Bachelor of Communication (Strategic Communication) Bachelor of Creative Intelligence and Innovation Program By University of Technology Sydney |Top Universities
  • QS World University Rankings
    137
  • QS Stars
    5+
  • Degree Other
  • Study Level Bachelors
  • Study Mode On Campus
  • Course Intensity Full Time
  • Fees(AUD) 186960-
  • Scholarships Yes
  • Start date Feb
The Bachelor of Communication (Strategic Communication) at UTS will develop students’ skills and knowledge for work in creative advertising, strategic public relations and the fast expanding related areas. Formerly known as ‘Public Communication’, the industry-focussed Bachelor of Communication (Strategic Communication) is taught by practitioners and leading researchers in the field, helping students to build the skills they need to enter the dynamic and diverse global communication industry. Students research, design and produce campaigns for issues and organisations, as well as develop their copywriting, media liaison and writing skills for digital, traditional and social media. They gain an understanding of the practical and theoretical bases for the work they do and its application to a variety of industries – from environmental to music to banking organisations – within the social, economic and political contexts in which they operate.
Taking a transdisciplinary approach, the Bachelor of Creative Intelligence and Innovation utilises multiple perspectives from diverse fields, integrating a range of industry experiences, real-world projects and self-initiated proposals, equipping graduates to address the wicked problems, complex challenges and untapped opportunities in today's world.
The knowledge and skills developed in the Bachelor of Communication (Strategic Communication) are designed to produce effective, ethical and qualified communication professionals and are transferable to a range of work environments and. Students produce course work that provides them with an array of material for a portfolio to show potential employers.
By focusing on the high-level conceptual thinking and problem-solving practices that lead to the development of innovative, creative and entrepreneurial outcomes, students of the combined degree also gain leading edge capabilities that are highly valued in the globalised world, including dealing with critical and creative thinking, invention, complexity, innovation, future scenario building and entrepreneurship, and the ability to work on their own across disciplines. These creative intelligence competencies enable graduates to navigate a rapidly changing world.

About University

At the University of Technology Sydney (UTS), we think differently: we take a global approach to education that has innovation at its core. What’s more, we’re a university for the real world. All our courses are closely aligned with industry need, so what you learn will prepare you for your future career. 

We’re a young university, but we’re already making a name for ourselves. We’re Australia's top young university, and we’re ranked #133 globally in the QS World University Rankings 2022.

UTS’s vision is to be a leading public university of technology recognised for our global impact. This drives us to continually improve our courses and research influence. We’re proud to be ranked in the top 50 in the QS World University Subject Rankings 2021 for:

  • Nursing (#11)
  • Art & Design (#25)
  • Library & Information Management (#27)
  • Sports-Related Subjects (#29)


We rank in the Top 100 for:

  • Accounting & Finance
  • Architecture
  • Civil & Structural Engineering
  • Communication & Media Studies
  • Computer Science & Information Systems
  • Electrical & Electronic Engineering
  • Law & Legal Studies 


Experience UTS for yourself and join the adaptive generation.

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