable strategies. Our MSc is designed for graduates and practising managers already familiar with basic marketing concepts. Building on your existing skills, you will develop an advanced knowledge and understanding of integrated marketing communications within a strategic marketing context and managerial framework. This programme will prepare you for a high-level career in marketing communications. You will develop your critical awareness of contemporary strategic marketing issues, have a clear understanding of the role of communications in marketing, and take a critical approach to planning, creating, managing and evaluating communications campaigns, incorporating both traditional and new media.