Bachelor of Science in Fashion, Dress and Merchandising Undergraduate Programme By West Virginia University |TopUniversities
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Bachelor of Science in Fashion, Dress and Merchandising

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Programme overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

Program Overview Students in the Fashion, Dress and Merchandising (FDM) program obtain a broad-based background in fashion design and fashion merchandising. They may pursue a Fashion Merchandising or a Fashion Design Area of Emphasis (AOE); both curricula consist of a minimum of 120 credit hours. A minor in Business Administration or Entrepreneurship is included in the Fashion Merchandising Area of Emphasis. FDM students are encouraged to seek summer employment in the textile, apparel, or retail fields in order to gain experience and integrate coursework into business professional settings. All FDM students may elect to take a 3-credit-hour work practicum following their second year in the program. Both program options require a 6-credit-hour internship in which students apply textile, apparel, and/or merchandising subject matter in a professional setting. The practicum and internship are available during the summer term only. Major Learning Goals Fashion, Dress and Merchandising is grounded in the social and physical sciences - as well as art and design - and is structured through a business lens. Upon graduation from the FDM program at WVU, students will be able to demonstrate the following entry-level competencies: Apply leadership/management skills including the ability to work as a member of a team, critique one and others constructively, and communicate effectively in written and oral formats; Utilize critical and creative thinking strategies in order to interpret customer needs/wants in the development of innovative solutions in the textile and apparel pipeline; utilize process knowledge of the textile and apparel supply chain through an understanding of industry terminology, design principles and processes, business theories and regulations in the development, promotion, and sale of fashion products; Exhibit awareness of global political and economic issues, environmental sustainability, and social/cultural change within the textile and apparel industries; utilize textile and clothing core knowledge related to aesthetics and appearance, socio-psychological theories, and dress and human interaction throughout history to serve as a foundation for textile and apparel business decisions; Utilize a variety of analysis and synthesis skills that enable them to investigate, analyze, and communicate solutions to problems using a variety of formats. Careers Visual merchandising Fashion promotion Retail buying and sales management Brand development and management Sales management Designer

Programme overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

Program Overview Students in the Fashion, Dress and Merchandising (FDM) program obtain a broad-based background in fashion design and fashion merchandising. They may pursue a Fashion Merchandising or a Fashion Design Area of Emphasis (AOE); both curricula consist of a minimum of 120 credit hours. A minor in Business Administration or Entrepreneurship is included in the Fashion Merchandising Area of Emphasis. FDM students are encouraged to seek summer employment in the textile, apparel, or retail fields in order to gain experience and integrate coursework into business professional settings. All FDM students may elect to take a 3-credit-hour work practicum following their second year in the program. Both program options require a 6-credit-hour internship in which students apply textile, apparel, and/or merchandising subject matter in a professional setting. The practicum and internship are available during the summer term only. Major Learning Goals Fashion, Dress and Merchandising is grounded in the social and physical sciences - as well as art and design - and is structured through a business lens. Upon graduation from the FDM program at WVU, students will be able to demonstrate the following entry-level competencies: Apply leadership/management skills including the ability to work as a member of a team, critique one and others constructively, and communicate effectively in written and oral formats; Utilize critical and creative thinking strategies in order to interpret customer needs/wants in the development of innovative solutions in the textile and apparel pipeline; utilize process knowledge of the textile and apparel supply chain through an understanding of industry terminology, design principles and processes, business theories and regulations in the development, promotion, and sale of fashion products; Exhibit awareness of global political and economic issues, environmental sustainability, and social/cultural change within the textile and apparel industries; utilize textile and clothing core knowledge related to aesthetics and appearance, socio-psychological theories, and dress and human interaction throughout history to serve as a foundation for textile and apparel business decisions; Utilize a variety of analysis and synthesis skills that enable them to investigate, analyze, and communicate solutions to problems using a variety of formats. Careers Visual merchandising Fashion promotion Retail buying and sales management Brand development and management Sales management Designer

Admission Requirements

61+
6+

Scholarships

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