The Public Relations MA course focuses on practical skills in Public Relations. It involves a mix of journalism, business and marketing, social networking and communication theory. As part of the course, students will develop a major PR project and undertake related research and contextual studies. This MA is accredited by the CIPR the industry’s leading body and a single discipline PR course teaching a wide range of PR specialisms including: campaign creation, crisis management, social media management and Internal communications. Teaching and learning methods include lectures, seminars, critiques, workshops and practical demonstrations. Assessment methods include essays, projects, presentations, and a major project/dissertation.